LeanDavid Weekly @ Echelon 2012

Three

David

Who is your user?

#1

(this is you)

Fake It.

#2

“Would you use it?”

“Would you use it?”

Cannot, lah.

Humble Beginnings

Do Not Start Here.

Embarassed to ship?

Suck it up.

Success!!

#3

Be Lazy.

Remove complexity.

Add sensible defaults.

(This even works in the enterprise.)

Listen to your customers...

...but don’t let them dictate features.

Unfolding UI

Automate (Late)

So:

• Model your user.

• Fake it until you make it.

• Be lazy and don’t add complexity!

Thankyou.

Staybeautiful.

@dweekly