Global marketing chapter 2 session 4 moghimi university of georgia

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Global Marketing Chapter 2 Session 4 MOGHIMI University of Georgia

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B.Moghimi@yahoo.co.uk B.Moghimi@yahoo.co.uk

Chapter 2

Trade Theories and Economic Development

Bahman Moghimi (MA, DBA)Bahman Moghimi (MA, DBA)

B.Moghimi@yahoo.co.uk

Chapter Outline

Basis for International Trade- Production Possibility Curve- Principle of Absolute Advantage- Principle of Comparative/Relative Advantage Exchange Ratios, Trade, and Gain Factor Endowment Theory

B.Moghimi@yahoo.co.uk

Chapter Outline

The Competitive Advantage of Nations A Critical Evaluation of Trade Theories- The Validity of Trade Theories- Limitations and Suggested Refinements Economic Cooperation- Levels of Economic Integration Economic and Marketing Implications

B.Moghimi@yahoo.co.uk

Basis for International Trade

Principle of Absolute Advantage- a country should export a commodity that

can be produced at a lower cost than can other nations

- or import a commodity that can only be produced at a higher cost than can other nations

B.Moghimi@yahoo.co.uk

Basis for International Trade

Principle of Comparative/Relative Advantage

- a country should export either a product with the greatest comparative advantage (or with the least comparative disadvantage)

- or import either a product for which it has the greatest comparative disadvantage (or the least comparative advantage)

B.Moghimi@yahoo.co.uk

Factor Endowment Theory

Factors of Production- labor- land - capital- others (technology, education, etc.)

inequality of relative prices is a function of regional factor endowments

comparative advantage is determined by relative abundance of such endowments B.Moghimi@yahoo.co.uk

Michael PorterThe Competitive Advantage of Nations

Determinants of International Competitiveness

- factor conditions- demand conditions- related and supporting industries- firm strategy, structure, and rivalry- chance- government

B.Moghimi@yahoo.co.uk

B.Moghimi@yahoo.co.uk

Michael PorterThe Competitive Advantage of Nations

Validity of Trade Theories

Leontief Paradox– Tendency for countries with similar endowments

to trade among themselves Offshoring Factor Mobility and Substitution Demand Marketing Trade Barriers

B.Moghimi@yahoo.co.uk

Levels of Economic Cooperation

Free Trade Area Customs Union Common Market Economic and Political Union Political Union

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Economic Cooperation

Free Trade Area- elimination of internal duties Customs Union- free trade area + establishment of common

barriers Common Market- customs union + removal of restrictions on

movement of production factors

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Economic Cooperation

Economic and Monetary Union- common market - + harmonization of national economic

policies- + one money Political Union- harmonization of national political policies

B.Moghimi@yahoo.co.uk

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