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Interoperability through JDF in commercial print and packaging workflowsInteroperability through JDF in commercial print and packaging workflows
Jan De RoeckMarketing Director Packaging Software
June 11th, 2003 - Amsterdam
Jan De RoeckMarketing Director Packaging Software
June 11th, 2003 - Amsterdam
Market Segmentation and Trends
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Printing – the key production process for our customers
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PREPRODUCTION
The preparation of all tools required for
volume reproduction
Pre-production
DESIGN PRODUCTION
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Commercial Printing
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proofing
Commercial Printing: focus on graphics
prepressplate-
makinggraphicdesign
DESIGN
printing
PRODUCTIONPRE-
PRODUCTION
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Commercial Printing – Market analysis
Largest graphic arts market segment
A diverse collection of sub-segments with specific requirements • Book printers
• Magazine printers
• General commercial printers
Strongly competitive, influenced by global economic recession
Crowded market with large/general and small/niche players
Strong time-to-market pressure
“Ink-on-paper” is a commodity, quality is given
Main Market Driver is Workflow Automation Software
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Commercial Printing – Trends
Workflow automation software
Creative design, page layout on desktop platforms
Software functionality requirements move down market
Focus moves from pure automation to consistent process management
Top end systems expand towards supply chain management and business system integration
JDF is the enabling factor for Commercial Print Supply Chain Optimization
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Commercial Printing – Key development directions
Workflow software
A true PDF-native workflow, • PDF as the data container for the graphical representation• Metadata added
JDF-enabled core software suite
Dedicated configurations for low/mid/high-end
Collaboration – remote viewing/proofing/approval, plant management
The role of JDF
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What is JDF?
JDF is a comprehensive XML-based file format, a proposed industry standard for end-to-end job ticket specifications• Designed to streamline information exchange between different applications
and systems. • JDF is intended to enable the entire industry, including media, design, graphic
arts, on demand and e-commerce companies to implement and work with individual workflow solutions.
• JDF will allow integration of heterogeneous products from diverse vendors to seamless workflow solutions.
Esko-Graphics is Full member of CIP4• Initiatives in definition of the specification • LayoutObject proposal for version 1.2
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proofing
Integration of workflow steps through JDF
prepressplate-
makinggraphicdesign
DESIGN
printing
PRODUCTIONPRE-
PRODUCTION
PROJECT MANAGEMENT
DIGITAL ASSET MANAGEMENT
JDF
JDFJDF
JDF
PLANT MANAGEMENT
JDF
CUSTOMER
JDF
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JDF benefits
Process automation• Automate as many tasks as possible• Procurement - design - printing and shipping cycle becoming shorter and
shorter• Supply Chain Optimization
Processes are defined ahead of time
and implemented without human intervention
World wide accepted standard
Share data between workflow components of different vendors
The challenge is to convert the specification into reality!
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Interoperability activities
Turn specification into reality
Strong need for examples and “User Stories”
EUPRIMA• Platform for communication between MIS and Prepress vendors
• 16-MAY-2003• 02-JUN-2003• Further meetings planned
Test events were fixed and published:• San José, CA, May 5-9, 2003• Darmstadt (Germany), 1st week September• February 2004, Location TBD.• Düsseldorf, Germany, Drupa, May 2004
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Esko-Graphics and the Interoperability activities
San Jose (CA) May 5-9, 2003
Esko-Graphics participates as JDF consumer• Preps 4.2 writes a JDF file that refers to multi page PDF or single pages PDFs• Preps writes a JDF with sheet layout information• BackStage consumes (reads) this JDF file• Further processing of imposed sheet in BackStage or FlexRip
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New Preps Job
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Add blank pages
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Add signatures
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Export to JDF
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Export Dialog
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AutoImpose…
Register JDF imposition…
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Front Back
Full S
ignature
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Packaging
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proofing
Packaging: focus on graphics AND structure
prepressplate-
makinggraphicdesign
DESIGN
printing
diecutting/stripping
PRODUCTION
CAD/CAMdie- & tool-
makingstructural
design
PRE-PRODUCTION
samplemaking
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Packaging – Market analysis
A true manufacturing industry
Widespread consolidation and globalization of businesses
High degree of application expertise and niche specialization
Creative and project responsibility moves upstream in supply chain, with more decision power with packaging buyers (product companies)
Market drivers: management of collaborative workflows; process automation ensuring product consistency; supply chain management
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Packaging – Trends
Design and preproduction software
Packaging design becomes distributed activity• Digital workflows linking product company, tradeshop and converter
• Digital asset management, project management tools become important
• Workflow automation focused on accurate content and process control
Large, consolidated groups have complex requirements• Web-based collaborative design with remote approval
• Integration within supply chain management systems
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PRODUCTIONPRE-
PRODUCTIONPRODUCTDESIGN
Printing
Diecutting/Finishing
GraphicDesign
StructuralDesign
PRODUCTDEVELOP-
MENT
ProductDesign
Sales & Marketing
FIL
LIN
G, P
ALLETIZ
ATIO
NS
HIP
PIN
G P
REP
AR
ATIO
N
DIS
TR
IBU
TIO
N
Plate-making
Layout, Die- & Tool-
makingCAD/CAM
Prepress
Proofing
SampleMaking
The Packaging Supply Chain
From pre-production focus to total process view
PROJECT MANAGEMENT
DIGITAL ASSET MANAGEMENT
PLANT MANAGEMENT
CUSTOMER
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JDF for Packaging
The word “Packaging” appears only a couple of times in the specification
Lots of tools still missing in the specification• Step & repeat is different from Imposition
• Bleeds• Visible and invisible flaps• Common cuts• Varnish and varnish free area’s
• Finishing is a lot more complicated in Packaging• Die-cutting, folding, gluing, filling, palletization
Transition takes time!
Limited economic justification in Packaging compared to Commercial Print
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Conclusions
Esko-Graphics have taken the challenge to create a truly PDF/JDF workflow
Esko-Graphics takes the developments for JDF serious and is counted amongst the main players
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www.esko-graphics.com