YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Product Book I redesigned the entire product book, creating thorough visual style for the book by

unifying color, font, grid, and decorative elements. I took most of the photos and edited all

the photos. I also proof-read texts, correcting grammar mistakes.

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Product Book The charts I designed minimize the use of space and the appearance of the frame while

strengthened the readabiliy of the texts. I also illustrated the simple infographic for

displaying the offices of the company.

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Microfiber One-Pager & infographic cards I designed the one-pager with the same company’s style I created. I took some photos

and edited all the photos. I did simple experiments for the infographic that promotes our

products by comparing with products from other companies.

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Logo Redesign The Chinese boss would like the Chinese side’s logo to be redesigned. The 1st round I

designed is based on not losing its original impression to old customers. The 2nd round

is to match the style of American side’s logo. The 3rd round is totally different design that

gives a refreshing image with metaphors symbolizing the culture of the company.

Chinese side’s company logo

two of the 1st round’s

one of the 2nd round’s some of the 3rd round’s

American side’s company logo

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Microfiber Package Design I designed the icons based on the same grid, and designed washing instruction icons

based on the international standard icons. I also created a highlisting color system on the

package for different microfiber color. I collaborated with a designer, who designed the

driplet part of the pacakge, while I designed the rest and the corner.

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Microfiber Insert Card & Stickers & Amazon images I desigend an insert card for 5-pk microfiber that is used on the actual product and on

Amazon. I also created two sticker designs for the 5-pk that will be used later. I took and

edited the all the photos of the microfiber on the Amazon page.

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Email templates I created several email templates.

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Product images for company’s websiter and facebook page. I edited all the photos and lay them out into unified grid system.

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Chinese side’s website analysis and redesign I analysized the website, pointed out the points I find problematic and re-organized the

contents into a clearer and precise website for better user experience. I mocked up the 1st

round based on boss’ preference of the original style.

YING-TING LIN

behance.net/ylin304b9ylin3@saic.edu917-375-4564

keep global Chinese side’s website analysis and redesign The 2nd round is based on American side’s preference with a scrollable main page.