The Old Mutual Foundation

Presentation name

The Old Mutual Foundation2

Enterprise development

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The ongoing pursuit of Independent

and

Sustainable Enterprise

Presentation name

The Old Mutual Foundation

1.1 Introduction

Fetola is an Enterprise Development specialist providing sustainablegrowth solutions for SMME & Community project beneficiaries, especially womenled and rural enterprises.

Our vision is to change lives for the better, forever!

Our client base includes International Development organisations, Government &Corporate Social Investment Funders.

Catherine Wijnberg has an MBA from Henley(UK) and MSc Agriculture plus 25years experience as Owner/Manager in 5 different industry sectors.

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Presentation name

The Old Mutual Foundation

• Officially “Skills development” programme

• Developed by Fetola to meet Old Mutual need for increased impact, visibility & ROI

• Started in 2007 with 16 craft projects

• Black Owned SMMEs & Community projects

• Rural & Women-focused enterprise

2. 1 Old Mutual Legends Programme:History & Origins

Presentation name

The Old Mutual Foundation

2.2 Old Mutual Legends Programme:Objectives

1. Economic viability of participating enterprises2. Skills of individuals and entrepreneurs3. Income generation & jobs in needy communities4. Facilitate BBBEE5. Value-add to Old Mutual

Presentation name

The Old Mutual Foundation

2.2 Old Mutual Legends Programme:How do we do it?

Interventions are tailored to individual business needs & can include

Vision Development & strategic planning Business systems implementation Applied skills training Mentoring Market access linkages Media & PR Order facilitation Product development

Presentation name

The Old Mutual Foundation

2.3 Old Mutual Legends Programme:Progress

Presentation name

The Old Mutual Foundation

3. Seven Steps to Success

• Selection - High potential beneficiaries

• Understand Needs & Growth Cycle

• Critical Success Factors

• Cost - ROI

• Entrepreneurial excellence

• Stats - Measured & meaningful

• Stakeholders - part of the team

Presentation name

The Old Mutual Foundation

3.1 Selection - High Potential Beneficiaries

Presentation name

The Old Mutual Foundation

3.2 Understand - Needs & Growth Cycle

Startup Establishment Growth Stabilise Up/Down?

Number

Size

Presentation name

The Old Mutual Foundation

3.3 Critical Success factors

Presentation name

The Old Mutual Foundation

Reaching more people for less!• Selection process

• E-learning

• Mentor hotline

• Peer group Network

• Borderless Incubator

3.4 Costs - ROI

Presentation name

The Old Mutual Foundation

3.5 Entrepreneurial excellence

Passion Performance Integrity Excellence Innovation

Presentation name

The Old Mutual Foundation

3.6 Stats - Measured & Meaningful

Presentation name

The Old Mutual Foundation

3.7 Stakeholders - Part of the Team2008

2007

2011

2010

2009

Presentation name

The Old Mutual Foundation

4. Challenges to AVOID

• Attitude of handouts

• Vague interest

• Overstated or misaligned expectations

• Inappropriate academic theory

• Dependence - doing too much

Presentation name

The Old Mutual Foundation

• Love what you do

• Make a Difference

and

• Have fun!

Lastly

Presentation name

The Old Mutual Foundation

- Thank you -

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Milton’s Way House, 11 Bell Crescent, Westlake Business Park, Tokai, 7966 South AfricaTel: +27 21 701 7466 Fax: +27 86 649 9664 email:info@fetola.co.za. www.fetola.co.za