Medical Marketing: Medical Device for the Dental Market

Post on 14-Dec-2014

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description

A case study of the digital work done for Zest Anchors, a medical device manufacturer selling dental implant technology.

transcript

CASE STUDY

Redefining an entire brand

and carving out its global

leadership position

LAUNCH DATE 04.01.12

1,328 LEADS

CAPTURED SINCE LAUNCH

166

AVERAGELEADS/MONTH

244%

INCREASEIN PAGE VIEWS

137%

INCREASEIN VISITS

34%DECREASE

IN VISITOR BOUNCE RATE

“ ParkerWhite demonstrated the ability to understand our strategic goals, learn our market and products, and become contributors to our tactical thinking. They are a responsive, responsible, full service agency that takes pride in what they do and the results they deliver. I would highly recommend the ParkerWhite team in the same way they were recommended to me.”

— Steve Schiess President, Zest Anchors

LEADCAPTURE &NURTURING

MAGENTO CMSDESIGN &

DEVELOPMENT

WORDPRESS CMSDESIGN &

DEVELOPMENT

DIGITALMARKETING

STRATEGY

EMAIL MARKETINGCAMPAIGNS

& OPTIMIZATION

LANDING PAGEDESIGN

FLASHBANNER ADS

PERSONADEVELOPMENT

TARGET AUDIENCEPROFILING

MIRCOSITE

SILVERPOPINTEGRATION

ERP (Made2Manage)INTEGRATION WITHWEBSERVICES API

& VB.NET

eCOMMERCEWEBSITE

CORPORATEWEBSITE

MICROSITE DESIGN/DEVELOPMENT pivotingdifference.com

WE TELL STORIES ABOUT BRANDS THAT CREATE DESIRE AND MOVE PEOPLE.

CONTACT US

760.783.2020life@parkerwhite.comparkerwhite.com

LET'S ROLL!