Post on 25-Feb-2022
transcript
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Table of Contents
1.0 Introduction ...................................................................................................................................... 7
1.1 Duration of the Incentive Scheme ................................................................................................ 7
1.2 Designated Authority .................................................................................................................... 7
1.3 Budget ........................................................................................................................................... 7
2.0 Definitions ........................................................................................................................................ 8
2.1 Single Undertaking ........................................................................................................................ 8
2.2 Small and Medium Sized Enterprise ............................................................................................. 8
2.3 Large Enterprise ............................................................................................................................ 9
2.4 Incentive Entitlement Certificate .................................................................................................. 9
2.5 Franchisor ...................................................................................................................................... 9
2.6 Brokerage or Networking Events .................................................................................................. 9
2.7 Trade Mission Voucher ................................................................................................................. 9
2.8 Export Business Development Plan ............................................................................................ 10
2.9 Trade Promotion Guidelines ....................................................................................................... 10
3.0 Eligibility ......................................................................................................................................... 11
3.1 Eligible Undertakings .................................................................................................................. 11
4.0 Exclusions ....................................................................................................................................... 12
5.0 Maximum Aid and Applicable Aid Intensity .................................................................................. 13
5.1 Maximum Aid Intensity ............................................................................................................... 13
5.2 Aid Intensity ................................................................................................................................ 13
5.2.1 Small and Medium Sized Enterprises .............................................................................. 13
5.2.2 Large Enterprises ............................................................................................................ 13
6.0 Supported Actions .......................................................................................................................... 14
6.1 Schedule A: Support for participation at business-to-business (B2B) international trade
events and fairs (real-life and virtual events) ............................................................................ 14
6.1.1 Eligible Events ................................................................................................................. 14
6.1.2 Eligible Participants ......................................................................................................... 14
6.1.3 Eligible Costs ................................................................................................................... 14
6.1.4 Ineligible Costs ................................................................................................................ 15
6.1.5 Application Process ......................................................................................................... 15
6.1.6 Claims Process ................................................................................................................. 15
6.2 Schedule B: Trade Missions (real-life and virtual events) ......................................................... 16
6.2.1 Eligible Events ................................................................................................................. 16
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6.2.2 Eligible Participants ......................................................................................................... 16
6.2.3 Eligible Costs ................................................................................................................... 16
6.2.4 Application Process ......................................................................................................... 16
6.2.5 Claims Process ................................................................................................................. 16
6.3 Schedule C: Participation in Formal Networking and Brokerage Events .................................. 17
6.3.1 Eligible Events ................................................................................................................. 17
6.3.2 Eligible Participants ......................................................................................................... 17
6.3.3 Eligible Costs ................................................................................................................... 17
6.3.4 Application Process ......................................................................................................... 17
6.3.5 Claims Process ................................................................................................................. 17
6.4 Schedule D: Market Preparedness and Development .............................................................. 18
6.4.1 Eligible Participants ......................................................................................................... 18
6.4.2 Eligible Costs ................................................................................................................... 18
6.4.3 Application Process ......................................................................................................... 19
6.4.4 Claims Process ................................................................................................................. 19
6.5 Schedule E: Market Research ..................................................................................................... 20
6.5.1 Market Research Reports ............................................................................................... 20
6.5.2 Eligible Participants ......................................................................................................... 20
6.5.3 Eligible Costs ................................................................................................................... 20
6.5.4 Application Process ......................................................................................................... 20
6.5.5 Claims Process ................................................................................................................. 20
6.6 Schedule F: Digital Marketing .................................................................................................... 21
6.6.1 Investment in Digital Marketing ..................................................................................... 21
6.6.2 Eligible Participants ......................................................................................................... 21
6.6.3 Eligible Costs ................................................................................................................... 21
6.6.4 Application Process ......................................................................................................... 21
6.5.5 Claims Process ................................................................................................................. 21
6.7 Schedule G: Collaborative Internationalization Projects .......................................................... 22
6.7.1 Eligible Projects ............................................................................................................... 22
6.7.2 Eligible Costs ................................................................................................................... 22
6.7.3 Application Process ......................................................................................................... 22
6.7.4 Claims Process ................................................................................................................. 23
6.8 Schedule H: International Call for Tenders ................................................................................ 24
6.8.1 Eligible Tenders ............................................................................................................... 24
6.8.2 Eligible Costs ................................................................................................................... 24
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6.8.3 Eligible Undertakings ...................................................................................................... 24
6.8.4 Application Process ......................................................................................................... 24
6.8.5 Claims Process ................................................................................................................. 24
7. Additional Provisions ....................................................................................................................... 25
7.1 Travel Cost and Per Diem ........................................................................................................... 25
8. Application and Assignment of Aid ................................................................................................. 26
8.1 Application Process ..................................................................................................................... 26
8.2 Approval ...................................................................................................................................... 26
9. Claim Process .................................................................................................................................... 27
9.1 Claims .......................................................................................................................................... 27
9.2 Supporting Documentation ......................................................................................................... 27
9.2.1 Local Transactions ........................................................................................................... 27
9.2.2 Foreign Transactions ....................................................................................................... 28
9.2.3 Proof of Payment ............................................................................................................ 28
9.2.4 Travel Claims ................................................................................................................... 28
10. State Aid Rules and Obligations ..................................................................................................... 29
10.1 Applicable State Aid .................................................................................................................. 29
10.2 Applicability of Aid .................................................................................................................... 29
10.3 Cumulation ................................................................................................................................ 30
11. Further Information ....................................................................................................................... 31
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1. Introduction
International markets present various commercial opportunities to forward-looking businesses.
