It's Gotta be Easier... Simplifying the Theme Building Process- WordCamp Boston 2012

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ethan marcottes book

responsive web design

humbleknow coding concepts

desktop gridsravelrumba

browser testing

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Presented by Al Caldarone & Stephanie Schechter • Project Management/Freelance Track Ok, so you’ve found the perfect career as a freelancer, building WordPress themes. It’s creative, exciting, and could make you some serious money while offering you the flexibility to be your own boss. It also can be frustrating, overwhelming, and has a learning curve that never goes away. Developers and Designers have their own passions and skill sets but then they go on their own and after a couple of projects full of self-inflicted frustration they soon realize there must be an easier way and it may be time to collaborate. Collaboration between designers and developers is not only a great way to relieve some of the burden, but also helps to improve creativity, enhance quality, and increase productivity by combining different perspectives. This presentation will help you reach your goals of quickly building more innovative WordPress sites by discussing collaboration as well as other time saving techniques that can help in your development process.

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It’s Gotta Be Easier...

Simplifying the Theme

Building Process

Al Caldarone THE DEVELOPER

Stephanie Schechter THE DESIGNER

Working with designers

is liberating

Working with a developer means I get to be

more creative

Focus on your specialty

Take on more projects

Break through limitations

Better quality results

DESIGNERS Give clear overview

Be humble

Know coding concepts

Learn site planning at theskoolrocks.com

DEVELOPERS Keep it real

Don’t over promise

Research

Ethan Marcotte’s book,

Responsive Web Design

DESIGNERS Be specific

Don’t assume

Keep it organized

960.gs for desktop grids

ravelrumba.com/photoshop-grids/ for mobile

DEVELOPERS

Start small

Build

Style

Expand

Designers Get regular updates

Gets final approval

Developers Clean-up your code

Test everything

quirktools.com/screenfly for simulated

device and browser testing

Q&A slideshare.net/SchechterDesign/wcbos2012

Al Caldarone al@alcaldarone.com

@AlCaldarone

Stephanie Schechter info@stephanieschechter.com

@SchechterDesign

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