indentifying followers, fans & catalysts

what do you believe about relationships you make online?

are these relationships real?

do you actually value them?

there is humanity behind the

avatars

people are people

3 types of users

followers

follow.

click a button

fans

cheer.

share your story

comment on your work

move.

catalysts

how can we empower catalysts?

voice heard

efforts empowered

case study: Quinn

the shine movement

&

NO money

tons of passion

over $1,000 per event

hundreds of new fans each event

Questions