Post on 07-Mar-2016
description
transcript
january / february
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Fight frizz this winter. See pg 16-17.
IT’S STILL THE POWER OF YOUSuccess isn’t hit & miss. It’s systematic. It’s all the time. It’s worth it and YOU can have it! Do something different in 2013.
It’s time to rethink, refresh & renewis here
The Power of
YouThere is real power in the relationships you have with your clients. They look to you for your expertise. Your clients actually want you to recommend products and services, but most of us don’t want to be viewed as a “salesman”. It doesn’t have to be uncomfortable for you. Below are a few simple suggestions to help you ease into conversations that actually benefit you financially...
Ask, “May I recommend a product for you?” during a service. This can be very effective because:
1 It’s non-threatening—You are asking permission. 2 It gives you an opportunity to explain how the client will benefit from using the product. 3 It isn’t a “sales pitch”, it’s a recommendation.
Say, “I’ll let you know what products I’m using so you can re-create the style, but if I forget please ask me,” during the consultation and then talk about them. Go a step further and tell them WHY you are using those products.
Recommend services at the beginning of the appointment. Some clients are unaware of services you offer and may be hesitant to ask.
Ask, “Are you having any challenges with your hair?” This invites a conversation in which you have the power to provide the solutions. Solutions = Cash
The Power of
On-Purpose Social Marketing Be careful of frequently posting, “Openings available this afternoon”. Instead show a look and encourage clients to call today to snag one of the select few appointments tomorrow.
Also limit postings like, “Save 20% on all services tomorrow”. If you do them frequently, clients may wait for an offer before booking a service. If you focus your posts on price and savings that is what you’ll become known for.
As your clients read your posts they will subconsciously be thinking WIIFM (What’s in it for me). Be sure to address WIIFM in every post.
Use your clients’ phone to snap pics of the style you created for them to post on Facebook/Pinterest for their friends to see. (Be sure they post your name & salon). The ultimate word-of-mouth advertising.
Show pics of celeb or runway looks that you like (and want to do). Share why you picked the look. Invest some time with this. Ideas...
1 Top 10 list of celebrity runway looks of 2012. Post one a day and share what you like about it. 2 Choose the right style for the client’s face shape (show pics!)
Themes…a great way to talk about your services and the products you use. With a theme you can do posts about the topic. Here are a few suggestions…
• Solutions for dry hair (January) • How to create volume (March) • Staff’s favorite styling products (April) • How to control frizz (June) • Repair damaged hair (August)
Have a business FB page separate from your personal page.
2 800.933.5733
It’s time to rethink, refresh & renew
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Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
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SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
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VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
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* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
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SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
+
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
VOLUMIZING MOUSSE
SPECIAL PROMOTION / November-December 2012
Moroccanoil is pleased to introduce our newVolumizing Mousse, a styling mousse that builds body while providing a fl exible hold for natural styles with lift and movement. Our weightless formula conditions hair for added silkiness and shine.
For a limited time, with the purchase of six (6) bottles of Volumizing Mousse, receive an additional bottle for your back bar for free.
VOLUMIZING MOUSSE(6x 250 ml retail plus 1x 250 ml back bar)Salon Price: $72.00 (Salon Value: $84.00*)
* Regular salon price: $12.00/unit
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QUICk Tan• Fine mist spray-on drys fast• Ultra bronzing formula gives a
natural looking tan in moments
Includes(6) Quick Tans(1) Counter DisplayReceive FREE Tester1301QT01
IndividuallyQUICK
19SalonServiceGroup.com
evOlUTION OrlANdO flOrIdA - MArCH 3 & 4 {Caribe Royal Resort, 2 miles from Walt Disney World & Universal Studios}
• Ticket Price $100 or 2,500 salon reward points each• Buy 3 Tickets - Get 1 Free• Ticket includes Fashion Hair Show, Sunday Night Party & Monday Hands-On• Attendees are responsible for their own hotel and travel arrangements• 500 Seats Available
log onto WWW.kEUnEEvEnTS.COM to register today!
20 800.933.5733
Purchase(24) or more tubes of Tinta or Semi Color
Receive FREE Keune Banner | KeBANNeR*Banner designs will vary
free Banner
SAve 20%on Design-Line style products
STrAIGHT CreAMSmooth permed, naturally curly and frizzy hair with this heat-activated crème to temporarily straighten hair without a chemical service. Use straight cream on any hair type to leave it shiny and flexible.
