The Hidden Problem Of 404s

What is a 404?

What Is A 404?

?

Your Website

YOUR VISITOR

404 Error

YOUR VISITOR

Your Website

What Is A 404?

Facebook Twitter Google Bing Shared links Forums Bookmarks Direct access

Some of the ways… Offline ads Online ads E-books Emails Newsletters Your website Another site Blogs

What’s the problem with 404s?

404s are inevitable.

404s are inevitable. That isn’t the problem.

What’s the problem with 404s?

74% of people leave due to 404s.

404s cost you customers.

What do 404s cost you?

Crawl tools?

Crawl tools? Are not enough.

Facebook Twitter Google Bing Shared links Forums Bookmarks Direct access

The ways to find a 404 Offline ads Online ads E-books Emails Newsletters Your website Another site Blogs

Facebook Twitter Google Bing Shared links Forums Bookmarks Direct access

Where Crawl Tools Look Offline ads Online ads E-books Emails Newsletters Your website Another site Blogs

Your site (17%) Somewhere else (83%)

Crawl Tool Alternatives

strx.co/404compare

Google Webmaster Tools

Is it every 404?

How important are 404s?

Find every 404 your visitors encounter from every source.

Visits To 404 Page 2.07% of visits

Total Error Pages

69 different errors

Marketing Agency

404s Can Affect Any Site

Visits To 404 Page 2.7% of visits

Abandonment Rate

85% exit rate

Online Retailer

404s Can Affect Your Site

Find every 404

Check Out Your Site

Find every 404

Visitors to 404 pages

Check Out Your Site

Find every 404

Visitors to 404 pages

Resulting loss

Check Out Your Site

Thank You! Learn more:

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Email me directly: m@springtrax.com