Jaap Rutten (Greeniant)

Post on 25-May-2015

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description

Deze presentatie werd gegeven tijdens het DRIVE festival op Dutch Design Week, 22 oktober 2014. Meer informatie is te vinden via www.clicknl.nl

transcript

Data analysis meets user needs

Insight driven solutions

Is insight the next big thing?Do people actually care?

Contextual research

Meaningful feature

Based on the age of the appliance the app proposes a deep cleaning frequency. The app then calculates the optimal time to do a deep cleaning based on the amount of cycles the appliance made.

Do a deep cleaning before your laundry gets dirty or smelly. The app makes sure you don’t do a deep cleaning to often and waste energy.

The app indicates the optimal moment for a deep cleaning.

De app registers when the deep cleaning has taken place and sets the schedule for the next one.

Epiphany!