Undertakings willing to build capacity to compete in international markets tend to be more
innovative in their product and service offering as well as in their internal processes. The
International Trade Promotion Incentive Scheme (ITPIS) aims to support businesses that want to
internationalise or are already exporting and wish to promote a product or service in a new or
existing international market.
1.1 Duration of the Incentive Scheme
This aid scheme is valid for a three-year period which terminates on 31st December 2023. These
incentive guidelines may be changed and updated regularly.
1.2 Designated Authority
This incentive scheme is administered by TradeMalta Limited, hereinafter referred to as
TradeMalta.
1.3 Budget
The total budget for this incentive scheme is Euro 3 million for the duration of the scheme. The
scheme has an average annual disbursement of Euro 1 million.
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2. Definitions
2.1 Single Undertaking
Throughout these Incentive Guidelines, the terminology single undertaking shall be defined as
follows:
As per Commission Regulation EU No 1407/2013 of 18 December 2013 on the application of the
Treaty on the Functioning of the European Union to de minimis aid, ‘Singling’ includes, for the
purposes of this Regulation, all undertakings having at least one (1) of the following relationships
with each other:
a. one undertaking has a majority of the shareholders’ or members’ voting rights in another
undertaking;
b. one undertaking has the right to appoint or remove a majority of the members of the
administrative, management or supervisory body of another undertaking;
c. one undertaking has the right to exercise a dominant influence over another undertaking
pursuant to a contract entered into with that undertaking, or to a provision in its
memorandum of articles of association;
d. one undertaking which is a shareholder in, or member of another undertaking, controls alone,
pursuant to an agreement with other shareholders in, or members of that undertaking, a
majority of shareholders’ or members’ voting rights in that undertaking.
Undertakings having any of the relationships referred to in points (a) to (d) of the first
subparagraph, through one or more other undertakings, shall also be considered to be a single
undertaking.1
The same regulation states that a group of linked undertakings is considered as one single
undertaking for the application of the de minimis rule, but those undertakings which have no
relationship with each other, except for the fact that each of them has a direct link to the same
public body or bodies, are not treated as being linked to each other. The specific situation of
undertakings controlled by the same public body or bodies, which may have an independent
power of decision, is therefore taken into account. 1
2.2 Small and Medium Sized Enterprise
An ‘SME’ is an undertaking which fulfils the criteria laid down in Annex I of Commission Regulation
(EU) No 651/2014 of 17 June 2014, declaring certain categories of aid compatible with the internal
market in application of Articles 107 and 108 of the Treaty (hereinafter referred to as the General
block exemption Regulation).
1 Commission Regulation (EU) No 1407/2013 of 18th December 2013
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2.3 Large Enterprise
A ‘Large enterprise’ is an undertaking which fulfils the criteria laid down in Annex I of Commission
Regulation (EU) No 651/2014 of 17 June 2014, declaring certain categories of aid compatible with
the internal market in application of Articles 107 and 108 of the Treaty (hereinafter referred to as
the General block exemption Regulation).
2.4 Incentive Entitlement Certificate (IEC)
For the purpose of these Incentive Guidelines, an Incentive Entitlement Certificate (IEC) refers to
the official letter issued by TradeMalta describing the assistance approved and against which
claims for reimbursement can be made.
2.5 Franchisor
For the purpose of these Incentive Guidelines, the term Franchisor is deemed to be a limited liability company incorporated under the Companies Act Chapter 386 of the Laws of Malta that fulfills all the following criteria:
a. The Franchisor owns trademarks, designs and other intellectual property rights which the
company intends to provide to a franchisee to run a franchise location, in return for an agreed-upon fee.
b. The Franchisor has produced a franchising manual (also known as an Operations & Training
Manual) that provides a prescriptive guide to potential franchisees, which controls quality, communications and other standards.
2.6 Brokerage or Networking Events
For the purpose of these Incentive Guidelines, a Brokerage or Networking Event is an event
organised by international organisations with the scope of nurturing trade, technology transfers,
developing business partnerships, facilitating business collaborations, or linking investor to
business ventures such as venture capital pitching and brokerage events. Such events exclude
seminars and conferences.
