Post on 28-Jun-2020
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M E D I A P A C K 2 0 1 8
Created in 2011 to cater to the region’s most stylish, affluent and discerning women, MOJEH delivers engaging, inspiring and relevant content across a wide variety of genres and subjects. Our carefully curated content delivers exclusive access to the industry’s most influential players and key tastemakers as well as compelling visual narratives and photoshoots with in-demand luxury brands. Our monthly issues are supported by our standalone digital platform MOJEH.com which provides instant, up-to-the-minute coverage of important news and events across fashion, beauty, culture and society. Our popular social media channels entice and engage a vast international audience across Facebook, Twitter, Snapchat and Instagram.
Mojeh Izadpanah, Editor-in-Chief
BRAND STATEMENTThe
FASHION AND BEAUTY:An authoritative voice on all things fashion and beauty, we offer a wealth of knowledge on the latest trends and how to best interpret them.
JEWELLERY AND ACCESSORIES:Our relationship with the world’s most prestigious brands afford us unrivalled access to most exceptional jewels and each season’s most coveted accessories.
HEALTH AND WELLNESS:We highlight important health issues within our society and consult industry experts to discover the most relevant and accurate information.
SOCIETY:Each month we profile and feature some of the region’s most prolific and inspiring individuals who have an active role in transforming our society.
CULTURE:MOJEH travels the globe to discover the art, films, literature, music and exhibitions that matter.
TRAVEL:We uncover must-visit places both near and far, that provide unparalleled luxury experiences for the sophisticated traveler.
CONTENTThe
READERThe
MOJEH Magazine is lead by the flawless tastes of its reader (aged 24-55) = she is our constant muse. Both affluent and educated, she demands thought-provoking features, the latest luxury must-haves and inspiration to optimise her high purchasing power. With an equal interest in both local and international designers, she desires the best of both worlds.
PARTNERSHIPSThe
Brand Partners: Alexander Mcqueen, Audemars Piguet, Azzedine Alaia, Balenciaga, Baume Et Mercier, Bloomingdales, Bogh-Art, Bottega Veneta, Boucheron, Brioni, Bulgari, Burberry, Carolina Herrera, Cartier, Cavalli, Celine, Chanel, Chloé, Chopard, Christian Dior, Coach, David Morris, Dolce & Gabbana, Elisabetta Franchi, Elie Saab, Fendi, Franck Muller, Giuseppe Zanotti, Givenchy, Graff, Gucci, Guerlain, Harvey Nichols, Harry Winston, Hermés, Hervé Léger, Hogan, Huawei, Istana Jewellers, Jacob & Co., Jaeger Le Coultre, Jimmy Choo, Kate Spade, Level Shoes, Longines, Loro Piana, Louis Vuitton, Lori Blu, Mall Of The Emirates, Marc Jacobs, Marni, Maserati, Messika, Missoni, Miu Miu, Moschino, Net-A-Porter, Nina Ricci, Oscar De La Renta, Patek Phillipe, Piaget, Poltrona Frau, Prada, Richard Mille, Rolex, Saint Laurent, Stella Mccartney, Tod’s, Tom Ford, Valentino, Visionnaire, Versace, Zilli
12%
47%
5%
3%
23%
6%
MOJEH.COM
KEY STATISTICS:
PAGE VIEWS: 575,000
USER AVERAGE AGE: 29
TRAFFIC: 80% MOBILE/ 20% DESKTOP
FEMALE USERS: 90%
UNIQUE VISITORS: 350,000
Our standalone editorial platform combines the same rich content as its print companion with dynamic exclusives, tailor-made for an online audience. With editorial across a broad range of lifestyle categories –from fashion and beauty to culture and society –MOJEH.com is the home of MOJEH on the web.
PORTFOLIOThe
SOCIAL MEDIAOur social media platforms engage with an international audience across Facebook, Twitter, Snapchat and Instagram.
MOJEH MEN:Issued March and September, MOJEH Men our associate publication is a biannual luxury fashion, culture and lifestyle publication for the successful Middle Eastern man.
