Post on 19-Sep-2020
transcript
Roadshow GALIReport| São Paulo - Florianópolis
MotivationGlobal Insights on Startup Acceleration: What are the implications in Brazil?
Learning Journey
Agenda
• General Aspects
• Promoting organizations
• Event agenda
• Public
• Activities
• GALI Presentation
• Acceleration and Incubation in Brazil
• Next steps and Recommendations
• Knowledge
• Feedbacks
• Learnings
General AspectsOrganization | Public | Agenda
Promoting Organizations
Project Realization Strategic Support
Public
Subscribers
São Paulo Florianópolis
Presents
45 19Subscribers Presents
27 7
19 organizations that foster entrepreneurship have been involved
Planned Agenda
Registration
Welcome coffee
PART 1: GALI Presentation
Time for participants to present themselves
Introduction to GALI
Insights from the Global Accelerator Learning Initiative (GALI)
Dynamic (participants discuss with the colleague how those insights connect with their daily life, what did they learn)
Engaging with the Entrepreneurship Database Program
Time for questions
Break
PART 2: Acceleration and Incubation in Brazil
Breakout Discussions
Round 1:
Pipeline Management;
Selection.
Dynamic (1 minute for each group to present their discussion) and change to a new table with new people.
Round 2:
Capacity Development & Other Services;
Fundraising & Investor Relations.
Sharing main insights about the conversations held during the two rounds.
PART 3: Next steps and Recommendations
Circle with the big group to share one thing that every person commits to do after the event.
Wrap up and next steps
Planned vs. Executed - Agenda: Part 01
PLANNED EXECUTED
Registration 8:30 – 8:45 am 8:30 – 8:45 am
Welcome coffee 8:45 – 9:00 am 8:45 – 9:00 am
PART 1: GALI Presentation PART 1: GALI Presentation
Time for participants to present themselves 9:00 - 9:15 am 9:00 – 9:10 am
Introduction to GALI 9:15 - 9:25 am 9:10 – 9:25 am
Insights from the Global Accelerator Learning Initiative (GALI)
9:25 - 09:45 am9:25 – 9:45 am
• Dynamic (participants discuss with the colleague how those insights connect with their daily life, what did they learn)
Engaging with the Entrepreneurship Database Program
9:45 – 10:00 am9:45 – 10:05 am
Time for questions 10:00 -10:10 am 10:05 – 10:20 am
Break 10:10 – 10:30 am 10:20 – 10:50 am
Planned vs. Executed - Agenda: Part 02
PART 2: Acceleration and Incubation in Brazil PLANNED EXECUTED
Breakout Discussions
Round 1:
Pipeline Management + Selection 10:30 – 10:55 am 10:50 – 11:10 am
Dynamic (1 minute for each group to present their discussion) and change to a new table with new people.
10:55 – 11:00 am 11:10 – 11:15 am
Round 2:11:00 – 11:25 am 11:15 – 11:35 am
Capacity Development & Other Services:
Fundraising & Investor Relations:
Sharing main insights about the conversations held during the two rounds.
11:25 – 11:30 am 11:35 – 11:40 am
Planned vs. Executed - Agenda: Part 03
PART 3: Next steps and Recommendations PLANNED EXECUTED
Circle with the big group to share one thing that every person commits to do after the event.
11:30 – 11:50 am 11:45 – 11:55 am
Wrap up and next steps 11:50 am – 12:00 pm 11:50 am – 12pm
ActivitiesGALI | Breakout Discussions | Commitments
GALI Presentation
The first part of the event explored the role of each organization
involved in the Global Aceleration Learning Initiative – GALI - and
brought the main insights generated from the data analysis.
The present public brought a question with which they approached:
• The role of each study organization and its main activities;
• The methodology and care that data is not duplicated when entrepreneurs participate in more than one program;
• The means used to compare totally different entrepreneurial ecosystems;
• Motivations for the low engagement of Brazil in the GALI survey;
• Actions that have already been taken from the analysis of the insights generated.
Acceleration and Incubation in Brazil
Breakout Discussions
The second part of the event was a world cafe, which aimed to generate ideas in four fundamental aspects for accelerators and incubators:
Pipeline management;Selection;Capacity building and other services;Fundraising and investor relations.
The recording of the learning was done through the GALI Canvas of Insights.
GALI Canvas of Insights
Developed by Semente Negócios, the tool GALI Canvas of Insights was applied to guide the discussions and organize the knowledge produced in groups.
The Canvas dynamics occurred in two rounds of World Café with 25 minutes each. After completion, each group shared the main insight in a tweet.
Partnerships with
relevant ecosystem
actors (universities,
media, investors)
Presence at
important events
and associations
Support of
managers / tutors
dedicated to each
business
For pipeline
generation: digital
media and mass
media advertising
Access to a good
network of mentors
Newsletter with
mailchimp. Very
small number of
contacts
Very wide
communication /
call without specific
cut
Expect organic
attraction
Present the concept
of social impact to
the market
Accelerator market
is very competitive
Partnerships with
companies and
large organization
Increase awareness
of social impact
businesses
throughout Brazil
INSIGHT
Partnering is the most
effective.
