GWC16 KFC Turkey's Brand Metric's Gamification Journey

transcript

VARDİYA MÜDÜRÜ SERTİFİKASYON PROGRAMI

Quiz Retention

CSLCleanliness

Hospitality

Accuracy

Mainteance

Product Quality

Speed of Service

4 Modules

1000+ Pages

2 person 3 month

2015 Q3 start

2015 Q4 launch

After Digitalization of CSL Result :

Maybe we should also keep paper based

Because it easy to reachable for every team member and shareable.

It’s a great tool for who hasnt got a busy job and hanging around lots.

Also congratulations for administrator for support this with

enable this game for workers.Challenge1

enable this game for workers.Gaming @Restaurant

Kasım ile birlikte tüm RGM’lerimize RGM Başarı Rutinleri 2017 ile birlikte tüm SS’lerimize LAS LAR ABR LwH

Average Employee Age is 26

Average Team Member Age is 22*

*%82 already playing a game daily (Trivia,Candy Crash,Backgammon..)

Bizi neler bekliyor?

C.H.A.M.P.S., Cleanliness (temizlik),

Hospitality (konukseverlik), Accuracy

(doğruluk), Mainteance (bakım), Product

Quality (ürün kalitesi) ve Speed of Service

(servis hızı)

Generation question variations from your default multiply choise questions

(servis hızı)

Video1

Video1This is my 25th years of being RGM ,

I never experience work releated things like being this fun! Thank you!

(servis hızı)

Bizi neler bekliyor?My manager; i want

to challange and beat you! If you need

some advantage you can use mobile.

Oh i’m like pysco play this, do whatever you want,i’ll wait for it!

It’s make me addicted. In

restaurant, home, otobus even at toilet

i’m playing.Wait for me then;

i’m downloading to my mobile now

Wrong answer percentage by user:

1: Comparison of incorrect answer rates of week 1 and week 2

Voluntary participation to our trainings were usually around 35-40%, with

QuizGame 72% of our employees signed into the game and spent almost an

hour playing.

enable this game for workers.‘I’m 50,dont let us play

like child! ’

Representing a Team with a Role of Status!

Being Mother for a family.

Representing Their Restaurant with one account for

« Master of KFC Standarts «

(servis hızı)

enable this game for workers.End Game

*Call Center,Website,Restaurants

QuizGame with rewards

Nelly without rewards

Nelly with rewards

QuizGame with rewards

is more populer than our LMS!

Other companies workers also wanted to play QuizGame!

%6 our turnover also decrease at 2016

@ercanaltug

GWC16 KFC Turkey's Brand Metric's Gamification Journey

Education