HOW TO USE INSTAGRAM
TO PROMOTE BUSINESS
socialdigially.com Image courtesy of www.forbes.com
Some facts about Instagram
socialdigially.com
Launched in 2010 as a free
mobile app
socialdigially.com
It is a social networking site
socialdigially.com
That lets users post
photos and videos
socialdigially.com
And share what have been
posted
socialdigially.com
Instagram was acquired by
Facebook in 2012
socialdigially.com
Now with over half a million
users
socialdigially.com
Registering a double digit
growth compared to
Facebook
socialdigially.com
Users = 50% Iphone owners
and 50% Android owners
socialdigially.com
Instagram connects to
other social media
accounts
socialdigially.com
These are Facebook,
Twitter, Tumblr, and Flickr
socialdigially.com Image courtesy of www.sketchappsources.com; www.musictimes.com & www.themightcribb.com;
Instagram was initially
for personal use
socialdigially.com
And now it’s a powerful
business tool
socialdigially.com
A social media center to
promote business
socialdigially.com
Let’s see how
socialdigially.com
Create an account in your
mobile device
socialdigially.com
In this tutorial, we’ll
use an Iphone
socialdigially.com
In your browser, search for
Download Instagram
socialdigially.com
socialdigially.com
Choose
this
socialdigially.com
Click
this
socialdigially.com
INSTALL Install
the app
socialdigially.com
Wait for
the app
to load
socialdigially.com
Open
the app
If you already have an
account
socialdigially.com
socialdigially.com
This
appears
instead
You’ll be taken to the sign-
up/in screen
socialdigially.com
socialdigially.com
Sign up thru your
Facebook account
socialdigially.com
Or thru your email
or phone
socialdigially.com
If thru
email or
phone,
you’ll see
this
socialdigially.com
Let’s use
our email
address
socialdigially.com
Fill this out
for a new
account
socialdigially.com
Once signed
in, you’ll see
the homepage
Let’s first look at the profile
socialdigially.com
socialdigially.com
This is at the bottom of the
screen
socialdigially.com
Click this to go to your profile
Let’s see the account
socialdigially.com
In our example, we’ll use
an existing account
socialdigially.com
socialdigially.com
Go the
Settings
socialdigially.com
Here you
can edit
your
user
settings
socialdigially.com
Disable
if your
account
is for
business
socialdigially.com
Link your
other
accounts
one by
one
socialdigially.com
Let’s link the Facebook
account first
socialdigially.com
Log in to
Facebook
to
authorize
socialdigially.com
Choose
audience
socialdigially.com
Pick “Public” for your
business `
socialdigially.com
FB
account
is now
linked!
socialdigially.com
You can
cancel
by
clicking
this
socialdigially.com
Let’s link your Twitter account
socialdigially.com
Log in to
Twitter to
authorize
socialdigially.com
Twitter
account
is now
linked!
socialdigially.com
You can
cancel
by
clicking
this
socialdigially.com
Now let’s check your
notification settings
If your account is Public,
enable “Everyone”
socialdigially.com
socialdigially.com
socialdigially.com
socialdigially.com
Let’s check your profile
page before starting
socialdigially.com
socialdigially.com
Your posts,
followers
and who
you’re
following
And now let’s learn how to
“Follow”
socialdigially.com
socialdigially.com
Go to the
homepage
socialdigially.com
Click
this
socialdigially.com
Choose
from
your FB
friends
socialdigially.com
Or follow all Follow
selectively
socialdigially.com
You may
also pick
from your
Contacts
socialdigially.com
Click this
to allow
access to
your
contacts
socialdigially.com
Follow
selectively Or follow all
Search for users to add
socialdigially.com
socialdigially.com
Click
this
Do this by typing their
Instagram name
socialdigially.com
Or try to search using
hashtags
socialdigially.com
socialdigially.com
Type
keyword to
search
Identify desired topic or
audience
socialdigially.com
Like if you’re targeting
coffee drinkers
socialdigially.com
socialdigially.com
Several
choices
appear
socialdigially.com
Let’s
pick
this
You’ll see posts with the
“Coffee” hashtag
socialdigially.com
socialdigially.com
Tap a
photo of
your
choice
socialdigially.com
You’ll be
taken to the
user’s page
socialdigially.com
Click user’s
profile to
see other
posts
socialdigially.com
User’s
profile
shown
You can “follow” if you like
his/her posts
socialdigially.com
socialdigially.com
Click
this to
“follow”
Now let’s post something
for our business
socialdigially.com
For example, our business
is about consulting
socialdigially.com
We’ll first post a relevant
image
socialdigially.com
Then share to our other
linked accounts
socialdigially.com
Go back to the homescreen
socialdigially.com
socialdigially.com
Click
this
You can upload from your
library
socialdigially.com
Or take a photo or video
socialdigially.com
socialdigially.com
First, enable Instagram to access
your
library
socialdigially.com
Enable button for
Instagram to
access photos
Let’s now upload from your
library
socialdigially.com
Go to your Profile
socialdigially.com
socialdigially.com
Click
this
socialdigially.com
Choose
the photo
to upload
socialdigially.com
You may
edit the
photo
socialdigially.com
You’ll be
taken to
this
screen
socialdigially.com
Type
your
caption
socialdigially.com
Share
your
post
Caption
Let’s check our posts
socialdigially.com
socialdigially.com
Instagram
socialdigially.com
Facebook
socialdigially.com
Twitter
Now let’s take a photo
and share
socialdigially.com
socialdigially.com
In your
profile
page,
click
this
socialdigially.com
Hit the
shutter
and
shoot
socialdigially.com
Apply
filters
or not,
then hit
Next
socialdigially.com
Write a
caption
socialdigially.com
Your
caption
socialdigially.com
Now
share
your
post
Let’s check our post
socialdigially.com
socialdigially.com
Instagram
socialdigially.com
Facebook
socialdigially.com
Twitter
Instagram lets you
broadcast and share
socialdigially.com
Increase your followers by
posting interesting images
socialdigially.com
And using Hashtags to
increase following
socialdigially.com
It can drive traffic to your
sites
socialdigially.com
And let your
business be known
socialdigially.com
Enjoy exploring its many
other features
socialdigially.com
I hope you learned
something today
socialdigially.com
Start using Instagram now
for your business
socialdigially.com
socialdigially.com Image courtesy of www.forbes.com