Effective Advocacy Tools for Making the Arts Essential

• John Ceschini-AEMS Alliance

• Dr. Janet Rubin –Saginaw State University

• Dr. Fran Meyer, NDA/AAHPERD BOG

Ensuring that the Arts are Essential to Education

Tips For Advocacy

• Set the Stage for Advocacy

• Determine the Issue

• Research the issue

• Build a network

• Identify targets and tactics

• Build Coalitions-Maximize resources

• Develop a message that Resonates

Tips for Advocacy

•Use the Media

•Communicate with Decision Makers

•Develop a Written Plan

Setting the Stage for Advocacy

Determine the Issue

Research the Issue

Building a Network

Develop a Message that Resonates

Identify Targets and Tactics

Using the Media

Build A Coalition- Maximize Resources

Communicate with Decision -Makers

Develop a Written Plan