LinkedIn for Business and Professional Growth

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For Business and Professional GrowthAugust, 2012

Agenda

• Introduction• Objectives• Why Use LinkedIn?• Ways to Use LinkedIn• Questions

Why Use LinkedIn?

“People with more than twenty connections are thirty-four times more likely to be approached with a job opportunity than people with less than five.

-- Guy Kawasaki http://blog.guykawasaki.com/2007/01/ten_ways_to_use.html#ixzz0IcOuG3EF&D

Ways to Use LinkedIn

• Increase your visibility– By adding connections, you increase the likelihood

that people will see your profile first when they’re searching for someone to hire or do business with

– In addition to appearing at the top of search results, people would much rather work with people who their friends know and trust

Good Invitation to ConnectAs you may know, I resigned my position as [TITLE & COMPANY]. It was a rich experience and I value the privilege of access to a very high level of thought leadership during my years there.

Recently, I have begun to work with the [COMPANY] to [DETAILS OF JOB AND INDUSTRY] Using “best practice” as a baseline, we are looking at regional, national and international models that use an integrated approach to create successful outcomes.

As I value our relationship and appreciate the depth of experience you bring to your profession, please join my network so we can stay in touch on this and more.

Warm regards,

Great Summary

My passion as a leader is to develop teams and create systems that empower organizations to the highest level of performance.Most recently, my enthusiasm has taken me into the online retail sector where the power of reliable systems, passionate leadership, and a data-driven approach translates into creating a business that supplies high-quality, local food to thousands of customers.

Steps to Take Today

• Upload your e-mail contacts from all sources• Get your profile to 100% by completing all of

your information and adding a photo• Develop a keyword-rich professional headline• Rename the default “Website” and “Blog”

settings to personalized names• Make sure you have your custom URL --

http://www.linkedin.com/in/marijeanjaggers

Steps to Take Next Week

• Write a recommendation for a colleague, partner or friend (and hope they return the favor)

• Create a schedule for yourself to ask one new person a week for a recommendation

Ongoing Steps to Success

• Going forward, each time you get a new contact’s card, enter them in

• Each week, spend about 10 minutes researching new, desired contacts or prospect companies

• When necessary, UPDATE your profile and keep it current

• Add applications like SlideShare to make your profile more valuable to your contacts

Do You Have One of These?

Questions?Thank You!

www.jaggerscommunications.com

http://www.linkedin.com/in/marijeanjaggers