Lightning TalkThe History of SEO

in 5 3 Minutes

For Adrian & Emilia

Challenges…

• £25 – From 5:00 to 4:40

• £50 – From 4:40 to 4:20

• £75 – From 4:20 to 4:00

• £100 – From 4:00 to 3:40

• £125 – From 3:40 to 3:20

• £150 – From 3:20 to 3:00

• £200 – Xmas hat

• £250 – 5 SEO buzzwords…

• £300 – …Chosen by others

Buzzwords

1. “Clicks-and-mortar”

2. “Buzz Wedge”

3. “Low Hanging Fruit”

4. “Black-hat SEO”

5. “Link Juice”

The History of SEO in 3… 2… 1…

01) World Wide Web1990

02) Early search engines1993-1997

03) Backrub (a.k.a. Google)1996

04) Search Engine Watch1997

05) Google PageRank1998

06) Google AdWords2000

07) ‘Google bombing’2002

08) Google Florida2003

09) SEOmoz (later known as Moz)2004

10) Google Maps2005

11) rel="nofollow"2005

12) Google Suggest2008

13) Google Caffeine2009

14) Google Vince2009

15) brightonSEO2010

16) Google Panda2011

17) (not provided)2011

18) Google Venice2012

19) Google Penguin2012

20) Mobilegeddon2015

The end (whew)

Donors:

Brett Downes, Chris Dyson, Craig, Ecoflor Ltd, Emily Bater, Emma Morgan, @gramatter, Marilyn & Bernard Morgan, Martin Lamb, Paula, Rachel, Rhys Gregory, Scott, Tom Buckland, Wize VA & multiple Anonymous people – thank you all!

Images:

Intro | 01 | 02a

02b | 03 | 04a | 04b

05| 06 | 07 | 08

09a | 09b | 10 | 11

12 | 13 | 14 | 15

16a | 16b| 17 | 18

19a | 19b | 20

References:

Hubspot

articles

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