AdWords

MIS20040

OUR ADWORDS CAMPAIGN

GOMC 201424.04.2

014

1. Goals & ObjectivesWho is our client? What did we want to do? What did we expect?

2. Results of the campaignWhat happened? What did we achieved? Success or failure?

3. Learnings & ConclusionWhat have we learnt? What should be improved? How to do better?

WEBSITE

DESIGN

FRENCH

START-UP

ECOMMERCE

WEBSITES

WEBAGENCYSHOWCASE

WEBSITESMULTISUPPORTWEBSITES

Showcase Websites

Ecommerce WebsitesPersonalized Website

Website referencingPro design website

Multi-support website

Easy ecommerce websiteWeb agency

accompanimentPayments facilities

Search network with Display Select Geo-targeted: Île-de –France, FRANCE (16,000,000

reach) - Language: FRENCH

Our Metric GOALS

CLICKS 225IMPRESSI

ONS15,0

00CTR 1.

5 %AVERAGE

CPC$0.9

5COST $250

219

79,9210.2

7 % $1.15$250

.88

PHASE 1

PHASE 2

PHASE 3

Clicks: 32Impr: 9,965CTR: 0,32%

CPC: $0,91Cost: $29,01Clicks:

101Impr: 32,528CTR: 0,31%

CPC: $1,13Cost: $113,78

Clicks: 86Impr: 37,428CTR: 0,23%

CPC: $1,26Cost: $108,09

CAMPAIGN STRATEGY

RECOMMENDATIONS‘Blitz’

campaigns

RoI Evaluatio

n webSite suitable

for mobile

devices

Ecommerce products

Learnings

Success stories

Keyword spotting

Money Spending

External factors