Post on 19-Dec-2015
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Opportunity for Employer Savings
Smoking employee costs the Employer an additional ~$3,000/year
40 Million employees work for large self-insured Companies
Opportunity for Life Insurance
Quick Facts for Smoking Individuals:
Life Insurance Premium Increase= 50-65%
Life Insurance Policies = 10 Million annually (USA)
Only anabasine detection available in the market: LC-MS
COST of Assay= ~$100Time = 1 day before Results
Trained Technician & Equipment needed
Anabasine is a definitive marker for Tobacco Use.
Nicotine products are negative for Anabasine.
Caffeine Theophylline
Apta-beacon™ (GQ-EXPAR)Demonstration Kit (Theophylline/Caffeine)
Selectivity:Distinguish just a few Atoms!
Current PlatformTest Strip
(Lateral Flow Platform)
ReconfigureColorimetric
Apta-basine™ Licensing Strategy
Apta-basine™Test Strip (Y/N)
$2/test X 50 million individuals =$100M Market