MOJEH JEWELLERY AND WATCH BOOKIssued annually in November, our annual jewelleryand watch edition is the definitive guide to exquisite fine jewelleryas well as showcasing the latest horology offerings for both men and women.
BESPOKE EVENTSMOJEH offer bespoke partnership opportunities to luxury brands. Their events team will oversee the event from planning to execution. A brand partnership with MOJEH will not only provide an elite guest list or luxury consumers but brand association with the regions most stylish and elegant fashion and lifestyle publication
DISTRIBUTION & CIRCULATIONThe
RATESThe
25,300 $26,950 $23,650 $21,450 $20,350 $19,250 $19,800 $18,150 $11,550 $10,450 $9,350 $
On Demand
ADVERTISING RATES 2017
Front Cover Gatefold Inside Front Cover Spread1st Double Page Spread 2nd Double Page Spread 3rd Double Page Spread 4th Double Page Spread Outside Back Cover Double Page Spread Full Page Colour Facing Editorial Inside Back Cover Full Page Colour Advertorial
W: 230 mm, H: 303 mmW: 236 mm, H: 309 mmW: 460 mm, H: 303 mmW: 466 mm, H: 309 mm
PDF High Resolution, 300 DPIOutlines
CMYK300gsm, Glossy with UV
115gsm Semi-GlossyPerfect Binding
MECHANICAL SPECIFICATIONS
Magazine Size “Single Page”Bleed size “Single Page“Magazine Size “Double Page”Bleed size “Double Page“Printing MaterialFontColourCover PagesFinishing
AED 40Monthly
Except: Jul/Aug & Dec/Jan15,000 BPA Audited
March 2011English
KEY FACTS
PriceFrequency
CirculationLaunched in Language
10th of the preceeding month15th of the preceeding month
DEADLINE
BookingMaterial
EDITORIAL CALENDAR
February – Love IssueMarch – MOJEH 6th Anniversary Issue & BIG Fashion issue (Spring-Summer Collections)April – Style IssueMay – SS Couture/Bridal IssueJune – Healthy & Beauty IssueJuly & August – Summer Guide & Pre-Fall CollectionSeptember- BIG Fashion Issue (Fall-Winter Collection)October – Style IssueNovember – Couture & Festive IssueDecember & Jan 2018 – New Year’s Issue
A well calculated distribution chain, reaching the exclusive audience at every step of their luxury lifestyles.Private distribution: MOJEH is distributed in private clubs, luxury spas, hotel rooms and resorts, business and first class lounges and women’s salons.High profile women’s events: MOJEH is placed at the most important cultural and fashion events. Strategic Partnership with Dubai Ladies Club whose members are influential and have high earning and spending power.Exclusive Home Delivery: MOJEH is delivered to high net worth individuals throughout UAE, GCC, Geneva, Paris , Los Angeles and New York.
Five-Star Hotels, Spas/Salons, Residential Villas, Sheikh Palaces, Airport Lounges
Newsstands & Premium Book Stores
SEGMENTS
Private Circulation to High Net-worth Individuals
Individual Subscribers
Strategic Tie-ups with Dubai Ladies Club and Atlantis, Promotions etc
Distributor’s List: Al Nisr Distribution-Dubai, Jashanmal-Bahrain, Dar Al Sharq-Qatar, UMS-Oman, Messageries Du Moyen-Orient-Lebanon
Distributor’s List: Al Nisr Distribution-Dubai, Jashanmal-Bahrain, Dar Al Sharq-Qatar, UMS-Oman, Messageries Du Moyen-Orient-Lebanon
DATABASE SOURCE
Local, Regional, & International Audience
Louis Fourteen Database; MOJEH Subs
Events; Distribution List
Hotels, Spas/Salons, Residential Villas, Sheikh Palaces, Airport Lounges
UAE, GCC and Lebanon Readers
DEMOGRAPHICS
Sheikhs & Sheikhas, Business Owners, Partners, CEOs, Government officials
Business Owners; CEO’s; High net-worth individuals
Hotel; High net-worth individuals
Average qualified circulation as issued by BPA Worldwide (Jan/Jun 2016): 12,275 copies.
