Gamification

transcript

Analyst & Consultant

• Gaming Practice • Gamification

kabir@mindcommerce.com

• Thought Leader

• Start-up

• New Opportunity

I Achieved

BECOME PRESIDENT

COMPETITION

POINTS

Using Game mechanics / elements in non-game

environments to make more fun and engagement

Gamification • Embed Game

• Gamify + Fun + Brand

Emerging Technology Hypecycle (source: Gartner)

Top 5 Digital Marketing Trend 2012

What Can

I Achieve

Business

• Waste Diversion

Program

• Increased

recycling rates

and reduced

landfill by 16%.

RecycleBank

Market Value

Geographic Distribution

Industry Distribution

Global 2000 Organization: Adoption Rate

Gamification 2012 - 2017: Opportunities and Market Outlook for Next Generation Brand/Product Advertising through Embedded Gaming

http://www.mindcommerce.com/Publications/Gamification_2012-2017.php

World is Mine