2.7 Trade Mission Voucher
For the purpose of these Incentive Guidelines, a Trade Mission Voucher is a document issued by
TradeMalta which may be used by the beneficiary to claim reimbursement of costs related to
travelling and accommodation in line with the approved terms and conditions set out for a trade
mission.
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2.8 Export Business Development Plan
An Export Business Development Plan is a document that provides a framework for the
development of an undertaking’s international business. The plan must include analysis, strategies
and options relating to:
i. products or services that are going to be exported;
ii. target markets;
iii. unique selling propositions of products and services in the target market;
iv. market entry strategies;
v. forecasted budgets;
vi. human resources and production allocations; and
vii. management of risks and possible mitigation measures.
For the purpose of these Incentive Guidelines, the Export Business Development Plan must cover
a minimum period of twelve (12) months and a maximum period of thirty-six (36) months.
2.9 Trade Promotion Guidelines
Trade Promotion Guidelines refer to the Incentive Guidelines which TradeMalta administers on a
regular basis and details of which are available on the TradeMalta website, www.trademalta.org.
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3. Eligibility
3.1 Eligible Undertakings
This incentive is open to undertakings whose purpose is to intensify their internationalisation activities with the aim of increasing their export activity. The different actions that can be supported are defined in the separate in Section 6 of these guidelines.
The beneficiary must be an undertaking registered as one (1) of the following:
a. An undertaking incorporated under the Companies Act Chapter 386 of the Laws of Malta being
a partnership en nom collectif, en commandite or a limited liability company.
b. Self-employed persons registered with Jobsplus.
c. Co-operatives with the Co-operatives Board.
d. The following table lists the indicative eligible economic sectors and activities and their respective NACE code:
e. TradeMalta reserves the right to approve assistance to undertakings that are not mentioned in the above schedule but are involved in an economic activity in which substantial added value is generated in Malta, leading to a direct economic benefit for the Maltese economy. The approval of these instances must be granted by TradeMalta’s board of directors and duly documented.
NACE Code Economic Sector
B Mining and quarrying
C Manufacturing
E38 Waste collection, treatment and disposal activities; materials recovery
E39 Remediation activities and other waste management services
F42 Civil engineering
F43 Specialised construction activities
J58 Publishing Activities
J59 Motion picture, video and television programme production, sound recording and music publishing activities
J62 Computer programming, consultancy and related activities
J63.1 Data processing, hosting and related activities; web portals
M71 Architectural and engineering activities; technical testing and analysis
M72 Scientific research and development
M74.3 Translation and interpretation activities
N77.4 Leasing of intellectual property and similar products, except copyrighted works (Franchise Agreements)
N82.2 Activities of call centres
P Education
Q86 Human health activities
R90 Creative arts and entertainment activities
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4. Exclusions
No support shall be provided to:
a. Undertakings defaulting on Value Added Tax (VAT), Income Tax and National Insurance.
b. Public entities defined as: “Ministries, Departments, Entities, Authorities, Public
Commissions Public Sector Foundations and similar organisations that carry out a public
or regulatory function which does not involve the carrying out of an economic activity,
whether or not such organisations are established by law”. Nevertheless, commercial
undertakings carrying out exclusively an economic activity in direct competition with third
parties and in which Government has a controlling interest are eligible under this scheme.
c. Undertakings engaged in activities specifically excluded under the applicable State Aid
regulations.
d. Undertakings whose principal activities fall under the following NACE code sections:
i. Section A – Agriculture, forestry and finishing
ii. Section K – Financial and insurance activities
iii. Section L – Real estate, renting and business activities
iv. Section N79 – Travel agency, tour operator and other reservation service and
related activities
v. Section R92 – Gambling and betting activities
e. Undertakings involved int the manufacturing, trading or dealing in arms, ammunition and
military equipment and hardware.
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5. Maximum Aid and Applicable Aid Intensity
5.1 Maximum Aid Intensity
The total aid that may be granted to a single undertaking is limited to Euro 30,000 in any calendar
year.
5.2 Aid Intensity
5.2.1 Small and Medium Sized Enterprises
i. TradeMalta may reimburse small and medium sized enterprises up to a maximum of 50% of the eligible costs.
ii. TradeMalta may establish lower aid intensities by economic activity and specifically exclude certain activities from benefiting from this measure. Such capping shall be based on the NACE activity of the undertaking and shall be published on TradeMalta’s website.
iii. Per Diem costs shall be reimbursed at up to 50% of the official government rate.
5.2.2 Large Enterprises
i. TradeMalta may reimburse large enterprises up to a maximum of 40% of eligible costs.
ii. TradeMalta may establish lower aid intensities by economic activity and specifically exclude certain activities from benefiting from this measure. Such capping shall be based on the NACE activity of the undertaking and shall be published on TradeMalta’s website.
iii. Per Diem costs shall be reimbursed at up to 40% of the official government rate. Assistance to a single undertaking shall not exceed the amount of €200,000 over any period of three consecutive fiscal years as per Commission Regulation (EU) No. 1407/2013 of 18 December 2013 on the application of Articles 107 and 108 of the Treaty on the Functioning of the European Union to de minimis aid (the de minimis Regulation).
