Post on 26-Feb-2018
transcript
7/25/2019 Final Png Ppt
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Group Members
Aakash Patil : M-14-36
Sagar Dhote : M-14-12
Aditi Shah : M-14-48Hiral Tank : M-14-60
Deep othari : M-14-24
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REGISTERED HEAD OFFICE
The Procter & Gamble Company
Procter & Gamble Plaza
Cincinnati, OH 45202
OH Tel. 513!"31100
#a$ 513!"3!3
%ebite'(((.p).com
http://c/Users/ssim/Desktop/%20www.pg.comhttp://c/Users/ssim/Desktop/%20www.pg.com7/25/2019 Final Png Ppt
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Headquarters of P&G Dowtow!
C"#"at"
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H"stor$ !o"nded #$%illia& Pro'ter ( )a&es *alein 183+, in in'innati.
%'%(o&pan$s a&o"s &oon-and-stars s$ol is 'reated.
%)(P(* introd"'es %hite Soap, soon rena&ed or$.
%*+(The Pro'ter ( *ale o&pan$ is in'orporated.
%*,-(o&pan$ a'"ires the !olgers 'o5ee #rand.
%**.(Pantene Pro- sha&poo is introd"'ed.
1999:Premi*m pet +oo ma-er am Company i p*rchae.
2001:P&G ac/*ire Clairol haircare b*ine +rom ritolyer /*ibb Co.
2003:Company ac/*ire controllin) interet in German haircare +irm %ella G
2005:P&G anno*nce ac/*iition o+ Gillette, +ormin) the lar)et con*mer )oo
company & placin) nileer into 2n place
2013' 6obert c7onal anno*nce hi retirement & replace by .G. 8a+ley (ho
ret*rne a Chairman, Preient, an C9O
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FO/0DERS OF P&G
1I22IA
M
PROCTE
R
3AMES
GAM42
E
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E5O2/TIO0 OF 2OGO
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SECTOR A0D I0D/STR6 S7T9:S;M79 *DS
D;ST97A;T< AD *9M*
H;S7H=D A97
o. o >rands:300
o"ntries its #rands are sering:180 .
o. o people it is sering:4.8 #illion
o. o #rands in =eadership in their respe'tieprod"'t grp:?0
Per'entage o sales o Ho"se hold goods in Totalsales: @0
7&plo$ees :126,000
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5ISIO0 A0D MISSIO0
5"s"o(
To #e re'ogniBed as, the #est 'ons"&er prod"'ts and
Seri'es o&pan$ in the Corld.
M"ss"o(
%e Cill proide #randed prod"'ts and seri'es o
s"perior "alit$ and al"e that i&proe the lies o theCorlds 'ons"&ers. As a res"lt, 'ons"&ers Cill reCard
"s Cith leadership sales, prot, and al"e 'reation,
alloCing o"r people, o"r shareholders, and the
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:E6 PEOP2E
A.* =aEe$ F"rrent 7,hair&an,PresidentG
9o#ert A. M'Donald F7 till MA< 2013G
4oard Of D"re#tors;Tota8 %%
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Operat"os at P0G
>ea"t$ seg&ent
*roo&ing seg&ent
Health are seg&ent Sna'ks ( Pet are seg&ent
!a#ri' are ( Ho&e are seg&ent
>a#$ are ( !a&il$ Ho&e are seg&ent 7ntertain&ent ind"str$
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4as"# C=ae8s ofD"str"but"o
Maufa#turers>produ#ts
A7ets
1=o8esa8ers>d"str"butors
Reta"8ersReta"8ers
Cosumers ad or7a"?at"oa8 ed users
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Cosumer/dersta
d"7
Io9at"o
4rad@4u"8d"7
S#a8e
Go@to@maret
Capab"8"t"e
s Stre7t=s of P&G
M t"
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Maret"7Strate7$
Maret"7 P="8osop=$:
To &proe the2"9es#$ To"'hing the&
E9er$da$
BIo9at"o Is t=e CornerstoneofSu##ess
!o'"s on 'ons"&er innoations.
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Produ#t Strate7$
Prod"'t di5erentiation- or& , eat"res , peror&an'e ,relia#ilit$
S"perior te'hnolog$S9 initiatiesAttra'tie pa'kaging
at'h$ taglines7sta#lished as a #rand itsel
Pr"#"7 Strate7$
ptional I eat"re pri'ingProd"'t- line pri'ingo&petitie pri'ingDistri#"tion pri'ing
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P8a#e Strate7$
n store pla'e&ent strateg$Alread$ eJisting strong links in "r#an area9"ral penetrationDeelop &arketing 'hannels as strong and penetrated so
that it Co"ld gaina''ess to re&ote areas
Strategi' lo'ation o Careho"sen'rease Cholesale dealers in s&all toCns so that the$ 'ango to the near#$
illagesational 'oerage Co"ld #e dealt Cith #$ in'reasing the'o&pan$Ks
Careho"ses and 'reating (! agents in the s&aller 'ities
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Promot"o Strate7$
Media9adioHoardingsons"&er pro&otion
!ragran'e oriented and e'o riendl$eCspaperario"s pro&otional o5ersP ( * is spending 30-3? o its sales in Adertise&ent andPro&otion
Chi'h is highest in the ind"str$, H;= eJpends onl$ 1? osales on
Adertise&ent and Pro&otion.
