Librarian's challenge to publishers

Post on 14-Dec-2014

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The Librarian’s Challenge

Evolving content delivery for mobile learners, 7th March 2010

Keren Mills 2

Our vision

Click icon to add picture

http://www.youtube.com/watch?gl=GB&v=KI60v6L_2mI

Keren Mills 3

Save the time of the readerHours per week

StudyWork hoursTravelling timeQuality family timeSocialisingHousework/GardeningShoppingExercise/HealthEatingSleeping

4I want to study anywhere

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http://www.flickr.com/photos/joi/723917454/

Keren Mills 5

89%http://lorrainepaterson.wordpress.com/2010/12/15/mobile-library-survey-report/

Keren Mills 6

Keren Mills 7

Keren Mills 8

…but we have an app

Articles R Us Articles R Us

9Can I access content on the go?

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http://www.flickr.com/photos/grumbler/400238259/

Keren Mills 10Uh-oh a tunnel!http://www.geograph.org.uk/photo/1799739

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Keren Mills 11

Apple is not the only fruit

Click icon to add picturehttp://www.asymco.com/2011/02/08/android-and-iphone-conquistadors-or-pioneers/

Keren Mills 12

Website or App?

Mobile website• Cross platform• Lower development

requirements (staff knowledge, time)

• Limited access to device hardware (location, not camera)

• Easy to find• In your control• Can be linked

Mobile app• Platform specific• High development

requirements• Access to device hardware

(camera, location)• Inherently personal• Dependent on App store• May be regulated by App store

owner• Limited memory on device

Keren Mills 13

Thank youClaire GraceHead of Content and Licensing

C.E.Grace@open.ac.uk@ClaireEGrace

Keren MillsDigital Services Development Officer

K.Mills@open.ac.uk@mirya

Gill NeedhamAssociate Director – Information Management & Innovation

G.Needham@open.ac.uk@ambridge7

Hassan SheikhHead of Systems Development

M.U.H.Sheikh@open.ac.uk@hassan_sheikh