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6. Supported Actions
6.1 Schedule A: Support for participation at business-to-business (B2B) international trade events
& fairs (real-life and virtual events)
An eligible undertaking may be awarded support to facilitate its participation at business-to business
(B2B) international trade events and fairs. Such events are intended to support the international
business development function of the eligible undertaking in international market.
6.1.1 Eligible Events
a. A B2B international trade event or fair, organised by a third party, shall be considered as an
eligible event where the applicant is present as an exhibitor with a managed promotional
stand, promoting the undertaking’s products and services to other economic operators.
b. The eligibility is applicable to the participation of the undertaking at both real-life and
virtual/online B2B international trade events or fairs.
6.1.2 Eligible Participants
The eligible undertakings are those defined in section 3.
6.1.3 Eligible Costs
Reimbursement shall be awarded on the following costs:
i. Rental of exhibition space and/or stand paid directly or indirectly to the event organiser2.
ii. Stand design including design and printing of backdrops, posters, banners and pop-up
banners that are an integral part of the stand
iii. Design of other marketing collateral such as presentations (for online events only)
iv. Promotional material which is branded for the event.
v. Subcontracted stand construction services.
vi. Rental of display aids.
vii. Freight expenses incurred for shipping materials and exhibits required to setup and run
the exhibition space and/or stand
viii. Interpretation services specifically procured by the undertaking during the trade event or
fair.
ix. WIFI connection paid by the undertaking at the event.
x. Registration charges
xi. Administration charges related to the setting up of the stand3.
2 For indirect payments affected through third parties, the full payment trail must be disclosed. Any additional costs beyond the payment
affected to the organiser are ineligible. 3 Costs incurred by individuals (unless self-employed) shall not be considered as eligible.
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xii. Travel and Per Diem costs covering one (1) representative (employee or director) of the
undertaking required to manage the exhibition space and / or stand. The maximum
applicable Per Diem shall be limited to the duration of the event. In the eventuality where
the undertaking arrives after the event has commenced and / or leaves before the event
ends, the per diem will be calculated on the number of days that the undertaking is
present at the fair.
xiii. Travel and Per Diem costs covering a second representative (employee or director) of the
undertaking required to manage the exhibition space and / or stand when the exhibition
footprint exceeds twenty-five (25) square meters.
6.1.4 Ineligible Costs
Any costs that are not listed in Section 6.1.3 will not be considered eligible.
6.1.5 Application Process
General details on the application process are provided in Section 8 of these Guidelines.
Applications for support under this schedule for real-life events should be received by TradeMalta at
least three (3) months prior to the first day of the event.
Applications for support under this schedule for virtual / online events should be received by
TradeMalta at least one month prior to the first day of the event.
Applications that do not include sufficient information on the event and compelling reasons on how
participation should increase the potential of the undertaking to grow internationally and increase its’
exports, may be rejected.
6.1.6 Claims Process
General details on the claim process are provided in Section 9 of these Guidelines.
Claims related to the support approved under this section should include:
1. Proof of participation such as evidence of the exhibitors pass or official list of exhibitors and;
2. Photographs or images of the stand indicating the location of the display aids, backdrops,
posters, banners, pop-ups, etc. For virtual / online events screen shots or other related images
would be applicable.
3. The complete list of claims that must be submitted for events under this schedule is available
in the ‘Claim Form’ available at TradeMalta’s website, www.trademalta.org.
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6.2 Schedule B: Trade and Business Missions (real-life and virtual events)
Eligible undertakings may be supported to participate in real-life or virtual trade missions organised
or endorsed by TradeMalta. Trade missions provide a structured approach to nurture collaboration
and business development, providing business operators with the opportunity to develop their
internationalisation potential and help entrepreneurs gain knowledge on how to operate in specific
markets.
6.2.1 Eligible Events
Trade and Business Missions organised by TradeMalta as announced in relevant Expression of
Interests issued by TradeMalta.
6.2.2 Eligible Participants
This support is open to eligible undertakings as defined in Section 3. Undertakings operating in other
economic activities in Malta might also be considered eligible to join trade and business missions as
established by TradeMalta.
6.2.3 Eligible Costs
Travel costs and Per Diem covering one (1) representative (employee or director) in an undertaking
participating in the event in the case of a live event only. The maximum number of days covered by
the Per Diem shall be limited to the number of full calendar days covered by the trade mission. Travel
and Per Diem will be calculated in line with Section 7.1. The official event information published by
TradeMalta may indicate a specific capping of fixed reimbursement for the event.
6.2.4 Application Process
General details on the application process are provided in Section 8.
Further details on the application process will be specified in the official event information published
by TradeMalta. Applications are to be submitted as instructed in the expression of interest.
