Delhi Metro Advertising, Metro Advertising, Why Delhi Metro, Branding at Metro Stations, Delhi Metro...

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TDI International India Limited have been India's Largest Airport Media Operators since 1986, with Advertising Rights at 14 airports as of date that includes most of the Metro, Mini Metros and important airports. It has been singularly responsible for undertaking "Brand Building Campaigns" in a most scientific manner for numerous well-known Business Houses and thus achieved a stature for itself as being synonymous with AIRPORT ADVERTISING IN INDIA. Over the years it has built up a large Team of Professional Expertise backed by countrywide infrastructure with fully functional well-equipped network at 20 cities throughout India. Ever since 2004, TDI International India Limited have also had the proud privilege of being associated with Delhi Metro Rail Corporation, the Capitals premium public transport system as their advertising rights concessionaire for numerous important rail stations which boast of large footfall of potential consumers of electronic goods. In order to meet the ever increasing need to achieve self sufficiency in all aspects of OOH Media, the company established an independent agency wing aptly named TDI Media Services to provide our clients with composite services covering all aspects of Media planning under one roof. We are therefore best suited to provide our clients with all services such as Overall Media Planning, buying, it's execution, scientific monitoring etc.

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Delhi Metro

Advertisin

g

Unique opportunity to tap huge cosmopolitan

market of Delhi

More than 12 lac people commute daily

Captive audience – Consumer continuously surrounded by the Brand for minimum 10 minutes

Low clutter media – High concentration zone with superior visibility

Higher brand recall value

Superior brand sustenance

Sole advertising rightsat 25 metro stations

across lines 1, 2, & 3

Pioneers of airport advertising with

concession across all regions at 14 airports

• Chennai• Kolkata• Pune• Ahmedabad• Cochin• Goa• Amritsar• Jammu• Vadodara• Calicut• Trivandrum• Tirupati• Jaipur• Lucknow

Our Airports

Pan India presence with 21 branches and strong client base of over 500

active clients

Excellent media options

state - of - art displays

- Backlit Translite - Hoarding   - Central Verge Pillar    - Product Display / Revolving Show Window

Media Offered

Backlit Translite

Backlit Translite

Central Verge Pillar

Backlit Translite

Central Verge Pillar

Show Window / Product Display

Backlit Translite

Central Verge Pillar

Show Window / Product Display

Hoarding

Backlit Translite

Central Verge Pillar

Show Window / Product Display

Pul BangashPratap NagarShastri NagarInderlokKanhaiya NagarKeshav Puram

WazirpurKohat EnclavePitampuraRohini EastRohini WestRithala

Line 1

Our Metro Stations

ShahdaraWelcomeSeelampurShastri ParkKashmiri GateTis Hazari

Line 2

Our Metro Stations

Line 3Mandi HousePragati MaidanIndraprastha Estate

Model Town Azadpur Adarsh Nagar Jahangir Puri

New Delhi Station Outdoor

Media Vehicle Location

Size

Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar

On the platform

Type : Backlit Translite – Free Standing Unit

Size : 9’ x 3’

Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar

Near the passenger token entry/exit channel

Type : Backlit Translite – Wall Mounted

Size : 8’ x 4’

Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar

Near the passenger token entry/exit channel

Type : Backlit Translite – Wall Mounted

Size : 10’ x 5’

Type : Backlit Translite – Wall Mounted

Size : 15’ x 5’

Pragati Maidan, Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar

Catering passengers coming down from platform by escalator / staircase

Type : Backlit Translite – Mounted on Beam

Size : 16’ x 4’

Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar

Catering passengers entering platform by staircase / escalator

Type : Backlit Translite – Mounted on Center Verge PillarSize : 7’ x6’

Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar

Catering the main road traffic

Type : Backlit Translite – Free Standing Unit

Size : 4’ x 6’

Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Hazari,

Pul Bangash, Pratap Nagar, Shastri Nagar, InderlokOn the platform

Type : Backlit Translite – Free Standing Unit

Size : 10’ x 5’

Model Town, Azadpur , Adarsh Nagar, Jahangir Puri On the platform

Type : Backlit Translite – Wall Mounted

Size : 10’ x 5’

Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Hazari, Pul Bangash, Pratap

Nagar, Shastri Nagar, Inderlok, Model Town, Azadpur , Adarsh Nagar, Jahangir Puri

In the Concourse Area

Type : Backlit Translite – Free Standing Unit

Size : 12’ x 4’

Pragati Maidan On the platform

Pragati Maidan Catering passengers entering the platform by staircase / escalator

Type : Backlit Translite – Wall MountedSize : 16’ x 8’

Pragati Maidan & Indraprastha Near the passenger Entry / Exit , opposite ticket

countersType : Backlit Translite - Revolving Show

WindowSize : 4’ x 7’ (Three Sided Display)

Type : - Wall Mounted – Front litSize : 24’ x 12’

Pragati Maidan At the Entrance of the Station

Type : - Backlit Translite – Wall Mounted

Size : 6’ x 12’

Pragati Maidan On the walkway, catering passenger entering the station building

Indraprastha EstateOn the platform

Type : Backlit Translite – Free Standing Unit

Size : 12’ x 4’

Indraprastha EstateBridge Walkway, the only entry/exit point of the station

buildingType : Backlit Translite – Wall

MountedSize : 10’ x 5’

Type : Backlit Translite – Wall Mounted

Size : 7 ’ x 3 ’

Mandi House On the Platform / Concourse

Type : Backlit Translite - Wall MountedSize : 20’ x 4’

New Delhi Station (Ajmeri gate Side)Entrance of New Delhi Station, opposite ticket counters of New

Delhi Station

Type : Frontlit - HoardingSize : 30’ x 15’

New Delhi Station (Ajmeri gate Side)Entrance of New Delhi Station, opposite ticket counters of New

Delhi Station

Terms and Conditions:

Sites are offered on first cum first serve basis.

Minimum contractual period for three months

Service tax as applicable, current service tax 12.36%

Payment on advance basis.

Inputs for display material to be provided by the client

S. L RaoG. M – Business Development# +91- 9818205575laxmi.rao@tdiindia.com

TDI International India LimitedB-4/62, Safdarjung EnclaveNew Delhi – 110029 ( India )Tel.: +91 - 11 - 26165120, +91- 11 – 26162495Website : www.tdiindia.comEmail : dmrc@tdiindia.com