Gamification2013 task management-final

transcript

Deconstructing ‘Gamified’ Task-Management Applications

DENNIS L. KAPPEN, JENS JOHANNSMEIER, LENNART E. NACKELaboratory for Games And Media Entertainment Research (GAMER Lab)University of Ontario Institute of Technology

MeHi guys,I’m a designer. Thanksfor listening to myresearch at Gamification2013. Tweet me yourthoughts @3D_Ideation

Dennis L. KappenPh.D. Student at UOIT GAMER LabIndustrial Designer, Prof. Humber CollegeSupervised by Dr. Lennart E. Nacke

» Takeaway

» Challenges

» Rationale for Study

» Our approach

» Conclusions

Overview(GAMIFIED TASK-MANAGEMENT APPLICATIONS)

» Takeaway

» Challenges

» Rationale for Study

» Our approach

» Conclusions

Takeaway» Enabling satisfaction

» Visual stimuli

» Usefulness

» Social integration elements

» Resistance to change

» Enabling satisfaction

» Visual stimuli

» Usefulness

» Social integration elements

» Resistance to change

Challenges» Time crunch in doing daily chores and

activities

» Productivity and using game elements?

» Usefulness of gamified task-management (TM) applications?

» Efficiency of daily chores using TMapps?

» Time crunch in doing daily chores andactivities

» Productivity and using game elements?

» Usefulness of gamified task-management (TM) applications?

» Efficiency of daily chores using TMapps?

Rationale for Initial Study» Routine tasks may not be intrinsically

motivating

» Difficulty in managing daily activitieswithout a task management application

» Task management is a boring activity

» Would gamified task managers be moremotivating to use?

» Routine tasks may not be intrinsicallymotivating

» Difficulty in managing daily activitieswithout a task management application

» Task management is a boring activity

» Would gamified task managers be moremotivating to use?

Initial Study» Participants

» Task Hammer (Android Application)

» EpicWin (iPhones)

Task HammerTask Hammer

Epic Win

Initial Study Design

Task Hammer

TASK HAMMER EPIC WIN

Task Hammer

Epic Win

EXTENDED USEQUESTIONNAIRE

INTERVIEWS INTERVIEWS

QUANTITATIVE

QUALITATIVE

Findings(GAMIFIED TASK-MANAGEMENT APPLICATIONS)» Easy to learn

» Compare conventional vs. gamified apps

» Usefulness

» Reward system

» Visual stimuli

» Easy to learn

» Compare conventional vs. gamified apps

» Usefulness

» Reward system

» Visual stimuli

Limitations• Presumption of use

• Sample size

• Duration of initial study

• Presumption of use

• Sample size

• Duration of initial study

Future Work» Follow-up study

» Motivational aspects of the extended USE questionnaire

Conclusions» Only presence of points, badges and rewards

» would not excite the users in engaging in the gamified app

» Usefulness of the gamified app» appealed to the sensibilities of the user

» Positive correlations between intrinsic motivation and usefulness

» Positive correlations between extrinsic motivation andsatisfaction

» Motivational user experience design

» Only presence of points, badges and rewards» would not excite the users in engaging in the gamified app

» Usefulness of the gamified app» appealed to the sensibilities of the user

» Positive correlations between intrinsic motivation and usefulness

» Positive correlations between extrinsic motivation andsatisfaction

» Motivational user experience design

Questions//Comments//Emotions?THANK YOU#gameit13

http://hcigames.businessandit.uoit.ca

Dennis L. Kappen (@3D_Ideation)Jens Johannsmeier

Lennart E. Nacke (@acagamic)

EMAILdennis.kappen@humber.ca

jjohannsmeie@uos.delennart.nacke@acm.org

THANK YOU#gameit13

http://hcigames.businessandit.uoit.ca

Dennis L. Kappen (@3D_Ideation)Jens Johannsmeier

Lennart E. Nacke (@acagamic)

EMAILdennis.kappen@humber.ca

jjohannsmeie@uos.delennart.nacke@acm.org