6.2.5 Claims Process
General details of the claim process are provided in Section 9.
TradeMalta will provide successful applicants with a ‘Trade Mission Voucher’ confirming the total aid
that may be awarded to an undertaking.
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6.3 Schedule C: Participation in Formal Networking and Brokerage events
An eligible undertaking may be awarded support to facilitate participation in a Brokerage or
Networking Event organised with the scope of developing and enhancing productive economic
activities. Support will only be provided if an employee or director of the applicant undertaking is
present at the event.
6.3.1 Eligible Events
International B2B networking and brokerage events pre-approved as eligible by TradeMalta.
6.3.2 Eligible Participants
The eligible undertakings are those defined in section 3.
6.3.3 Eligible Costs
Reimbursement shall be awarded on the following costs:
i. Registration costs which shall be limited to one (1) person if the registration is charged per
individual participant
ii. Travel costs and Per Diem covering one (1) representative (employee or director) of an
undertaking participating in the event. The maximum number of days covered by the Per Diem
shall be limited to the number of days in which the undertaking actively participates in formal
networking or brokerage event. Travel and Per Diem will be calculated in line with Section 7.1.
6.3.4 Application Process
General details on the application process are provided in Section 8 of these Guidelines.
Applications for support under this schedule should be received by TradeMalta prior to the Event.
Applications that are not received within the specified time-period and/or do not include sufficient
information on the event and compelling reasons on how participation should increase the potential
of the undertaking to grow internationally may be rejected.
6.3.5 Claims Process
General details on the claim process are provided in Section 9.
Beneficiaries will be required to provide proof of participation in the event. Such proof could, for
example, be provided by submitting the official list of schedule of confirmed meetings by the
organising body.
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6.4 Schedule D: Market Preparedness and Development
An eligible single undertaking may be awarded support to address market preparedness and
international business development capabilities to increase international revenue in a specific market.
This support must be linked to an ‘Export Business Development Plan’ covering a minimum of twelve
(12) months which must be endorsed by TradeMalta and as defined in the application form.
6.4.1 Eligible Participants
Eligible undertakings are those defined in section 3.
6.4.2 Eligible costs
i. Marketing Collateral for Products and Services4
Design, development, production duplication and printing of marketing material required to
implement the Export Business Development Plan.
ii. Packaging and Product Information
Design and development of packing and product information for legal or regulatory purposes, or to
translate packaging and product information as required for placing product in a target market.
iii. Translation Services
Translation costs of the marketing material from Maltese or English into another language, as
specifically required to implement the Export Business Development Plan. Translation costs of
websites and webpages for the purpose of attracting business from foreign markets are also eligible.
iv. Internet Search Engine Optimization (SEO)
Internet Search Engine Optimization (SEO) costs required to increase visibility in target markets and
implementing the Export Business Development Plan.
v. Participation at International Events
Participation at conferences, fairs and similar events related to the undertaking’s activity.
vi. International Travel for Business Development Purposes
Travel Costs and Per Diem subsistence covering one (1) representative (employee or director)
attending pre-determined business meetings outside of Malta in target markets as identified in the
Export Business Development Plan. Travel costs and Per Diem will be calculated in line with Section
4 Eligible marketing material refers to information brochures, handouts, audio-visual productions and electronic media. This collateral should include product and service information. Promotional merchandising is not eligible.
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7.1. Per Diem may only be paid to cover the days in which the undertaking can prove participation
on at least one (1) business meeting. The maximum number of days which can be covered by the Per
Diem subsistence in a single trip is capped at five (5) days.
vii. Business Meetings held in Malta
Travel cost (as per section 7.1) excluding Per Diem, incurred by the undertaking in holding a business
meeting in Malta.
viii. International Business Development Partner
An eligible undertaking may be awarded support to cover costs associated with the engagement of an
international business development partner to carry out a business development function on behalf
of the undertaking in a specific region(s) or target market(s). The international business development
manager must be engaged solely for the purpose of increasing the undertaking’s export turnover and
must be based overseas.
The eligible costs are the following:
a. Wages or fees covering the engagement of an international business development partner on a
monthly retainer, or part-time / full-time role. The international business development partner
must be based overseas.
b. The engagement of an international business development partner is applicable to more than one
market.
6.4.3 Application Process
General details on the application process are provided in Section 8 of these guidelines.
Support under this schedule is conditional to the endorsement from TradeMalta of an Export Business
Development Plan. Applications should provide a schedule of actions covering a period of twelve (12)
months.
6.4.4 Claim Process
General details on the claim process are provided in Section 9 of these guidelines.
Additionally, for reimbursements for the Export Development Partner the following are required
i. A copy of the contract of employment or service agreement clearly indicating the
appointment as Export Development Partner must be submitted with the claim.
ii. Payslips or invoices covering the relevant period engaged in the project. The payslips or
invoices must be countersigned by the employee or partner must be submitted with the claim.
iii. Proof of payment
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6.5 Schedule E: Market Research
6.5.1 Market Research Reports
Purchase of market research tools such as industry and consumer reports, etc. and statistical data
from specialised data and market research providers.
