EIM Presentation.13 07.2011

Post on 13-May-2015

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This is the presentation/workshop carried out at EIM campus for participants of the NEIS program.

transcript

Jamie White Solicitor Director

Company Overview Services Offered: •  Intellectual Property Law •  Internet Law •  Technology Law •  Privacy Law •  Franchising Law •  Advertising and Marketing Law

Points of Difference  •  Personal Service •  Transparency •  The ‘Pod Experience’

   

We build relationships.  

Typical Clients •  Structuring •  Commercialisation •  Expansion •  Exiting  

Intellectual Property •  What is it?

o Trade Marks o Copyright o Confidential Information/ Trade Secret o Designs o Patents

                   

Intellectual Property  •  Protecting your intellectual property

o Registration, where possible o Documentation

Intellectual Property  •  Enforcement

o Letters of Demand o Other avenues?

Doing Business Online •  Clear shift toward doing business online •  Wild, wild, west (not really) •  Can be financially very rewarding

Doing Business Online  

•  Areas of Law: o Trade Mark o Copyright o ACL o Spam o Privacy

Doing Business Online  •  Examples of risk:

o Using a Trade Mark without permission o Copying text and images from others o Sending emails/ SMS/ MMS without consent o Cybersquatting o Linking

Doing Business Online  •  Compliance/ Best Practice

o Terms of Use o Privacy Policy o Spam Statement o Purchase/ Shipping Terms o Refund Policy o Upload Terms

Wrap Up •  Nine out of ten business websites are not legally

compliant… is yours? o Website Legal Audit

•  Always identify and assess risk.  

Contact Details Email: jamie@podlegal.com.au Mobile: 0404 019 400 Office: 1800 POD LEGAL (1800 763 534) Web: podlegal.com.au  •  Questions?