I Phone Apps, Henry Balanon, Oct 28, 09

Post on 29-Nov-2014

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description

"If you build it, they will come." That used to be the saying in the early days of the iPhone App Store. But now the gold rush is over and now your efforts towards marketing become increasingly essential. There are some basic and not-so-basic things you can do to make sure your app stands out from the day it is launched.

transcript

Henry Balanon

Bickbot

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What’s !rst?

Do that and nothing else

Better app > Fast to Market

Less/Polished > More/Ugly

Make an awesome app

You

People

You

People

OMG APPLE (408) 996-1010

Apply for an ADA

focus on apple’s feature push-list

Hacker Tip

Create an internal evangelist

Press

Think about who will buy your app

EVERYONE

RELEVANT

Photo App

LA2M-Lens

Make Contact

A day before launch

Press Email Essentials

Angles

FREE

ABGT

Always Be Getting Testimonials

Testimonials

MISC

70%

iShoot

iFitness

In-app Advertising

know when to fold em

uQestions?

Hnery Blaanonhenry@bickbot.comhttp://twitter.com/balanon

Questions?

Henry Balanonhenry@bickbot.comhttp://twitter.com/balanon