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Your Resource For Meetings in The Midwest
Spring 2011
Iowa p. 02 .................
............ Kansas p. 66
Nebraska p. 76 .......
.... North Dakota p. 94
South Dakota p. 100 ... p. 32p. 35
p. 41
p. 56
Spring 2011 Cover.indd 2
2/24/11 11:26 AM
Circulation
Circulation
Midwest Meetings is mailed to 28,500+ planners targeting meetings in the Midwest. Additional copies are distributed at various tradeshows and conventions throughout the year. This number does not include suppliers such as hotels, resorts or CVBs.
We’ve established trusted relationships with thousands of readers since 1994. On a daily basis, meeting planners call, fax, email and visit our website to stay up to date with our publication.
Our mailing list is constantly updated with the help of list rentals, internet responses, extensive internet marketing, telemarketing efforts, surveys, association targeting and active participation at industry tradeshows, conferences and events.
Current Breakdown for Midwest Meetings Coverage Area28,500 total with 24,610 in the Midwest
* As of March 2011
Alabama ....................20Arizona .....................38Arkansas ................... 15 California ................ 135 Colorado ...................69 Connecticut ............... 16Delaware .................. 08Florida ......................96Georgia ...................239Hawaii ....................... 0Idaho ....................... 08Illinois ................. 6,126Indiana ............... 2,088
Iowa ..................... 1,322Kansas ..................1,627Kentucky ................. 221Louisiana ..................29Maine ........................07Maryland ..................70Massachusetts ...........52Michigan ..............2,844Minnesota ........... 2, 102Mississippi ................ 10Missouri ................1,545Montana ...................09Nebraska .............. 1,002
Nevada ......................22New Hampshire ........04New Jersey ................26New Mexico ...............09New York ..................52North Carolina ..........65North Dakota ..........483Ohio ..................... 3,281Oklahoma ............... 104Oregon ...................... 17Pennsylvania .............86Rhode Island ...............5South Carolina ........ 133
South Dakota .......... 510Tennessee ............... 104Texas .......................286Utah .......................... 13Vermont ....................03Virginia ................... 212Washington .............. 31Washington, DC ... 1,659West Virginia .............11Wisconsin ............ 1,680Wyoming ..................06
Let us help you put heads in beds! Midwest Meetings’ circulation department is dedicated to cultivating a qualified, verified mailing list of decision-makers and buyers.4Mailing List
Midwest Meetings magazine is mailed to 28,500+ planners, concentrated heavily in the Midwest, who plan meetings in the region. Throughout the year, we purchase mailing lists and incorporate lists from CVBs, industry associations, and industry tradeshows. We receive subscriptions through our website on a daily basis.4Qualified Readers
Midwest Meetings magazine goes out to planners who coordinate offsite, overnight meetings of 50 or more attendees. We implement telemarketing, reader questionnaires, association targeting and internet research to ensure your marketing message reaches the people who matter.4Digital Edition
In addition to the mailing of Midwest Meetings and distribution at industry tradeshows throughout the year, we also offer the online digital edition.
Contact Becky or Steve at 800-288-8510Becky@MidwestMeetings.com • Steve@MidwestMeetings.com
Primary JobPrimary BusinessAssociation. ...........................33%Corporate .............................39%Independent. ........................17%Government ........................0.5%
Facilities UsedConference Center .............37%Suburban Hotel. ..................28%Resort ......................................21%Convention Center .............22%Downtown Hotel ................28%Airport Hotel ........................17%Gaming Complex .................. 6% All ............................................... 7%
Months Out Until Next Meeting0-3 months.............................41%3-6 months. ............................22%6-12 months ..........................29%More than 12 months ........16%
Meeting SizeUp to 50 .................................32%51-150 .....................................33%151-500 ..................................19%500+. ........................................16%
Reader DemographicsCirculation Coverage
Note: Percentages may equal more than 100% due to
some respondents selecting more than one option.
Editorial Calendar
Editorial Calendar
Midwest Meetings Spring• Featured states: Iowa, Kansas, Nebraska, North Dakota and South Dakota - Matching editorial space for destinations
located in the states highlighted in this issue. Details below.• Take a look at what Midwest resorts and golf have to offer groups and meetings with all of their amenities.Space closes: January. 7, 2011 • Material deadline: January 21, 2011 • Mails in March 2011
Midwest Meetings Summer• Featured states: Minnesota, Missouri and Wisconsin - Matching editorial space for destinations located in the states
highlighted in this issue. Details below. • Showcase your sports venue while taking your team to new heights with our special teambuilding ideas.Space closes: April 8, 2011 • Material deadline: April 22, 2011 • Mails in June 2011
Midwest Meetings Fall• Featured states: Illinois and Indiana - Matching editorial space for destinations located in the states highlighted in this
issue. Details below. • Come in out of the cold at the Midwest’s casino venues and indoor waterparks.Space closes: July 8, 2011 • Material deadline: July 22, 2011 • Mails in September 2011
Midwest Meetings Winter• Featured states: Michigan and Ohio - Matching editorial space for destinations located in the states highlighted in this
issue. Details below..• Midwest CVBs - Matching editorial space for CVBs in this issue. Details below.Space closes: October 7, 2011 • Material deadline: October 21, 2011 • Mails in December 2011
Midwest Meetings Guide Book (NOW OFFERING DISPLAY ADS!)See Midwest Meetings Guide Book page for complete information.Space closes: Nov. 4, 2011 • Material deadline: Nov. 18, 2011 • Mails in January 2012
Matching
editorial for
special feature
states and
CVB sections -
Full, half and
quarter page
advertisers.
Contact Becky or Steve at 800-288-8510Becky@MidwestMeetings.com • Steve@MidwestMeetings.com
* All information and photos/logos can be emailed to Amy@MidwestMeetings.com. You’ll also receive a pdf proof from Amy Hennen prior to print to review.
Information for all listings
Facility name
Contact name
Address
City
State Zip
Phone #
Fax #
Website
CVB information# of area hotel rooms:
Nearest airport:
Distance to airport:
Major meeting facilities:
Nearby major attractions:
Max. reception capacity
Sq. ft. of meeting space
Total # of rooms/suites
Golf course nearby
# of meeting rooms
Sq. ft. of largest room
# of onsite restaurants
Facility information# your facility can accommodate:
Matching Editorial InformationCVBs fill out cvb information. Hotels, convention/conference centers, resorts, casinos, etc, fill out facility information.
• Full-page matching editorial includes 300 words of text, one 7.375”w x 2.2”h photo and two 1” x 1” photos (300 DPI), 25 word promotional
paragraph and your slogan.
• Half-page matching editorial includes 150 words of text, two 1” x 1” photos (300 DPI), 25 word promotional paragraph and your slogan.
• Quarter-page matching editorial includes 75 words of text, one logo (300 DPI), and your slogan.