UAE readers: 75%, GCC: 15%,
International: 10%
A new digital adventure
AD FORMATS
THE FULL BLEEDWidth: 1800px (Background Image)Height: Dependent on image dimensions Min Height: 800px Max Height:1100pxMax file size: 250k
Logo Image (Separate)Suggested Height: 30pxWidth: Dependent on logo dimensions
THE MARGINWidth: 250px - 300pxHeight: 300px - 600pxMax file size: 80k
NON CUSTOM FORMATSInitial ImageMax Width: 1600px Max Height: 600pxMust scale according to screen width.
VIDEO ADMax Duration: 30 SecMax Size: 10MBAuto Play: Yes / NoAudio: Yes/NoFormat: MP4
THE SLIDESHOWHeight: 416pxWidth: Dependent on image dimensions Max Width: 400pxMax file size (each): 90k Number of images: 3-6
Logo image (Separate)Suggested Height for first logo: 30px Suggested Height for subsequent logos: 20px Width: Dependent on logo dimensions
THE PREMIUMBackground Image Width: 1600px Min Height: 700px Max Height: 900px Max file size: 250k
Logo Image (Separate)Suggested Height: 30pxWidth: Dependent on logo dimensions
THE DRAWERWidth: 420pxHeight: Dependent on image dimensionsMax Height: 600pxMax file size: 90k
THE RIBBONWidth: 538px Height: 354px Max file size: 100KMin Booking: 1 week Max Booking: 1 month
THE SLIDING WINDOWBackground image Width: 1800pxMin Height: 1200px Max Height: 2400px Max file size: 250k* Visible Height: 450px
Logo image (separate)Suggested Height: 30pxWidth: Dependent on logo dimension
MPU (300x250)Leaderboard (728x90)Half Page (300x600)Billboard (970x250)
* Additional non listed formats and special operations available on request
A new digital adventure
AD FORMATS
THE FULL BLEEDWidth: 1800px (Background Image)Height: Dependent on image dimensions Min Height: 800px Max Height:1100pxMax file size: 250k
Logo Image (Separate)Suggested Height: 30pxWidth: Dependent on logo dimensions
THE MARGINWidth: 250px - 300pxHeight: 300px - 600pxMax file size: 80k
NON CUSTOM FORMATSInitial ImageMax Width: 1600px Max Height: 600pxMust scale according to screen width.
VIDEO ADMax Duration: 30 SecMax Size: 10MBAuto Play: Yes / NoAudio: Yes/NoFormat: MP4
THE SLIDESHOWHeight: 416pxWidth: Dependent on image dimensions Max Width: 400pxMax file size (each): 90k Number of images: 3-6
Logo image (Separate)Suggested Height for first logo: 30px Suggested Height for subsequent logos: 20px Width: Dependent on logo dimensions
THE PREMIUMBackground Image Width: 1600px Min Height: 700px Max Height: 900px Max file size: 250k
Logo Image (Separate)Suggested Height: 30pxWidth: Dependent on logo dimensions
THE DRAWERWidth: 420pxHeight: Dependent on image dimensionsMax Height: 600pxMax file size: 90k
THE RIBBONWidth: 538px Height: 354px Max file size: 100KMin Booking: 1 week Max Booking: 1 month
THE SLIDING WINDOWBackground image Width: 1800pxMin Height: 1200px Max Height: 2400px Max file size: 250k* Visible Height: 450px
Logo image (separate)Suggested Height: 30pxWidth: Dependent on logo dimension
DESKTOP&MOBILE
GCC ROSRoadblock $125
GCCSectionsRoadblock $120
UAE/KSA ROSRoadblock $130
UAE/KSASectionsRoadblock $125
HomepageTakeOver $5,000
SectionTakeOver $4,000
ROADBLOCK RATES - CPM
PHOTOSHOOTS
Starting$12,000 –DubaiStarting$20,000– International
BESPOKE EDITORIALCONTENT
Article - Starting$12,000
Video– Uponproposal
Social Support– Uponproposal
15,00022,000
HS MEDIA GROUP - Dubai, United Arab EmiratesT: +971 (4) 553 9049, F: +971 (4) 553 9037
www.mojeh.com, mojehmen.com