Post on 12-Apr-2017
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Effective International Campaign Management
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Web: www.searchlaboratory.com
Twitter: @searchlabs
Contact details
Julia DettlerHead of International
Originally from Germany
MSc Marketing
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Frequent challengesOrganisation and structure of the team
Cultural awareness
Professional skillset and tools
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Organisational and structural challenges
In-house or outsourcing
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Budget
Recruitment Central team structure Control and trust
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Cultural challengesLanguage barriers and communication style
Way of working
Hierarchy
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Professional skillsets and toolsExperience and expertise
News
Contacts
Tools
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Key takeawaysCentral project team
Skilled PM with cultural interest and awareness
Regular communication
Local experienced experts
Right tools
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