6.8oz | KSTRC6
defrIzz SerUMPolishing cream instantly eliminates frizz and enhances shine without leaving the hair oily. The Defrizz Serum offers heat protection for blow-drying and iron styling. It leaves the hair soft, smooth, and flexible with a beautiful shine.
1.7oz | KDFS1
Shaping fibres1oz | KFIBRe13.4oz | KFIBRe3
Mousse forte6.8oz | KFM616.9oz | KFM16
Graphic Hairspray6.8oz | KGSP6
Shaping Hairspray Super9oz | KSP9
Society Hairspray extra forte9oz | KSOSP9
Society Hairspray forte9oz | KSOXSP9
Brilliantine Gel 1oz | KBG13.4oz | KBG3
Sculpting lotion8.5oz | KSL833.8oz | KSL33
extreme forte Gel1.7oz | KFG1-XTRM6.8oz | KFG6-XTRM
Ultra forte Gel1.7oz | KUFG16.8oz | KUFG6
Molding Paste1oz | KPASTe13.4oz | KPASTe3
forming Wax1.7oz | KFORMW13.4oz | KFORMW3
Curl Cream6.8oz | KCURL6
Brilliant Gloss Spray5.9oz | KGLOSS5
Salt Mist6.8oz | KSM6
Power Paste1.7oz | KPP15.1oz | KPP5
root volumizer9.6oz | KRV9
21SalonServiceGroup.com
SAveon Liter Duos
StrengthSuper Strong Shampoo and Conditioner 1301P07
forever BlondeShampoo 33.8ozConditioner 6.8ozReceive FREE Dramatic Repair .85oz1301P08
Curls Spring Loaded Detang Shampoo 33.8ozFull Circle Leave-In Treatment 6.8ozReceive FREE Ultimate Wave 2.5oz1301P09
Tea Tree Special Shampoo and ConditionerReceive FREE Hair and Body Moisturizer 2.5oz1301P10
lemon SageThickening Shampoo and Conditioner Receive FREE Thickening Spray 2.5oz1301P11
lavender Mint Moisturizing Shampoo and ConditionerReceive FREE Tea Tree Body Bar 1.25oz1301P12
Color CareColor Protect Shampoo and Conditioner1301P01
extra-Bodyextra-Body Shampoo and Rinse1301P02
Original - AwapuhiAwapuhi Shampoo The Detangler$17.60 | 1301P03
Original - Shampoo OneShampoo One The Conditioner1301P04
MoistureInstant Moisture Shampoo and Treatment1301P05
SmoothingSuper Skinny Shampoo and Treatment 1301PO6
22 800.933.5733
SavE 22% On dOUbLE HITTERLITERSDouble Hitter 33.8ozMMDH33
FREE gRavITY FEEdPurchase(5) Barber’s Classic 3oz
Receive FREE (1) MITCH Gravity Feed Display1301MM01
Purchase(5) Reformer 3oz
Receive FREE (1) MITCH Gravity Feed Display1301MM03
FREE dEvELOPERPurchase(10) tubes of Paul Mitchell the color
Receive FREE 20 or 30 Volume Cream Developer
gET 1/2 lb SYnCROLIFT FREEUltra-Quick Blue Powder lightener90¢ per ounce:
Syncrolift 1.5 lbs1301P17
Syncrolift 2.5 lbs1301P18
Purchase(5) Clean Cut 3oz
Receive FREE (1) MITCH Gravity Feed Display1301MM02
23SalonServiceGroup.com
with the coveted HeR Favorites Sampler from the highly acclaimed The Oprah Magazine event O You!
This fall Paul Mitchell was a proud sponsor of O You!, the annual event dediated to living your best life.
Over 5,500 readers came together for a day of empowerment and personal growth including mini makeovers by a team of Paul Mitchell artists and free HER favorites Kit. Speakers included Gayle King, Suze Orman, Dr. Phil,
Peter Walsh, Martha Beck and Oprah Winfrey herself!
Pamperyour guests
MOISTURIzIng LaTHER SHaMPOOPurchase(12) Moisturizing Lather Shampoo 8.5oz
Receive FREE (1) Moisturizing Lather Shampoo 33.8oz1301P16
kERaTIn CREaM RInSEPurchase(12) Keratin Cream Rinse 8.5oz
Receive FREE (1) Keratin Cream Rinse 33.8oz1301P15
Buy 12 get a Liter FREE!