6.5.2 Eligible Participants
Eligible undertakings are those defined in Section 3.
6.5.3 Eligible Costs
Commissioning of bespoke marketing intelligence from specialized international market research
companies.
The purchase of such reports or market intelligence must be pre-approved by TradeMalta.
6.5.4 Application Process
General details on the application process are provided in Section 8 of these guidelines.
6.5.5 Claims Process
General details on the claim process are provided in Section 9 of these guidelines.
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6.6 Schedule F: Digital Marketing
6.6.1 Investment in Digital Marketing
Undertakings may be awarded support to cover costs associated with digital marketing, including
advertising on the main search engines, social media and other specialised online plaftorms.
6.6.2 Eligible Participants
Eligible undertakings are those defined in Section 3.
6.6.3 Eligible Costs
The eligible support measures are:
a. Direct advertising on the main search engines (such as Google Ads or Bing Ads), as long as
the expense is targeting an international market;
b. Direct advertising on the main social medial platforms (such as LinkedIn or Facebook) as long
as the expense is targeting an international market;
c. Other online platforms with direct digital advertising capabilities such as Taboola, Outbrain,
Capterra, Reddit, Quora and others; especially industry and audience specific online
platforms.
d. Digital design costs (visuals, graphics, etc.) of the marketing campaign.
6.6.4 Application Process
General details on the application process are provided in Section 8 of these guidelines.
6.6.5 Claims Process
General details on the claim process are provided in Section 9 of these guidelines.
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6.7 Schedule G: Collaborative Internationalisation Projects
Through the sharing of resources, undertakings forming part of a collaborative network can benefit
from transfer of knowledge, shared capacity, improved business prospects and achieve higher
competitiveness.
6.7.1 Eligible Projects
Support under this schedule may be awarded when at least three (3) independent undertakings, at
least two (2) of which are SMEs, that work together on a new joint export project and submit an Export
Business Development Plan covering at least twelve (12) months and which is endorsed by
TradeMalta.
The cost related to the collaborative projects should be equally split between the participating
undertakings. The aid shall be apportioned accordingly and accounted for in the individual take-up of
the participating enterprises.
6.7.2 Eligible Costs
a. The support provided under Schedule D.
b. The cost of one (1) full-time Export Development Manager whose role should be to implement
the joint marketing strategy and should be specifically indicated as the key role on the person’s
employment contract. The contract should also include a direct reference to the other parties
engaged in the project and should be valid for a period that is indicated in the approved Export
Business Development Plan.
Reimbursement will be calculated on the net pay (excluding any other remuneration such as bonuses,
overtime, allowances and benefits) and shall be capped at Euro 1,000 per month, which may be
increased to Euro 1,500 if the employee has a minimum of 5 years’ experience in an international
business development function. In the eventuality where the Export Development Manager is
employed on a part-time basis, the maximum support shall be reduced proportionally to the hours
worked. The reimbursement of the costs related to the Export Development Manager is restricted to
the first twelve (12) months of the engagement of the person.
6.7.3 Application Process
General details are provided in Section 8 of these guidelines.
Support under this schedule is conditional to:
i. The endorsement from TradeMalta of an Export Business Development Plan.
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ii. The appointment of an Export Development Manager
iii. A written commitment from all parties collaborating in the project. The application should:
- Identify the Project Leader who will be responsible for all interactions related to the
project.
- Be endorsed by all parties collaborating in the project.
Applications are to be received by TradeMalta within three (3) months from the date TradeMalta
approves the Export Business Development Plan.
6.7.4 Claims Process
General details are provided in Section 9 of these guidelines
All claims are to be submitted by the Project Leader and must be signed by the authorised
representative of each party collaborating in the project.
For reimbursements for the Export Development Manager
iv. A copy of the contract of employment clearly indicating the full-time appointment as Export
Development Manager for the project.
v. Payslips covering the relevant period engaged in the project. The payslips or invoices must be
countersigned by the employee.
vi. Proof of payment
vii. Employment history of the Export Development Manager issued by JobsPlus if the person is
engagement from Malta.
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6.8 Schedule H: International Call for Tenders
International tenders are an opportunity for business undertakings to expand into new markets.
6.8.1 Eligible Tenders
Tenders issued by nation states, EU, UN or other international bodies. The tender in question is subject
to approval by TradeMalta as part of the application process.
6.8.2 Eligible Costs
i. Fees to purchase the tender specifications
ii. A one-time travel and per diem cost covering one (1) representative (employee or director) of an
eligible undertaking to attend a meeting which is considered as relevant to the implementation of
the submission of the tender. Travel costs and per diem will be calculated in line with Section 7.1
6.8.3 Eligible Undertakings
Eligible undertakings are defined in Section 3 of these guidelines.
