WeChat serviceDutch Sino Business Promotions – Your China content creator!

Overview

WeChat in a nutshell WeChat user interface DSBP content management service About Dutch Sino Business Promotions

WeChat in a nutshell.

Biggest online platform in China, currently 963 million active users (monthly);

Direct info consumption equals to RMB 174 billion (apprx EUR 22+ million) in 2016;

WeChat is similar to “Facebook + Whatsapp” ;

WeChat creates direct interaction with end users (B2C);

Functions: newsfeeds, Q&A, Apps (e.g. ticketing, payment…etc)

1st layer – Main page 2nd layer – Subscriptions

WeChat environment Subscription Account

WeChat User interface (1)

Dutch Embassy in China

WeChat User Interface (2)

Standard menu

3rd layer – Article summaries

Article summary

4th layer – Content

Article title

Editor

DUTCH SINO BUSINESS PROMOTIONSContent Management Service

DSBP Content Management Service (1) Regular newsfeed/column (weekly, bi-weekly, monthly…etc.)

DSBP Festival greetings:Chinese New Year

DSBP Weekly Selected Articles:Dutch Water Tech and development

DSBP Weekly Selected Articles:Circular Economy and Opportunities

DSBP Content Management Service (2) Theme-based topic articles (water, sustainability, agriculture…etc.)

PIB Urban Challenges AnnouncementCovenant signing ceremony

PIB Urban Challenges Member introIHS Housing & Urban Development

PIB Urban Challenges News updateVisit of Wuhan Urban Design Institute

DSBP Content Management Service (3) Event promotion and registration (seminar, conference, gala, contest…etc.)

Client relationship management (Q&A, questionnaire, referral services)

PZH China Mission PromotionLangfang trade fair

Debets Schalke World Horti ExpoInvitation to expo booth visit

Dutch Modern Greenhouse WorkshopTraining workshop regsitration

DSBP Content Management Service (4) Infographic creation

Other graphic material (brochures, posters, flyers, etc.)

DUTCH SINO BUSINESS PROMOTIONSAbout us“ Your China content creator in no time difference! “

Dutch Sino Business Promotions (DSBP) was founded in 2006 inRotterdam. Over the years, the company has made its name in thesectors, and in 2017 DSBP opened its China office in Shanghai. DSBPhas been dedicated to facilitating and bridging both Dutch andChinese companies, organizations and governmental bodies toachieve its business development goals as well as internationalnetwork expansion.

The international project team has various expertise and skillacross the focusing sectors, Governmental Relations, Horti-Agriculture and Environmental Sustainability. Since 2013, DSBP hasbeen serving as the China Desk of Province of Zuid Holland,providing strategic advisory, mission organization and cooperationservices.

DSBP hopes to strengthen Sino-Dutch relations in the abovementioned sectors and continue to deliver tangible results to ourclients.

GOVERNMENTAL RELATIONS · HORTI-AGRICULTURE · SUSTAINABILITY

www.dutchsino.com

DSBP International Team

NAN SUDirector

NL

FLORISKE DEUTMAN

DirectorNL

SHAW QINDirector

NL

MONIQUE KEIZEROffice

ManagerNL

Rachel ZhouDirector DSBP

China

Kamassan KaisiepoCommunication

ConsultantNL

STANLEY FUProject

managerNL

Tong (Dix) XiongAssistant DSBP

China

Jiayu (Daisy) Zhang

Junior project manager

NL

DSBP HeadquartersHofplein 20, Rotterdam, The NetherlandsTel 00 31 (0) 10 310 0829

DSBP ChinaNorth Wurumuqi rd. 207, 5F, Unit 523, Jingan district, ShanghaiTel 00 86 21 6010 0500*625

DSBPFocus

Sectors

GovernmentalRelationship

Agri-Horticulture

EnvironmentalSustainability

Sino-Dutch official

network

Sectorial experts

Sino-Dutch official visits

Market advisory

GOVERNMENTAL RELATIONS · HORTI-AGRICULTURE · SUSTAINABILITY

DSBP HeadquartersHofplein 20, Rotterdam, The NetherlandsTel 00 31 (0) 10 310 0829

DSBP ChinaNorth Wurumuqi rd. 207, 5F, Unit 523, Jingandistrict, Shanghai Tel 00 86 21 6010 0500*625

www.dutchsino.com

Intl. Business & Communications

Professional event organization

YouGOALS:

Access CN marketConnect to local user

Increase exposure

ACTIONS:AnnouncementsNews UpdatesPolicy disclose

Events

Expertise:NL-CN Relations

Socio-Political contextNetworking &

Resources

Services:Content creation &

managementMarket advisory

Event organizationCommunication

Function:Social Platform

Communication tool

Capacity:Largest social media application in China

Over millions of active users per day

GOVERNMENTAL RELATIONS · HORTI-AGRICULTURE · SUSTAINABILITY

DSBP HeadquartersHofplein 20, Rotterdam, The NetherlandsTel 00 31 (0) 10 310 0829

DSBP ChinaNorth Wurumuqi rd. 207, 5F, Unit 523, Jingandistrict, Shanghai Tel 00 86 21 6010 0500*625

www.dutchsino.com

Channel > Message > Impact

“Your reliable China partner”

GOVERNMENTAL RELATIONS · HORTI-AGRICULTURE · SUSTAINABILITY

DSBP HeadquartersHofplein 20, Rotterdam, The NetherlandsTel 00 31 (0) 10 310 0829

DSBP ChinaNorth Wurumuqi rd. 207, 5F, Unit 523, Jingandistrict, Shanghai Tel 00 86 21 6010 0500*625

www.dutchsino.com

Inbound missions Dutch Sino Matchmaking business event

Capitalize opportunities fromgovernment relations

Project supportSuccessful business: Hebei Water authorities purchases Dutch technology

Outbound missions

DSBP Clients & Partners DSBP Experiences

16

Your bridge between China and The Netherlands !

苏楠 Nan SuNan.su@dutchsino.com

PIB Urban Challenges – Integrated Sustainable Solutions, Launch Event, Mar 2018