Facebook Friday - Audiences

Post on 18-Dec-2014

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description

Learn how to use different Facebook audiences to achieve Inbound Marketing without paying to boost a post. Plug in Muse has a webinar every Friday teaching business owners how to manage and maintain their own Facebook business pages. Find a list of events at www.Facebook.com/PluginMuse

transcript

Happy acebook FridayFacebook Audiences

Welcome!

Plug in MuseMelien LavoiePhone: (860) 214-9900Email: mel@pluginmuse.comWebsite: www.PluginMuse.comFacebook.com/PluginMuseLinkedin/in/MelienLavoie

Word of mouth only goes as far as the next person while...

A Digital Audience has VIRAL tendencies with endless leads!

Inbound Audience

A. HumansB. Groups C. Businesses*D. Events

Types of Audiences

Audience:- Your Friends- Non-Friend Subscribers

A. Personal ‘Human’ Page

Audience:Members of the Group- Human Friends- Human Non-Friends

B. Groups

Audience:Followers/Likes- Humans - Businesses

C. Business Page

Audience:Event Attendees- Human Event (Private)- Group Event - Business Event (Public)

*D. Events

1) Create an Event2) Invite Friends

Reaching Audience...

1

2

3) Post to Business page4) Share to Groups

Reaching Audience...

3

4

3) Post to Business page4) Share to Groups

Reaching Audience...

3

4

5) Post to Related Business Walls6) Message Related Businesses

Reaching Audience...

5

6

1) Add Image2) Header3) Describe4) @Tag Leads5) Info Link

Creating A Post

1

23

4 5

● Add Value● Related Content● Avoid ‘Advertisey’ Posts

- Big SALE- Huge GIVEAWAY

● Be Respectful

Guidelines

Upcoming Events www.PluginMuse.com/Events.html