Marketing Tactics:Getting the Right Info in the Right Hands

The Game of Seconds

http://neilpatel.com/2015/05/21/14-content-marketing-tools-that-will-double-your-search-traffic/

Where’s Your User ?

Where’s Your User ?

Where’s Your User ?

Where’s Your User ?

Where’s Your User ?

Where’s Your User?

Where’s Your User?

Where’s Your User?

Where’s Your User?

Where’s Your User?

Where’s Your User?

Tertiary Competitors

What Works Today

https://nest.com/

https://litmus.com/

https://www.headspace.com/

https://munchery.com/

https://www.fancyhands.com/

http://www.aarp.org/

http://www.restaurant.org/Home

http://www.shrm.org/

http://www.apics.org/

http://www.aca.org/

Newsletters

Subject Lines

The Homepage

Personality

Landing Pages

Be Interactive

http://www.aarp.org/

http://www.demandmetric.com/

Summary

• Go BIG• Simplify• Stop focusing only on homepagebuyer’s

journey & landing pages• Automate!• Creativity first before selling• Personality• Authenticity