Midway PresentationRedesign a MagazineBy Alice Cadenhead

Wasted! • Independent Webzine;• Alternative music and culture;• Local – Kent;• Monthly, free via the web;• Young target audience – 18-30

Magazine Features• Music reviews, news, and interviews;• Up and coming events;• ‘Alt Beauty’.

Competitors• Alternative Press• Kerrang!• Soundsphere• (Front)

The Big Idea• Redesign for print;• Make money;• Widen audience;• Expand accessibility;• Branch out!

Thank you for listening.Any questions?