6.8.4 Application Process
General details are provided in Section 8 of these guidelines
Applications for support under this schedule should be received by TradeMalta before costs are
incurred. Applications that do not include sufficient information on the tender specifications and
compelling reasons on how participation should increase the potential of the undertaking to grow
internationally may be rejected.
6.8.5 Claim Process
Beneficiaries will be requested to submit the following documentation apart from the documentation
requested in Section 9.
i. Proof of submission of the offer
ii. E-mails and/or letters confirming that any travel claimed was related to the official meeting
for the submission of the tender.
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7. Additional Provisions
a. Tax, including Value Added Tax (VAT) and other taxes or duties, is not considered as an eligible
cost.
b. Expenses claimed may not originate from businesses linked to the applicant / beneficiary.
c. The applicant / beneficiary may be requested to verify that the best economic market value
of the expense claimed has been sought.
d. Aid provided by TradeMalta will be revoked or suspended until that undertaking has
reimbursed old, unlawful and incompatible aid that is subject to a recover decision.
e. In the case of businesses or groups of undertakings, only one (1) undertaking within the
related group may receive aid for participation in any single trade event or mission. Aid may
be awarded to more than one (1) undertaking with a group of undertakings as long as the
activities are not the same or similar.
f. Approval of assistance is subject to budgetary limitations.
7.1 Travel Costs and Per Diem
a. The support in relation to trave costs (air / ferry / trains) and per diem, shall be only eligible
when the travel (to attend the meeting / meetings, event or events) starts and end in Malta.
b. Reimbursement of travel costs will be capped at Euro 250 (per round trip) for direct flights
starting from Malta to European and Mediterranean countries and at Euro 500 (per round
trip) for indirect flights from Malta to any destination.
c. Per Diem rates shall be established on the TradeMalta website. Per Diem costs shall be
reimbursed at up to 50% of the official government rate as published periodically by the
government of Malta.
d. Cross border travel may be supported when an undertaking participates in more than one (1)
meeting or event in a single journey which started and ended from Malta
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8. Application and Assignment of Aid
Aid under this incentive scheme is subject to approval by TradeMalta Limited.
8.1 Application Process
Applications will be processed in terms of the Incentive Guidelines in force at the date of application
and will only be accepted if all the supporting documentation is received by TradeMalta. Incomplete
application forms will be rejected. Applicants should use the official online application forms which
are made available on TradeMalta’s official portal, www.trademalta.org.
Although support for some actions covered under these Guidelines may be submitted after the costs
are incurred, TradeMalta cannot guarantee that such applications will be upheld. It is recommended
that applications are, in all cases submitted as early as possible, or as indicated by TradeMalta, giving
TradeMalta sufficient time to evaluate and approve the costs before they are amended.
8.2 Approval
Support under this Incentive Guidelines may only be awarded by TradeMalta.
On being satisfied that an applicant fulfils the conditions set out in these Guidelines, TradeMalta will
consider the value to be gained by the applicant from participating at the trade event, fair or mission
and its potential impact on the growth of the Maltese economy.
Should TradeMalta consider the application favourably, an Incentive Entitlement Certificate (IEC)
stating the approved grant amount, the eligible cost items and the applicable aid intensity is issued to
the applicant. The IEC will be issued subject to terms and conditions that may be imposed by
TradeMalta. The benefits entitled by such IEC may be revoked if the applicant fails to abide by such
terms and conditions.
TradeMalta shall reserve the right to revoke any IEC and recover any aid granted in terms of this
Incentive Guidelines if:
a. The applicant breaches the rules set in these Incentive Guidelines, De Minimis Aid Regulations, or
any conditions set in the IEC issued by TradeMalta.
b. The expenditure claimed is found not to be directly related to the trade or business activity.
c. There is double funding of the same eligible costs from TradeMalta or any other National or
European or international entity.
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9. Claim Process
9.1 Claims
Claims must be submitted on the appropriate online claim forms which may be accessed from
TradeMalta’s website, www.trademalta.org, and will only be accepted if all the supporting
documentation is received by TradeMalta. Incomplete claim forms will be rejected.
Unless stated otherwise, claims must be submitted to TradeMalta within three (3) months from the
date of the event and / or meeting.
9.2 Supporting Documentation
The following documentation shall be required in addition to the requirement specified in the
respective schedules. TradeMalta may furthermore request additional documentation and
information which TradeMalta may deem relevant to process the claim.
9.2.1 Local Transactions
For each local transaction, the beneficiary must submit:
a. The tax invoice (as specified in the 12th Schedule of the VAT Act Chapter 406 of the Laws of Malta)
and an associated receipt, or
b. The tax invoice (as specified in the 12th Schedule of the VAT Act Chapter 406 of the Laws of Malta)
marked as paid and signed by the supplier, or
c. The original Fiscal Receipt (as specified in the 13th Schedule of Chapter 406 of the VAT Act.
