Interact Intranet Social Intranet Success Stories

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Social Intranet Success Stories

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Communities of practice allow us to quickly manoeuvre to turn challenges into opportunities

Adam Pope @adampope

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1. Simple profiles

2. Small communities

3. Enterprise wide problem solving

4. Engaging late adopters

5. Collaboration as standard (inside and out)

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“What’s in it for me?”

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• Resistance from Middle Management when empowering employees

• Loss of control can be a little unnerving

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Typical barriers...

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Today’s 3 main examples (Ragan)

Ragan Award Winners

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Ragan Awards 2013

Interact Intranet Award – Best Intranet Winner 2012

Institute Of Internal Communications - Best Online Employee Site Winner 2013

Ragan Awards – Best Value to Employees Winner 2013

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• Europe’s largest Housing Association. Part of the Wheatley Group

• 1,600 Users

• 88% daily usage averaging, 8 separate visits per day

• Blogs average over 1,000 readers

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Our strategy was simple: Involve all staff from Chief Exec to cleaners in creating an intranet that would make their roles easier.

We couldn't build a staff intranet without the staff.

Wendy Jordan – Internal Comms Mgr

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Holmes has transformed us from cascaded communication to a transparent, inclusive communications culture.

We know that if we avoid an issue or get it wrong our employees feel empowered to question what we post and help to improve it.

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• Bright vibrant homepage

• Clear direction

• Clean layout

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• Think ‘YES’ – initiative to solve a request 1st time from customers (no ‘no’)

• Streamline processes

• Initial resistance from managers (leaders to enablers)

• CEO drove the change

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Blog story – moving to service center

• Blogs gave people a voice & personality.

• Questions asked with culture change

• Chris’s blog a massive success

• Averaged 1530 readers from 1560 users.

• Better than top-down comms

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What Next for GHA?

IN PROGRESS

• Inviting other Housing Associations to join Holmes as they join the Wheatley Group

MID TERM

• Open up an extranet to suppliers to expand GHA’s culture and way of working to them

LONG TERM

• An extranet GHA services users can access for all information and to self serve.

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Ragan Awards 2013

Interact Intranet Award – Best Intranet Manager 2012

Retail Week Awards - Technology Initiative of the Year 2013

Ragan Awards – Best Value to Employees Finalist 2013

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• Large UK retailer. Part of the AS Watson Group

• 13,000 Users based in store, distribution centres and head office.

• 9% of store based employees log in each day (log in from home)

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Our users drive our intranet and drive our business.

We’ve provided them with a host of tools to enable them to share ideas, no matter their role, with those who can make their ideas happen

and also made our decision processes far more transparent, in turn building engagement.

Kelly Freeman – Internal Comms Mgr

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• Exec support from the start

• Ops Director profile ghost written until 200 followers

• Then took over himself

• Proved people wanted this engagement

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• Users can self-service book onto training

• Drove engagement

• Simultaneously allowed comms to push stories of interest

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• Attracted users without technology to log in from home

• Chance to win product samples

• Running questions on products

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Tell Joey…

Ideas for improvements

(top 10 win iPad)

Social discussions - enforcing the

culture

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What Next for Superdrug?

IN PROGRESS

• Encouraging more suppliers to become involved with product conversations and offer more samples as a prize

• Continual shifting of paper based processes to The Hub

• Shop floor experience with retail workers to continue to understand problems and how their role can be made easier.

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Ragan Awards 2013

Interact Intranet Award – Best Social Intranet 2012

Featured in the Nielsen Norman Group’s Enterprise 2.0 Report 2013

Ragan Awards – Best Social Intranet Finalist 2013

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• Leading suppliers of managed offices across 17 UK sites

• 100% usage per week

• 150 Employees + 204 employees in sister companies

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When you visit a Business Environment office, you notice how many conversations are driven by features and conversations from The

Lounge.

Joni Vass – Intranet / Extranet Mgr

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We wanted centres to recognise the importance of sharing every facet of their service offering to ensure BE could offer the best possible

service against every site.

Now an unusual problem occurring at a location is not just that location’s problem, by sharing the issue on The Lounge someone will have the answer, will have experienced something similar or will be

able to point the problem holder towards a solution.

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BE want people to participate rather than passively read and with the tools we have, our intranet is more than just a workplace tool; our

users access it for both in work and out of work activities.

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• ‘The Lounge’ part of assumed way of working

• Internal skills to identify hidden abilities

• Keen photographer ‘receptionist’ now uploading all staff photos

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• As much non-work content as work content

• However still 86% conversations are business driven

• 50% of employees visit at the weekend

• 27% of that conversation business related

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• Rewards used encourage recognition

• Smarties are the currency

• Used as part of employee yearly review

• Part of HR record of achievement for business

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• Repeated successful formula for customer extranet

• 88% of their 3,000 customers use per month

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What Next for BE?

IN PROGRESS

• Continuing to introduce tools to get a greater picture of each employees impact to the business and help people become more involved in projects matching their skills and interests. This will reduce reliance on contractors and suppliers.

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• One of Europe’s largest media organisations with extensive

publications, radio stations and online services

• Launched to 3,000 users in January 2013

• 80% of questions answered by someone in a different location.

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Our intranet, Media Vine helps to avoid duplicated efforts and more importantly, solves everyday business problems.

Gen Potter – Head of Internal Comms

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• Homepage designed for collaboration

• ANY user can submit news or add blog

• Internal skills identified

• Photography magazine being tested by employees saving time

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What Next for Bauer?

IN PROGRESS

Encouraging other business is the Bauer Media Group to join Media Vine and expand Bauer’s knowledge capabilities.

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• A charity helping HIV / AIDS research groups and charities to share

knowledge.

• Launched phase 1 of their social tools roadmap late in 2012

• First blog by the Senegalese AIDS Foundation. Sparked a joint

venture with the Cambodian foundation on intravenous user

precautions, enabled by the Interact Translation tool

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So What Next for Businesses?“The Rise of Employee Advocacy”

• Whole intranet run by Employee Advocacy Team.

• CEO blogs openly on how to improve services.

• Whole intranet run by Employee Advocacy Manager.

• Links ‘Employee Benefits’ to the intranet driving usage

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