Direct indication
Partnerships with
supporting
organizations
Paid vídeo ads
Press office
Find the right
profile for the
selection
Pipeline dispute
between other
acceleration
programs
Creativity of the
entrepreneur
New ideas
Dissemination of
the concept of
acceleration
INSIGHT
It is necessary to
demystify the process
of acceleration and to
foster basic
entrepreneurship
Excessive trust and
unprepared
business
Definition of social
impact
Increased
entrepreneurial
culture from the
bottom up.
Universities
Need for financial
investment by the
entrepreneur
INSIGHT
Clear and objective
rules are needed to
make the process more
efficient.
Develop a phased
selection process
with clear and
objective criteria
In the final stages
have more than one
evaluator or
committees to
discuss cases
Interview with
Entrepreneur
To filter out
entrepreneurs
interested only in
the resource, those
interested in
acceleration
Pre-acceleration
may be a previous
acceleration path
Accept non-CNPJ
business in the way
of patent
construction
In the selection
process, look at
project teams
Look at the
entrepreneur's
LinkedIn to know
the profile a little
Do not have
structured process
Do not lose good
deals in the processPersonal Interviews
INSIGHT
The process must be
reliable so that good
companies are not
discarded
Have a simple go /
no go to evaluate
questionnaires
Form with defined
criteria that help to
stage / delete in a
1st stage
Ask for complete
information in a
first step of selection What marketing
strategy will
engage the network
in the short and
long term?
Structured
form funnel
Understand the
seasonality of
inscriptions in
selection processes
Possible difficulty
for the entrepreneur
to structure a pitch
Contact with
entrepreneur
(interview,
pitch day ..)
Identify the
profile of the
entrepreneur
Deal flow
manager
Project Manager
Connection with
mentors;
Leadership Academy
Methodology
Courses
Consulting
Learning Groups
Connection with
mentors;
Financial support
Mentorship in
administrative law
and social impact
EAD
Replicate GOV Tech
methodology for
other accelerators
Certification of
consultants;
Entrepreneurial
Education Platform
EAD
End goal
Some human
monitoring
Workshops
Consulting
Connecting with mentors
Webinars
Learning Groups and
Events
Cash prize with
equity
Clearly define the
profile of the public
and their need
Dependence on
sponsorship and
financial
sustainability
Popularization of
EAD
INSIGHT
EAD is a common path
for all
INSIGHT
It is necessary to
define who the target
audience is and their
needs
Preacceleration and
acceleration
Accelerate and
strengthen
connection with
customers and
suppliers
Leadership academy
(training
entrepreneurs)
Mentors for specific
guidance
To offer:
Corporate ventures
for large companies
How to capture
innovation and
develop internally
Customer focus and
management and not
core business
Disseminate the
concept of social
impact business
Connecting with an
investor is a role
played by the
accelerator
INSIGHT
Working out the
behavioral aspects of
the entrepreneur is
vital.
Mapping GAP's of
entrepreneurs
Weekly meetings to
identify the
challenges and
support the
entrepreneur
Post acceleration
and support for
fund-raising
Pre-acceleration focused
on Canvas 3 to 6 months
In acceleration
articulation with
specialists
Pre Acceleration works
to select accelerates
Partners with incubators
to prototype specific
knowledge
Point of attention:
observe the growth
curve of the business.
Attention to those who
grow very fast
Evaluating the
entrepreneur is
fundamental
How to pay the
incubator and
accelerator?
How to show ROI to
the investor
Aligning metrics
between incubators
and accelerators
Improve networking
Maintain
relationships with
entrepreneurs for
the exchange of
financial and
general
information
How to measure
social impact
Greater influence
in the enterprise
INSIGHT
We demand
legislation that
encourages
investment in new
businesses
Legal aspects of
angel investors
How to get to the
right investors
Angel investor exit
Bring investor needs
closer to
entrepreneurs
Follow-up on post-
acceleration
investment
Difficulties in
following up
INSIGHT
The challenge is to
present to the investor
the potential of the
social impact of the
business
Empower
entrepreneurs on
investment
Empower angel
investors.
Florianópolis’s Activities
In order to promote a richer and more productive generation of
insights, the second part of the agenda was changed to a multilateral
and action-oriented meeting to discuss how to increase Brazil's
participation in GALI. The decision was made because of the profile
of those present, who were mostly from government institutions.
As outputs of this meeting we had a list of Brazilian organizations
that should be partners of the study. In addition some advices to
analysis brazilian data was made, since the environment of Brazilian
startups has some practices that can mask some insights.
Next steps and Recommendations
After understanding the GALI survey and generating insight into
key activities for incubators and accelerators, participants were
invited to create personal commitments to strengthen the incubator
and accelerator ecosystem in Brazil. Among the main commitments
were more frequent:
• Diffusion of GALI in Brazil;
• Use GALI data in academic research;
• Strengthening networking;
• Improve incubators and accelerators internal processes;
• Include topics related to social business in the programs;
Participants feedbacks
Feedbacks
São Paulo Florianópolis
4,7 Average of all evaluated items 4,7 Average of all
evaluated items
The most common comments were:
• The structure (coffee break, learning journey and local) were excellent;
• Mobilizing more people from the entrepreneurial ecosystem;
• To present more result driven aspects of the data.
Roadshow GALIReport| São Paulo - Florianópolis