HER FavORITES SaLOn kITPurchase(12) HeR Favorites Samplers
Receive FREE Counter Display (Holds 3 Kits)
PLUS A FREE January 2013 issue of O, The Oprah Magazine1301P13
HER Favorites Sampleras seen at o You! 2012
Includes:Keratin Cream Rinse 3.4ozMoisturizing Lather Shampoo 3.4ozStyling Treatment Oil .85oz1301P14
24 800.933.5733
“Twirl Around is my favorite, after combing the products through I love the waves. I can
easily push in to give a modern look to the classic finger waves.”
KIM CONNeLLZen, a Hair Salon
“When applying Ultimate Wave, it is very important to work the product through your hands
and apply mid-shaft through ends, then roots. Comb products through for even distribution.”
PAMeLA PeReTTIeMaster Association - International Platform Artist, Focus Salon Owner
“apply Full Circle Leave-In Treatment before a wet cut. It’s wonderful for comb slip
and sectioning!”
ZAC PIRILLOEducator for Paul Mitchell/Owner, The Head Shop, Dover OH.
“Spring Loaded Detangling Shampoo loads my hair with hydration. Curls finally form
and separate with no frizz in any weather.”
CARYN PIeRCeFocus Salon Owner, Chromatics Hair & Color Co.
25SalonServiceGroup.com
Memphis ssG the store
Coming This Spring!The Scissor 6.0• Premium quality• Ultimate comfort• Handcrafted Japanese SteelPMSHeAR60
A. express Ion dryGentle airflow keeps frizzy and fine textures from being overblown. Hair is dried fast, gently, and quietly.eXPDRY1
B. express Ion dry TurbolightThe strong airflow is great for coarse or thick hair. Lightest of all the dryers and still has a professional AC motor.eXPDRY2
C. express Ion dry hotlightThis dryer gets HOT so it’s great for stylists who are doing a lot of blow-outs or styling. It has dual vents for extra filtering and is very light weight. eXPDRY4
d. express Ion SmoothThe ultimate smoothing tool for a glass-like finish every time. eXPSMOOTH
e. express Ion StyleIdeal for creating beachy waves, stick-straight smooth styles and everything in between. With added control thanks to grip strips.eXPIRON
A
e
C
d
B
SavE 25%ON SeLeCT IRONS & DRYeRS
$50 OFF aLL sHearsHigh performance scissors for all stylist needs!
Ergonomic offset handle provides total comfort The Scissor 5.5
• effortless accuracy• Complete comfort • Handcrafted Japanese SteelPMSHeAR55
Click-adjust tension screwdriver hidden in finger rest
The Texturizer• effortless texturizing• Versatility• Handcrafted Japanese SteelPMSHeARTX
30 precision wire-cut teeth.
26 800.933.5733
Oklahoma City, OK12310 N. May Avenue405.755.2445
Moore, OK2272 N.Broadway405.639.2056
N. Kansas City, MO7868 NW th St.816.877.8090
louisville, KY4014 Dutchman Lane502.882.9257
Springfield, MO1859 W. Arbor417.889.5533 ext 7229M-T-W-F: 8:30am–5:00pm
Thursday: 8:30am–6:00pmSaturday: 9:00am–1:00pm
Tulsa, OK5525 east 41st Street918.388.0847
St. louis, MO2125 Barrett Station Rd.314.965.8648
St. Peters, MO1055 Venture Dr.314.584.4192
Kansas City, MO10153 Wornall Rd.816.941.8578
Memphis ssG the store
Coming This Spring!
