Digital Advertisement and Campaign Analysis

Post on 17-Aug-2015

24 views 0 download

Tags:

transcript

www.dicomm.com

Welcome To

Dicomm Media

Dicomm is a leading media planning, buying and representation agency. Ever since the firm’s inception in 1996, it has provided excellent and cost effective services in over 100 countries on behalf of their clients.

Dicomm Media

Dicomm’s core competence is in launching and developing brands through effective media selection.

The main operations include branding, regional, national and international planning, buying and representation, digital advertisement and campaign analysis with offices in New York and Toronto.

Digital Advertisement and Campaign Analysis

Dicomm also works with the leading TV stations and integrates campaigns with digital platforms to increase marketing effectiveness.

With access to over 800 radio stations, Dicomm is able to guide advertisers to effectively reach listeners that represent the marketers target audience - and this creates a branding platform.

Canadian Media - TV, Radio Advertising

Market research and analysis is pivotal to ensuring effective marketing campaigns.

Market Research & Analysis

Dicomm conducts market surveys, focus groups, category analysis, and data analysis that assists clients in studying the market and making the right marketing decisions.

To effectively market products, companies must create and disseminate the right content to their audience.

The right method, time and space must be selected to reach the target audience.

Local and International Media Planning

Target AudienceHiring a good consultant is essential to ensuring that the right marketing medium is selected and the content is positioned at the right time and place.

Apart from traditional advertising Dicomm integrates new methods such as digital, online advertising, brand placement on movies and social networking sites to create and manage brand image.

Brand Development

Due to the rapid change in demographic trends, it is imperative to hire an experienced planner who carefully studies the market to understand demographic and psychographic (consumer traits, culture, beliefs, attitudes and behaviors) trends and align them with the most cost-effective media brands.

Why to Hire an Expert Planner?

Any organization willing to succeed in branding and marketing must conduct a detailed media analysis every one or two years.

Media Analysis and Research

Dicomm offers media auditing services to assess and advise on existing media strategies. This enables the client company to get an independent perspective on the impact of their marketing and branding on their target audience.

Brand recognition and loyalty are important in the current global competitive industry.

Developing Brands and Strategies

To effectively launch and grow a brand, clients must liaise with the agencies that have wide knowledge on assessing media, selecting the most effective communications portals, developing targeted advertising campaigns, coordinating them and achieving the specified target of brand awareness and return on investment.

The organization has assisted hundreds of startup and established companies launch and grow their businesses.

Why Dicomm Media?

Due to its affiliation to most of Canada’s leading media organizations, the firm assists foreign and local customer’s research, plan, buy and create awareness to over 35 million Canadian consumers.

Dicomm directly represents more than 100 newspapers, digital news sites and numerous regional, community and metro publications and magazines.

Contact Us

Dicomm New York

350 Fifth Avenue 59th Floor Empire State BuildingNew York, NY 10118USA1-646-536-7206

Dicomm Toronto

77 Harbour Square Suite 2110 N Toronto Ontario M5J 2S2 Canada 1-800-613-5205

Dicomm Media

Thank You

Dicomm Media

www.dicomm.com