SlideShare: A LinkedIn App

By: Caroline Chan

The Basics

How to get to SlideShare

Two ways to use SlideShare

Learn/Discover

Learn/Discover• Click around and learn from the presentations• For fun (ptx)• Academic/industry-related (social media)

• Categories• Today’s Top SlideShares• Featured SlideShares• Featured Topics• Latest Conferences (groups of SlideShares)• Trending in Social Media

http://www.slideshare.net/

• Not sure why they’re there• Two groups I’m

following on LinkedIn – maybe suggestions for me to follow on SlideShare

• Can’t change them

“Technology” and “Education” tabs

What if I want to find a specific presentation?• Click on “More Topics”

What if I want to find a specific presentation?• Go to one of the categories on your header bar

What if I want to find a specific presentation?• Use the search bar at the top

My Clipboards

How Do I Add Presentations to My Clipboard?

Teach/Share

• Helpful hints on creating with SlideShare• Creator’s Hub• Get Started• Tips & Tricks• Tools

How to Upload a Presentation• Click on “Upload”

• Choose a presentation to upload• Dropbox• Google Drive• Gmail• File Explorer

My Uploads Privacy settings

Creator controls

Basic analytics• Can add the

presentation to your LinkedIn profile• Added to summary

My Uploads - Analytics• Detailed analytics about uploads• Summary• Views• Actions• Viewers• Export• Social Shares

Strengths• Provides instructions• Easy to understand layout• Well-organized

• Topics of presentations

• Detailed analysis of presentations• Select files from variety of storage places• Spreads reach of presentations• Can use to strengthen LinkedIn account (summary)• Free!

Weaknesses• Not easily customizable

• Just a platform• Few SlideShare features to add to presentations

Best Practices• Look at and learn from other’s presentations• Use “My Clipboards” to gather and organize liked content created by

others• Create presentations and share them• Social media related• Personal brand related• Industry related

• Use analytics to improve uploads

Works Cited• https://www.linkedin.com/nhome/?trk=hb_signin• http://www.slideshare.net/• https://www.linkedin.com/pulse/how-linkedin-slideshare-can-boost-y

our-social-strategy-chelsea-french• http://b-i.forbesimg.com/joefolkman/files/2013/08/iStock_00001437

6669XSmall.jpg• http://media.caspianmedia.com/image/f7cae5212469539f5be432150

488be4e.jpg/crop:434x250:50:50• http://www.totaltrustaccounting.com/wp-content/uploads/2015/05/

Best-Practices.jpg