Microformats, RDFa, and schema.org for Food Bloggers - BlogWorld Expo LA

Post on 05-Dec-2014

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Microformats:

Suddenly Crucial for Every Food Blogger

Microformats:

Suddenly Crucial for Every Food Blogger

Allison DayAllison Day

Recipe ViewGoogle

(Real food bloggers, not paid actors)

Whereare ourrecipes?

___

Humans can understand betterthan computers.

(For now…)

Recap:

microformats

microformatsRDFa

microformatsRDFamicrodata

microformatsRDFamicrodataschema.org

?

Microformats

Microformats

Classy

RDFa

Resource DescriptionFramework

- in - attributes

RDFa

(That won't be on the test.)

RDFa

It’s kind of a big deal.

RDFa

Microdata

Meh.Microdata

schema.org

schema.orgYay, collaboration!

microformatsschema.org

Recap:

How to win the heartof any man

Title

Title

Title

Bacon and BeerCupcakes

Pick two:

photo

Pick two:

photo{prep time, cook time, total

time, instructions}

Pick two:

photo{prep time, cook time, total

time, instructions}calories

Pick two:

photo{prep time, cook time, total

time, instructions}caloriesreview

Pick two:

recipe typepublish datesummaryother nutritioningredientsyieldauthor

TitleRecap:

Two of:photo{prep time, cook time,

total time, instructions}caloriesreview

microformat

schema.org

microformat

schema.org

microformat

schema.org

microformat

schema.org

microformat

microformat

microformat

schema.org

schema.org

microformat

schema.org

WordPress Plugins

hRecipe

WordPress Plugins

hRecipeRecipeSEO

WordPress Plugins

hRecipeRecipeSEOEasy Recipe

WordPress Plugins

hRecipeRecipeSEOEasy RecipeZipList

WordPress Plugins

Web Apps

RecipeSEO.com

Web Apps

RecipeSEO.com

TheRecipeWiz.com

Web Apps

Computers are smart.

Humans are perceptive.

Recap:

Use microformatsor schema.org

Recap:

It doesn’t have to be difficult.

Just use a plugin.

Recap:

Allison Day@sushidaycodeswan.com