www.PhaseOneCG.com

Leveraging Open Government Tactics to Drive Innovation Within the Mission of NASA

Jenn Gustetic, @jenngustetic, #opengov

www.PhaseOneCG.com

Where do you stand?

Do you think it’s part of your job description and your Do you think it’s part of your job description and your responsibility to make NASA more open and innovative?responsibility to make NASA more open and innovative?

31 2 3 4 5

20% 20% 20%20%20%1. Definitely—it’s expected of me, part of my job everyday, and I enjoy doing it!

2. Yes—even though it’s not expected of me, I prioritize this in my daily work.

3. Somewhat—it’s not expected of me but I try to do it where I can.

4. No—it’s not part of my job description and I don’t think its my responsibility. Someone else does it.

5. No—It’s not clear to me this is a responsibility of NASAs.

Which of the following “Open Government” activities have you Which of the following “Open Government” activities have you heard of happening at NASA?heard of happening at NASA?

41 2 3 4

25% 25%25%25%1. Prizes and challenges2. Online public dialogues3. Public private partnerships4. Data release and visualization

Which of the following “Open Government” activities have Which of the following “Open Government” activities have you you been involved with been involved with at NASA?at NASA?

51 2 3 4 5 6

17% 17% 17%17%17%17%1. Prizes and challenges2. Online public dialogues3. Public private partnerships4. Data release and visualization5. None6. All

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Why should you care?

7

Technology innovations have made more transformation efforts Technology innovations have made more transformation efforts possible than ever beforepossible than ever before

The widespread adoption of Web 2.0 technologies has created an unprecedented opportunity for the Government to collaborate

inexpensively and easily with citizens. This is known as Gov 2.0.

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Prizes and challenges create opportunities for scientific breakthroughs…

9

The Ansari X-Prize supported the development of an entirely new The Ansari X-Prize supported the development of an entirely new industry…industry…

10

America COMPETES

Act

Government is better positioned to use prize competitions than ever Government is better positioned to use prize competitions than ever before…before…

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Public private partnerships open up new ways to achieve your mission…

12

The Department of Education’s i3 program partnered with The Department of Education’s i3 program partnered with foundations to increase funding available for grants…foundations to increase funding available for grants…

•Submit ideas•Sponsor challenges

•Visualize grant application information

•Secondary market for grant applications•Matchmaking

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Data release and visualization puts federal information at citizen’s fingertips…

14

http://bit.ly/childsafetyseats - Mobile web app to find closest child safety seat inspection station

Comprehensive .gov website

Simple mobile app

Built at:

• Let the market innovate off your data– Independent citizens are working together to make on another’s lives

easier, using apps• Make your data relevant

– Influence consumer choice, without a significant investment of your own– Visualize your data to make it relevant to an individual’s context/location

15

To the right is a “Transit Score” heat map for San

Francisco.

To the left is a “Walk Score” heat map for Washington, DC

San Francisco Oakland

Visualizing Data for the Public: What Others Are Doing …Visualizing Data for the Public: What Others Are Doing …

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Citizens are able to interact and co-create with governments online like never before…

17

Iceland crowdsourced it’s constitution this yearIceland crowdsourced it’s constitution this year

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So what now?

Do you see applications for these types of co-creation and Do you see applications for these types of co-creation and innovation tactics at NASA?innovation tactics at NASA?

191 2

50%50%1. Yes2. No

What do you see as the biggest hurdle to openness and What do you see as the biggest hurdle to openness and innovation at NASA?innovation at NASA?

201 2 3 4 5 6

17% 17% 17%17%17%17%1. Speed at which new tools can

be approved for use2. Leadership and management

buy-in3. Perception that these tactics

are not related to NASA’s mission

4. Lack of policy or guidance to enable these tactics

5. Perception that innovation is a “waste of money” during a time of lean budgets

6. Other

Which of the following “Open Government” activities Which of the following “Open Government” activities would would you like to be involved with you like to be involved with at NASA?at NASA?

211 2 3 4 5 6 7

14% 14% 14% 14%14%14%14%1. Prizes and challenges2. Online public dialogues3. Public private partnerships4. Data release and visualization5. None6. All7. Other