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9 rome aSusta"ab"8"t$
7niron&ental s"staina#ilit$ ision that in'l"des:aG To poCer operational plants Cith 100 reneCa#le
energ$
b< To "se 100 reneCa#le or re'$'led &aterials orall prod"'ts and pa'kaging
#< To hae Bero 'ons"&er and &an"a't"ring Castego to landlls
d< To design prod"'ts that delight 'ons"&ers Chile&aJi&iBing 'onseration o reso"r'es
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Stru#ture
M"ltidiisional str"'t"re
peration diision
!"n'tional hierar'h$
M-!or&
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F"a#"a8 H"7=8"7=ts"rrent Share Pri'e : 616+.+?
?2 %eek =oC: ?144.40?2 %eek High: +43?.00
Strong 'onsolidation happening in the !M* se'tor. t issloC #"t stead$.
P(*Ks 'o&&it&ent to doing ChatKs right is eodied in
their nan'ial reporting.
High "alit$ nan'ial reporting is their responsi#ilit$
Chi'h the$ keep Cithin the spirit o laC
The$ hae high A;9A)7TTD
T9ASPA97
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Rat"os 3u%' 3u%
"rrent 9atio 2.23 2.30
L"i'k 9atio 2.0? 2.0+
Ad"sted et ProtMargin FG
14.3+ 14.1+
9et"rn on Assets 3+8.?1 308.@6
nentor$ T"rnoer 9atioFda$sG
1@.82 1+.44
De#tors T"rnoer 9atioFda$G
23.34 24.?+
ash onersion $'le 8.23 @.36
7arnings Per Share 106.63 @3.04
Diidend Per Share 30.2? 2+.?0
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P&Gs Io9at"o Cu8tureThe leaders o P(* hae Corked hard to &ake innoation
part o the dail$ ro"tine and to esta#lish an innoation
'"lt"re.
Presered the essential part o P(*Ks resear'h and
deelop&ent 'apa#ilit$.
*ie the& one 'o&&on o'"s: the 'ons"&er.
%itho"t that kind o '"lt"re o innoation, a strateg$ o
s"staina#le organi' groCth is ar &ore di'"lt to a'hiee.
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Cu8ture
Ho"rs
Salar$
Trael
Dress 'ode
areer Progression
Se'ond&entsHolida$
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2eaders="p St$8e " P&G
Bobs Values-Based Leadershipbeliefs dene him as an individual
and a global business leader. Hebelieves that the best companiesand leaders operate with a clear
purpose and consistent set ofprinciples or values.
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2eaders="p Pr"#"p8esP"tting people in the right o#s is one o the &ost i&portant
o#s o the leader.
hara'ter is the &ost i&portant trait o a leader.
ne5e'tie s$ste&s and '"lt"res are #igger #arriers to
a'hiee&ent than the talents o people.
7er$one Cants to s"''eed, and s"''ess is 'ontagio"s.
o&panies &"st do Cell to do good and &"st do good to do
Cell.
The tr"e test o the leader is the peror&an'e o the
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Curret R"ss P(*Ks dire't 'o&petitor is Hind"stan ;nileer
The$ are a'ing signi'ant 'o&petitie risk in its tCo ke$
'ategories Hair are and =a"ndr$ ro& Hind"stan ;nileer
FH;=G.
Ha"r #are
ts share in Hair are has de'lined sin'e last 8 "arters Cith H;=
noC 'apt"ring &ore than ?0 o ndian &arket.
P(* atte&pted to ste& this Cith pri'e drop hoCeer H;= sCitl$
deended this Cith e"al pri'ing and negated P(*s e5orts.
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2audr$
n the la"ndr$ spa'e, Tide has #een done er$ Cell, hoCeer
glo#all$ the$ hae de'ided to do aCa$ Cith the loC 'ost
ariant
This &a$ gie a good entr$ point or H;= #rands like %heel
and 9in to in'rease its &arket share.
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r"ss " "t P(* has a d"#io"s pri'ing strateg$. n ndia, so&eti&es the$
adopt the pre&i"& pri'ing and at other ti&es the$ 'hange it to
al"e pri'ing. This 'reates 'on"sion in the &ind o the '"sto&er
and 'an 'reate a negatie i&pression
Re#ommedat"o( St"# to oe t$pe of pr"#"7
P(* sho"ld keep "p the e5orts o #ringing in &ore innoatie
prod"'ts. ;lti&atel$ it is the prod"'ts that &akes the 'o&pan$
Cork
Re#ommedat"o( Io9at"o to be a=ead of #ompet"tors
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The Corld these da$s Corks on pro&otion. Pro&ote the
prod"'ts in ario"s Ca$s "nderstand the Ca$ the 'o&petitors
are pro&oting their prod"'ts.
Re#ommedat"o( DO0T ru be="d $our #ompet"tor
e9er$ t"me t=e$ adopt a ew wa$ of promot"7 "ts
produ#t T=e$ #ou8d be somet="7 to m"s8ead $ou
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