Post on 26-Feb-2016
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Maxi SCHULZInga BRAU
ST 513 E_2 – Corporate Social Responsibility
ST 513 E_2 – Corporate Social Responsibility
• Qualifications
• B.A. in Management (London South Bank
University, England)
• M.Sc. In Sustainability Management (Kogod
School of Business, American University in
Washington D.C., USA)
• Position at Vodafone
• Director of Sustainability Department
Welcome – We are…
Maxi Schulz
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ST 513 E_2 – Corporate Social Responsibility
• Qualifications
• B.A. in International Management (Zurich
Business School, Switzerland)
• M.A. in Corporate Social Responsibility
(Nottingham University Business School,
England)
• Position at Vodafone
• Planning Manager in Sustainability
Department
Welcome – We are…
Inga Brau
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ST 513 E_2 – Corporate Social Responsibility
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Vodafone – power to you
• Vodafone Group Plc
• World´s leading mobile telecommunications
company
• Founded in 1985
• Chairman: Gerard Kleisterlee
ST 513 E_2 – Corporate Social Responsibility
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Vodafone – power to you
• Headquarter: Newbury, West Berkshire in UK
• 370.9 million mobile customers 2011
• Group revenue 2011: ₤45.9bn (ca. 54.9bn €)
• Operating in more then 30 countries
ST 513 E_2 – Corporate Social Responsibility
Vodafone Global Enterprise 6
ST 513 E_2 – Corporate Social Responsibility
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ST 513 E_2 – Corporate Social Responsibility
Our Values• Our Values are about the way we do things.
Passion for customers
Passion for our people
Passion for results
Passion for the world around us8
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ST 513 E_2 – Corporate Social Responsibility
• Global People Survey: 75% are engaged (above average engagement)
• Employees define goals and identify development opportunities
• 20% of women are in senior management positions (average US: 14.7%, UK: 11%)
How Vodafone engages & develops people
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ST 513 E_2 – Corporate Social Responsibility
• Options to access to telecommunications in every market for:• Hearing impaired• Visually impaired• Elderly customers
Making products & services more accessible
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ST 513 E_2 – Corporate Social Responsibility
Responsible, ethical and honest behavior
• high standards in the supply chain (scorecard for suppliers)
• Focusing on safety
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ST 513 E_2 – Corporate Social Responsibility
Commitment to responsible, ethical and honest behavior
Respon-sibilities
Transpa-rency
safety
Fair empl. treatment
Minimise environ-mental impact
Safeguar-ding privacy
Clear pricing
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ST 513 E_2 – Corporate Social Responsibility
• 2010/11 customer base grown by more then 33 million in India
• Contributing the Millennium Development Goals
• Fundamentally research on needs (SIM 2011): critical for internet access in emerging markets is the affordability
Expand access to telecommunications
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ST 513 E_2 – Corporate Social Responsibility
WebBox (< US$80)
→ reduce needed technology/investments
Low-cost solutions
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Internet-enabled handsets ( US$30) + low-cost tariffs
→ customised browser, special downloadable applications (e.g. ‘learn English’), mobile money transfer
However expensive for majority: durability & easy repair
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MDG online resource center
Leading telecoms company towards achieving
MDGs
Publish Vodafone Socio-Economic Impact of mobile
report → research still not totally evaluated
4 employees and 17 contractors lost their lives
Expand access to telecommunications
ST 513 E_2 – Corporate Social Responsibility
• Al Johara programme: train women from Qatar
with entrepreneurial skills
• Supporting women in self-help groups:
train as Vodafone retailers
Empowering women
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ST 513 E_2 – Corporate Social Responsibility
Global public private partnership
between NGOs and worldwide
mobile industry
→ Reduce mobile phone gender gap & enable
empowerment of women
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Empowering women
ST 513 E_2 – Corporate Social Responsibility
• Transferring money without a bank account
• Pay bills; receive and send money via mobile phone
• 2010/11: number of customers doubled
• 13,5 million registered customers in Kenya
Money Transfer: M-Pesa
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• US$500 million transferred in 2010/11
ST 513 E_2 – Corporate Social Responsibility
• Develop care-plans for patients & share updated informations by full access toneeded data resources
• Datas with better quality and validity• Tracking and managing the supply of
medicaments→ E.g. malaria drugs across Tanzania
mHealth Solutions
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SMS for Life• Weekly text messages to health locations (clinics
etc.) and response with stock levels• provide easier access to medications that are life
saving
2011: 5,070 public health facilities across Tanzania
mHealth Solutions
ST 513 E_2 – Corporate Social Responsibility
Recog-
nized as
the most
important
contributor to MDGs
by March 2015
Next …
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Pilot mobile
health
enabled platf
orm in
Tanzania &
Spain
ST 513 E_2 – Corporate Social Responsibility
• More efficient data access & thereby business processes
• Smart working: Video conferencing; remote server access
• > 5 million Machine-to-Machine connections by Vodafone
Low carbon Society
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Provide 10 million M2M connections by March 2013
Identify and tag carbon-saving M2M solutions
Netherlands: 750kg CO2 perEmployee saved
ST 513 E_2 – Corporate Social Responsibility
Review
Carbon
reducing
potential of M2M
applications by
March 2012
Next …
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10million M2M
connections by
March
2013
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• Two key areas: develop emerging markets & implement low-carbon economy in developed markets
• Go for win-win situations
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ST 513 E_2 – Corporate Social Responsibility
• Minimize carbon footprint• Use of renewable energy (19% of total energy use)• Promotion of innovations to reduce emissions
• Managing electronic waste• Challenging in emerging markets• Workshops to communicate the
importance of recycling
Eco-efficiency
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ST 513 E_2 – Corporate Social Responsibility
• Reduction of environmental impacts of products & services• Energy-efficient, universal charger• Suppliers meet high environmental standards• Encourage customers to rethink environmental issues
Eco-efficiency
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ST 513 E_2 – Corporate Social Responsibility
• Report gives overview of objectives & achievements +next steps high transparency
• Report externally assured by Ernst & Young LLPEvaluation of the report based on the AA1000AS (2008) assurance principles
• GRI Application Level: B+
We convince through assurance and transparency
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ST 513 E_2 – Corporate Social Responsibility
Vodafone – Responsibility store
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ST 513 E_2 – Corporate Social Responsibility
Thank you for your attention !
And if you are interested…• Internships: 6-12 months
• Send us your CV!!!
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ST 513 E_2 – Corporate Social Responsibility
• (2006). Ten steps to creating an engaged workforce. Key European Findings. Towers Perrin Global Workforce Study - Europe. [online] www.towersperrin.com
• Broughton, A. and Miller, L. (2009). Encouraging Women into Senior Management Positions. Institute for Employment studies. Research Report 462.
References
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