setting out the honey pot: how to expand your influence, attract attention,

and build your personal brand

setting out the honey pot: how to expand your influence, attract attention,

and build your personal brand

welcome

thanks action guide

turn off phones and social media let out the dog and close the door

focus

remember

join: yoogozi mastermind & mentoring group on facebook

(closed to MM members)

follow: larry broughton’s yoogzi page on facebook

subscribe: email list at yoogozi.com

mastermind cruise, october 9-12

shawna@broughtonHOTELS.com for more info

larry broughton  award-winning entrepreneur & ceo former ssgt u.s. army (green berets) leadership & entrepreneurship expert best-selling author keynote speaker optimist dad      

biggest mistake leaders & ‘treps make:

not_______________________________

biggest mistake leaders & ‘treps make:

get ‘em ____________________!

get ‘em talking!

90% of ______________ & ______________trust recommendations of _______________!

get ‘em talking!

one to _________________.

be a ______________ __________________!

be your _____________________!

be your brand

how you ______________ +

how you ______________ +

how you _____________ =

your _____________ _____________

why are so few willing to do this?

____________ kills more ____________ than

______________ ever will.

http://yoogozi.com/inspirational-video-arnold-schwarzenegger-who-do-you-want-to-be/

1.  find your _________________ who do you want to be?

http://yoogozi.com/follow-your-bliss/

2. keep a ____________ ____________ _

3. maintain __________________ website …part from professional site

4. be ___________…be __________

5. develop _________________________ …build advocates

interview experts and authorities

6. own the ________________! be flippin’ everywhere…

articles written ________ you

articles written by you

memes social media posts

online forums Blogs

local papers newsletters

white papers books

cds – dvds -- videos

articles written ___________ you

articles written about you

alumni magazines hometown papers

weekly throw-aways affinity publications and sites city & regional publications

industry and trade magazines major lifestyle and business magazines

association newsletters major dailies

books

speaking

_________________ _____________ ____________

“Larry represents the best qualities of veteran entrepreneurs—tough, savvy, agile and intelligent.”– Chris Hale, Publisher, Vetrepreneur Magazine

LEADERSHIP LESSONSfrom a formerGREEN BERET

What I Learned in the

US Army’s Elite Special Forces

to Create a $200 Million Company

and be Awarded

Ernst & Young’s Entrepreneur of the Year®

LARRY BROUGHTONFormer US Army Green Beret

NaVOBA’s Vetrepreneur® of the YearErnst & Young’s Entrepreneur of the Year®

___________________ books “coming soon” or “forthcoming book”

traditional, self, university, gvmnt. publishing & _______________, co-author, ___________ author

radio & _________________

____________ & podcasts

prepare q&a

practice (start small)

tell stories

have smile in voice

laugh

call to action

_____________________

7. seek ____________ and ____________

8. announce _____________

one thing leads to another

http://yoogozi.com/kim-sudhalter-3-pointers-making-pr-agency-work/

wrap-up  

upcoming events:

veteran/military family mastermind september 14-16, anaheim, ca

mastermind teaching call

september 29 12noon pacific

yoogozi mastermind cruise to mexico october 9-12

mastermind group 13

october 12-14, anaheim, ca

if you have questions or comments, please:

yoogozi mastermind & mentoring group on facebook

(closed to MM members)

or: larry broughton’s yoogzi page on facebook

go do something significant today!