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IMM 205 Fundamental Multimedia
INTRODUCTION
LEARNING OUTCOMES...
Learning outcomes:
Upon completion of the course, student will be able to • Search and acquire source material using electronic means.
• Apply imaging software to acquire and manipulate still images. • Apply authoring concept in audio editing software to acquire sound
tracks, voice-overs, and/or special effects.
Transferable Skills:
Knowledge and understanding The usage and importance of multimedia & animation The types of multimedia & animation used Apply this knowledge at pre-university level. Designing and creating new multimedia & animation
Skills Thinking, analytical skills and creating multimedia & animation skills Essential skills related in developing multimedia animation for different purposes. Working effectively both as an individual and in teams
Attitude Ethical, respect for others and friendly to the surrounding and environment Awareness of social responsibility, ethnic and cultural diversity Involvement in lifelong learning.
Define what multimedia is.
Identify five multimedia components.
Explain why multimedia is so powerful to increase human-computer
interaction.
Examine multimedia applications in several areas.
CHAPTER
CONTENT
Multimedia Definition
Multimedia and Your
Daily Life
Multimedia Components
Why Multimedia?
Multimedia Applications
What is multimedia?
• Heller, Martin, Haneef and Gievska-Krliu (2001)
• Heller, Martin, Haneef and Gievska-Krliu (2001)
“Multimedia is defined as the seamless integration of two or more media.”
““
If we were to guess at the elements that will be critical to the future of multimedia, point of view would be storytelling, mystery solving, and game playing.
Prof Martin GreenbergerMultimedia Guru
Multi
Media
Multimediamany, multiply, not single
any medium that human being can understand.
combination of media such as text,
graphic, sound, animation, and
video.
“Multimedia is concerned with the computer-controlled integration of text, graphics, drawings, still and moving images, animation, audio, and any other
media.”
“human-computer interactive process that involved digital elements of text, graphics,
audio, video and animation.”
Interactive multimedia
Linearmultimedia
Interactive multimedia presentation
Linear multimedia presentation
Hyper? Hypermedia? Hypertext?
400 years ago
• First IBM 1500 PC
• simple graphics• GUI – Xerox Star
• capability to display color• advanced graphics, sounds, animation
•Integrate video, sounds, animation, text into one package. • Internet – First graphical browser presentations
1975
1980
1987
1995
MULTIMEDIA
COMPONENTS
Text
Graphics
AudioVideo
Animation
MEDIA ELEMENT: GRAPHICS
Intuitive Interface
Joyful Experien
ce
Self-paced
Interaction
Better Informati
on Retentio
n
Better Acceptance of Learning
Content
More Entertain
ing WHY MULTIMEDIA
?
From: Multimedia Learning by Richard E. Mayer, Cambridge University Press, 2001
20% of what they see.30% of what they hear.50% of what they see and hear.80% of what they see, hearand do simultaneously.
"What we have to learn to do, we learn
by doing.”~ Aristotle
Education and
Entertainment
Business and Advertisemen
tEntertainem
ent
Medical
Business and Advertisemen
t
MULTIMEDIA
APPLICATIONS
Summary1. Multimedia is defined as human-computer interactive
process that involve digital elemens of text, graphics, audio, video and animation.
2. The development of multimedia technology has changed the way we work and play.
3. Interactive multimedia has several capabilities such as having intuitive interface and better acceptance of learning content.
4. Multimedia applications can be found extensively in education, business, entertainment and medical field.
Multimedia Technology
Learning unit 2MULTIMEDIA HARDWARE AND SOFTWARE
LEARNING OUTCOMES...
Understand analog and digital conversion process.
Discuss the hardware requirement of multimedia system.
Classify multimedia software based on its function.
CHAPTERCONTENT
ANALOGUE AND DIGITAL
DATA
HARDWARE REQUIREMENT
SMULTIMEDIA SOFTWARE
Value
Time
Analog Signal
Value
Time
Digital Signal
digital analog
Digital ComputingInterface
DACADC
HARDWARE REQUIREMENT
S
Processing Unit
Memory
Universal Serial Bus
(USB) Device
Graphics Card and Graphical Processing Unit (GPU)
Hard Drive
Monitor
External Storage Device
Inside a CPU
Graphic Card
GPU
Hard disk
CD DVD
Flat screen LCD monitor
EXTERNAL STORAGE DEVICE
Compact Disk-Read Only Memory
(CD-ROM)
High Density Digital Versatile
Disc (HD-DVD)
Blu-ray Disc (BD)
Business and
Advertisement
MULTIMEDIA
SOFTWARE
Animation Authoring
Graphics and Image
Editing
Audio and Sound Editing
Video Editing
Sound Forge
Adobe Premiere
Adobe Flash
Commonly used applications are::: Digital imaging
• Adobe Photoshop• Adobe Illustrator• Adobe Lightroom
Digital video
• Adobe Premiere• Adobe After Effects• Apple’s Final Cut Pro
:: Digital audio
• Adobe Audition• Sound Forge Pro• Audacity