Earth to Enterprise - Joe Preston - Momentum

Post on 14-Feb-2017

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transcript

Earth to Enterprise

momentumux.com

meetup.com/enterprise-ux.com

A long time ago..

BIG ENTERPRISE

SMALL START-UP

SCM

WE’LL TRY YOU OUT

SCM

ERP

GOTTA HAVE MORE..

$ MONEY

SCM

ERP

CMS

CAN YOU ADD…?

SCM

ERP

CMS

CRM

CUSTOMIZE…? INTEGRATE…?

SCM

ERP

CMS

CRM

BPM

..EASY TO USE AS THIS?

THANK THE UX GODS

WHAT THIS HAS LED TO • Mutual-dependent relationships • Insulated from competitive pressure • Adversity to change (aka “innovation”) • “Jack of All Trades.. Master of None” • Platforms and products that mirror the

complexity of the organization(s) • Challenges of compliance, governance, scale,

security and access • Later adoption of consumer-grade experiences • Struggle between “power” user efficiency vs. new

user simplicity

User = BuyerI

WHAT IS ENTERPRISE SOFTWARE? • “..software used to satisfy the needs of an

organization rather than individual users..” • ..The software is intended to solve an enterprise-

wide problem, rather than a departmental problem..”

Buyer = Organization

ARE ORGANIZATIONS PEOPLE?

ORGANIZATIONS ARE META-PERSONAS

ORGANIZATIONS HAVE • Demographics • Goals • Desires • Behaviors • Skills • Usage and adoption patterns • Attitudes • Environments • Perceived Values

ORGANIZATIONS ALSO HAVE • Cultures • Regulations • Standards • Departments • Competition • Profit

WHAT THIS CAN LEAD TO • Multiple role-based UI • Visual “Eye Candy” Dashboards • Usable/functional products that aren’t

marketable • Over support of too many device platforms vs.

majority of users • Features that sell the product but aren’t used • Burden of legacy versions and users

SALESPEOPLE AREPROXIES FOR VALUE

Dash-bored to death

ACCORDING TO WIKIPEDIA • “..a control panel..” • ..page which collates information about a

business..” • “..a management tool used to get an overview..” • ”..system for hosting mini-applications known as

widgets..” • “..a tool for displaying complex sets of indicators

in a user-friendly format..”

A HISTORY OF HOW WE USE DASHBOARDS

TO TRAVEL SPACE YOU NEED A DASHBOARD HERE…

..AND HERE

TO TRAVEL SPACE IN THE FUTUREYOU STILL NEED A DASHBOARD

TO DRIVE OUR CARS WE NEED DASHBOARDS

TO MAKE PHONE CALLS WE NEEDED DASHBOARDS

AND WE STILL DO

TO USE ENERGYWE NEED DASHBOARDS

TO MAKE OUR TV SHOWSWE NEED DASHBOARDS

TO FLY OUR AIRPLANES WE NEED DASHBOARDS

TO RUN FOR OFFICE WE NEED DASHBOARDS

TO MAKE WAR WE NEED DASHBOARDS

TO FIND LOVEWE NEED DASHBOARDS

TO HARVEST OUR FOOD WE NEED DASHBOARDS

TO EXCHANGE THINGS WE NEED DASHBOARDS

TO FIGHT CRIMEWE NEED DASHBOARDS

TO FIGHT CRIME AS BATMANHE NEEDS DASHBOARDS

TO MANAGE OUR ADSWE NEED DASHBOARDS

TO MAKE PHONE CALLS WE NEEDED DASHBOARDS

TO MANAGE PROJECTS WE NEED DASHBOARDS

TO GO TO ANOTHER PLANET WE WILL NEED DASHBOARDS

CORE TENANTS OF DASHBOARDS • Centralized Control • Monitoring “At a Glance” • Analysis & Correlation • Alert and Notify • One-click (touch) away

COMMON UI MODELS • Layout: Modular (Widgets) • Navigation: Drill to Detail • Navigation: Quick Links • Visuals: System Status & Stats • Visuals: Charts and Graphs

COMMON TYPES • Operational • Strategic (Executive) • Analytical • Hybrid

DASHBOARD DESIGN TIPS • Simpler the better • Tabs and cards are key • Think gateway rather than destination • Visualize something beyond eye candy • Choose space wisely • Modularity can lead to mediocrity

Where to now?

THE R.O.I. OF HAPPINESS

MICRO-APPS vs.MEGA PLATFORMS

NO UINUIVUI

-­‐ify

Other Chat Slackvs.

BREAK THE MOLD

Confirmation

Quick Task Contextual Help

Customize Notifications

Mobile UI Contextual Help

DON’T BE SO SERIOUS

THINK ABOUT THE IMPACT

CONSIDER THIS PERSON

AND THIS PERSON

AND THIS.

Thanks

momentumux.com