foil / highlighting
Pre-Cut Pop Up Silver Foil (500ct)
Pre-Cut Pop Up Silver Foil (200ct)
Pre-Cut Pop Up Fuschia Foil (vvvvvv)
Pre-Cut Pop Up Chartreuse Foil (400ct)
Pre-Cut Embossed Assorted Pack (45ct)
Pre-Cut Embossed Assorted Pack (225ct)
Roll Foil Red - 5” X 250’
Roll Foil Blue - 5” X 250’
Silver Roll Foil (Embossed)-5” X 250’
Thermal Wraps, Assorted Colors-Short (300ct)
Thermal Wraps, Assorted Colors-Long (225ct)
gloves
Reusable Latex Gloves - Black (S,M,L,XL)-2pk
Reusable Latex Gloves - Black (S,M,L)-12pk
Disposable Vinyl Gloves - Black (S,M,L)-90ct
Disposable Vinyl Gloves - Clear (S,M,L)-100ct
$11.50
$6.20
$15.30
$15.30
$2.50
$9.00
$13.90
$13.90
$9.90
$14.95
$14.95
$2.20
$10.98
$11.99
$6.99
7.984.509.499.491.755.988.498.495.989.989.98
1.596.498.955.50
$13.98
$2.75
$9.98
$5.40
$15.22
$2.30
$15.00
$5.40
$2.30
$2.30
$3.00
$3.00
caps
Tipping Caps (24ct)
Processing Caps (30ct)
Processing Caps (100ct)
disinfectant
Marvicide Disinfectant 16oz
Marvicide Disinfectant 64oz
perm support
Fuji Perm Papers (500 CT)
Perm Paper Dispenser with 500 Perm Papers
Cellucotton Coil 40ft
pins
Bobby Pins - Bronze 2” 60pk
Bobby Pins - Black 2” 60pk
Hair Pins - 2” Bronze 100pk
Hair Pins - 2” Black 100pk
8.98 1.996.48
3.499.98
1.499.983.50
1.501.502.502.50
Spend Less.
INDULGE MORE!
ON SeLeCT IRONS & DRYeRS
27SalonServiceGroup.com
AlfaParf MilanoMO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
Black 15in1MO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
d’CinquéIA, Ne, WI, MN
Paul MitchellMO, OK
BangstyleMO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
Kevin.Murphy MO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
Keratin ComplexMO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
u-smoothMO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
MoroccanoilMO, OK, KS, AR, TN, KY, IA, & parts of IN, IL
ColorProofMO, OK, KS, AR, TN, KY, & parts of IN, IL
STYLE EdITIncludes(3) Black to Deep Medium Brown(3) Medium Brown to Dark Blonde(3) Medium Auburn to Light Auburn(3) Medium Blonde to Light Blonde(50) Client Brochures(1) Counter DisplayReceive FREE Tester of each shade INTROSe117
COLOR MEIncludes(3) Red Rush(3) Fuschia Phenom(3) Violet Desire(3) Blue escape(3) Teal Times(3) Lime Lascivious(1) Counter DisplayReceive FREE TesterINTROCM18
gREY FREEIncludes(2) Light Blonde(2) Medium Blonde(2) Dark Blonde(2) Auburn(2) Ash Brown(2) Light Brown(2) Medium Brown(2) Dark Brown(2) Black(1) Counter DisplayReceive FREE TesterINTROGF18Other Individual Shades Avaliable
• Blueberry• Tangerine• Orchid
• Gold• Copper
AlfaParf MilanoMO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
Black 15in1MO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
d’CinquéIA, Ne, WI, MN
Paul MitchellMO, OK
BangstyleMO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
Kevin.Murphy MO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
Keratin ComplexMO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
u-smoothMO, OK, KS, AR, TN, KY, IA, Ne, WI, MN & parts of IN, IL
MoroccanoilMO, OK, KS, AR, TN, KY, IA, & parts of IN, IL
ColorProofMO, OK, KS, AR, TN, KY, & parts of IN, IL
STYLE EdITIncludes(3) Black to Deep Medium Brown(3) Medium Brown to Dark Blonde(3) Medium Auburn to Light Auburn(3) Medium Blonde to Light Blonde(50) Client Brochures(1) Counter DisplayReceive FREE Tester of each shade $117 | INTROSe117$9.95 ea
COLOR MEIncludes(3) Red Rush(3) Fuschia Phenom(3) Violet Desire(3) Blue escape(3) Teal Times(3) Lime Lascivious(1) Counter DisplayReceive FREE Tester$99.95 | Save $8.05 | INTROCM18$6 ea
gREY FREEIncludes(2) Light Blonde(2) Medium Blonde(2) Dark Blonde(2) Auburn(2) Ash Brown(2) Light Brown(2) Medium Brown(2) Dark Brown(2) Black(1) Counter DisplayReceive FREE Tester$99.95 | Save $8.05 | INTROGF18$6 ea
Other Individual Shades Available• Blueberry• Tangerine• Orchid
• Gold• Copper
PRSRT STD
U.S. POSTAGE
PAID
Springfield, MO
Permit No. 801
Salon Service Group1859 West Arbor StreetSpringfield, MO 65807