TradeMalta shall consider as eligible only invoices / receipts which include:
i. The name and details of the supplier and beneficiary
ii. Date of supply
iii. A clear description of the services / goods purchased, and
iv. The VAT numbers of both the suppliers and beneficiary.
9.2.2 Foreign Transactions
TradeMalta shall consider as eligible only invoices / receipts which include:
i. The name and details of the supplier and beneficiary
ii. Date of supply
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iii. A clear description of the services / goods purchased, and
iv. The VAT numbers of the beneficiary (where applicable)
9.2.3 Proof of Payment
TradeMalta shall require proof of payment from the claimant and shall accept the following
documents as proof of payment
i. Bank statements which include the name of the supplier and payers’ details, or
ii. Electronic payments or credit card statements which include the name of the supplier and
payers’ details, or
9.2.4 Travel Claims
In the case of travel claims for event / meetings organised outside of the Maltese territory, the
following documentation must be presented:
i. Invoices (in line with Section 9.2.2)
ii. Proof of Payment (in line with Section 9.2.3)
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10. State Aid Rules and Obligations
10.1 Applicable State Aid
These Incentive Guidelines are in line with the Commission Regulation (EU) No. 1407/2013 of 18
December 2013 on the application of Articles 107 and 108 of the Treaty on the Functioning of the
European Union to de minimis aid (the de minimis Regulation)
The de minimis Aid Declaration may be downloaded from
https://www.maltaenterprise.com/sites/default/files/documents/De%20Minimis%20Declar
ation%20Form%20%2815%20Jan%202020%29.docx
The total amount of de minimis aid granted to a single undertaking shall not exceed the amount of
€200,000 (or €100,000 in the case of undertakings performing road freight transport for hire or
reward) over any period of three consecutive fiscal years. This period covers the fiscal year concerned
as well as the previous two fiscal years. ‘Fiscal year’ means the fiscal year as used for tax purposes by
the undertaking concerned.
The term ‘undertaking’ includes also all companies in a group (which fall under the direct or indirect
ownership or control of the same ultimate parent company) and relevant partner and linked
enterprises as defined in Annex I of Commission Regulation (EU) No 651/2014 of 17th June 2014.
This maximum threshold would include all State aid granted under this aid scheme and any other State
aid measure granted under the de minimis rule including that received from any entity other than
TradeMalta. Any de minimis aid received in excess of the established threshold will have to be
recovered, with interest, from the undertaking receiving the aid. The de minimis declaration form
must be filled in and submitted together with the application form.
10.2 Applicability of Aid
Assistance approved under this aid scheme is NOT:
a. Aid granted to businesses active in the fishery and aquaculture sector, as covered by Council
Regulation (EC) No. 104/2000;
b. Aid granted to businesses active in the primary production of agricultural products;
c. Aid granted to businesses active in the sector of processing and marketing of agricultural products,
in the following cases:
i. Where the amount of the aid is fixed on the basis of the price or quantity of such products purchased
from primary producers or put on the market by the businesses concerned;
ii. Where the aid is conditional on being partly or entirely passed on to primary producers;
iii. Aid to export-related activities towards third countries or Member States, namely aid directly linked
to the quantities exported, to the establishment and operation of a distribution network or to other
current expenditure linked to the export activity;
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d. Aid contingent upon the use of domestic over imported goods;
e. Aid for the acquisition of road freight transport vehicles granted to businesses performing road
freight transport for hire or reward
Where an undertaking is active in the sectors referred to in points (a), (b) and (c) above as well as in
other sectors falling within the scope of the de minimis Regulation, TradeMalta will ensure a
separation of the activities or distinction of costs. Only those sectors eligible for assistance under the
de minimis Regulation will be assisted. Activities in the sectors excluded from the scope of the de
minimis Regulation will not benefit from assistance under this aid scheme.
10.3 Cumulation
In terms of Article 5 of the de minimis Regulation, de minimis aid granted under this incentive may be
cumulated with de minimis aid granted in accordance with Commission Regulation (EU) No 360/20122
up to the ceiling laid down in that Regulation. It may be cumulated with de minimis aid granted in
accordance with other de minimis regulations up to the relevant ceiling fixed in terms of these
Incentive Guidelines.
De minimis aid approved under this scheme shall not be cumulated with State aid in relation to the
same eligible costs, if such cumulation would exceed the highest relevant aid intensity or aid amount
fixed in the specific circumstances of each case by a block exemption regulation or a decision adopted
by the European Commission.
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11. Further information
Further information on this scheme, as well as information and guidance on the filling in of the
application form may be obtained by contacting TradeMalta during office hours.
Postal Address: TradeMalta Ltd, The Clock Tower, Level 1, Tigne Point, Sliema.
Website: www.trademalta.org
Email: info@trademalta.org
Tel: +356 2247 2400
These incentive guidelines are published on TradeMalta’s website, www.trademalta.org