Integration Magic:SugarCRM and JD

Edwards

Presenters Brian Pitoniak,Vice President, Sales Operations, Magic Software

Kate Priddy,Marketing Manager at BrainSell

Ted Brennan,Senior Solutions Engineer, Magic Software

Agenda● About BrainSell● About Magic Software● The 360º Customer View● The SugarCRM & JD Edwards Integration● Demo● Q & A

About BrainSell • Trusted technology advisor based in Boston, MA

• Non-biased consultant representing a variety of CRM, ERP, and marketing platforms

• 21 years of successful implementations

• Core focus on consulting before software

Data flow between all aspects of your business is vital!

• Saving you Time

• Preventing Errors

• Better ROI from your Software

About Magic Software • Global provider of enterprise-grade application development and business process integration software solutions

• Award winning SugarCRM ISV and Oracle Platinum Partner

• 33 years of integration and application development experience

• Focus on improving operational efficiency, increasing business performance and providing return on existing investments

Certified Oracle Validated Integration:● JDE World● JDE Enterprise One

●360º view of the customer

●360º view and the Customer Journey

•Identify the Key Parts of the Customer Journey•Understand How You Are Performing Now•Build Cross Functional Processes•Implement Cultural Change Around Cross-Functional Processes

Key Parts of the Customer Journey

Customer Data Trail

eCommerceData PLM

Data

POSData

ERPData

WebsiteData

IoTData

CRMData

SocialData

Processes and Systems Overlap and Relate

Relationship – Connection = GapProcess gaps cause tangible business risk:

● Susceptible to human error

● Slower response times● Increased process costs● Deteriorating employee

satisfaction within both end user line-of-business departments and IT staff.

The importance of IntegrationIntegrating JDE and Sugar processes is essential to:

● Maximize each system’s output

● Reduce errors● Reduce costs● Improve customer

service● Increase employee

satisfaction

● Pre-Built Adapters, Resources

● No Line-by-line Coding● Visual Integration Design

Studio● Includes over 100

adapters, connectors, resources and methods

● Scalable● Reusable● Simplifies Development

and Maintenance of integration to JDE, Sugar and other 3rd Party applications

Magic xpi Integration Platform

High-end Consumer Audio ProductsIndustry: ManufacturingRegion: Germany, Global

•Connect Sugar with OracleJD Edwards EnterpriseOne•Central Integration Platform forentire IT landscape•Easy to use, maintain, flexible &to support future requirements

•Magic xpi Integration Platform•Certified standard adapters for Sugar and Oracle JD Edwards•Integration Know-How•Central Integration Platform vs. Point-to-point•No programming•Easy and cost-efficient maintenance

•Seamless integration of CRM &ERP improves processes•Eliminated data silos, duplicatedata, isolated applications•Clear architecture instead of “spaghetti integration” (1:1)•Modifications can be madequickly and cost-effectively•Fast IT deliveries to support business requests•Robust, well-documentedinterfaces

Sennheiser Adopts a Sound Approach to Systems Integration with Magic xpi Integration Platform

Magic’s certified and optimized adapters for JD Edwards EnterpriseOne and Sugar made bidirectional integration quick, easy and reliable.Klaus Höling, Director of IT and group CIO

Demo

Q&A

Thank You!Follow up questions can be directed to:

Kate Priddykpriddy@brainsell.net

(978) 887-3870 ext 205

Brian Pitoniak,Vice President, Sales Operations, Magic Software

Kate Priddy,Marketing Manager at BrainSell

Ted Brennan,Senior Solutions Engineer, Magic Software