Google. R a c h e l W i l d e r Fun Fact In 2006, the verb google was added to the Merriam Webster...

Post on 27-Mar-2015

213 views 0 download

Tags:

transcript

Google

R R a a c c h h e e l l W W i i l l d d e e rr

Fun Fact

In 2006, the verb “google” was added to the Merriam Webster Collegiate Dictionary and the Oxford English Dictionary.

“To use the Google search engine to obtain information on the internet.”

What Does Google Mean?

Googol = 1 followed by 100 zeros

Google's Mission Organize the immense amount of

information available on the web and make it universally accessible and useful.

Google’s Philosophy

NEVER SETTLE FOR THE BEST

“The perfect search engine would understand exactly what you mean and give back exactly what you want.”

-Google co-founder Larry Page

Google’s Philosophy

Ten things Google has found to be true:

Focus on the user and all else will follow

It’s best to do one thing really, really well

Fast is better than slow Democracy on the web works You don’t need to be at your desk to

need an answer

Google’s Philosophy

Ten things Google has found to be true:

6. You can make money without doing evil

7. There’s always more information out there

8. The need for information crosses all borders

9. You can be serious without a suit10. Great just isn’t good enough

The Beginning…

Larry Page & Sergey Brin Stanford University, 1996

“BackRub” Backlinks

Google Inc. 1998

1998 $1.1 Million

2004 Initial Public Offering: $85 per share, Sold $1.67 Billion Employees

2007 Shares hit $700

Financing

The Googleplex

2003

Mountain View, CA

$319 Million

Solar Panels

2002 AdWords Google News Froogle

2003 Blogger Google AdSense

2004 GMail Acquired Picasa Google SMS Google Groups Google Print

Not Just A Search Engine

2005 Google Video Google Maps Google Earth Google Talk

Not Just A Search Engine

2006 Google Video Player Google Chat Page Creator Google Finance Google Calendar Involvement with MySpace Google Checkout Entrance into the Mobile World

Google Maps for Mobile GMail for mobile

Google for Educators Google Docs&Spreadsheets Acquired JotSpot

Not Just A Search Engine

2007 YouTube Google.org Google Gears Google Gadget Ventures

2008 Android

Not Just A Search Engine

Corporate Culture

Small Company Feel

Hiring Process: Ability Over Experience

Corporate Culture

Inside the Googleplex… Décor Offices Equipment Recreation Facilities

Workout room, washers & dryers, massage room, video games, foosball, piano, pool

table, ping pong, roller hockey Google Café Snack Rooms

Criticism

Employee Turnover

One core moneymaker

Duplicate Efforts

Inconsistent ROIs

Privacy

Sources

www.google.com/intl/en/corporate www.google.org www.wikipedia.com www.time.com money.cnn.com