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GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Mike ShortMike ShortDirector, Network Strategy - CellnetDirector, Network Strategy - Cellnet
Chairman - Mobile Data AssociationChairman - Mobile Data Association
mshort@cellnet.co.ukmshort@cellnet.co.uk
www.mda-mobiledata.orgwww.mda-mobiledata.org
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Time for a
D@T@
Task Force?
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
World CellularSubscriber Growth to Dec 98
0
50
100
150
200
250
300
350
1991 1992 1993 1994 1995 1996 1997 1998
Year End
o
Milli
ns 16m 22.9m 34.1m
55m
87m
138m
204m
305m
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Cellular Data Growth Globally: 1999-2007
(millions of users)
0
50
100
150
200
250
300
350
400
ENDYEAR
2000 2001 2002 2003 2004 2005 2006 2007
CIRCUIT
PACKET
SMS ONLY
Source: OVUM 1998 371 450 527 602 674 744 806 863 912
Total GlobalCellularSubscribers
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Source: OVUM 1998
Cellular Data Growth Globally: 1999-2007
(% subscribers using data)
0
510
1520
2530
35
ENDYEAR
2000 2001 2002 2003 2004 2005 2006 2007
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Mobiles & the Internet - some predictions
• Within two years all mobile terminals will be Internet-enabled.
• Within two years mobile data will be faster than today’s ISDN lines.
• Mobile trading will be a reality by 2001.
• By 2005 more mobiles will be connected to the web than PCs.
• 30% of all Internet traffic will be accessed by mobile by 2005.
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Death of Distance
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Death of Distance
1G - Transport of Goods
2G - Transport of People
3G - Transport of Ideas
Source:- www.deathofdistance.com - Frances Cairncross
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Mobile Internet
Collaborate or Compete?
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Getting Personal
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Getting Personal
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Location Free
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
GSM Data Staircase
SMS
USSD
WAP / Bluetooth
GPRS
EDGE
UMTS
1997
1998
1999
2000
2001
2002
IP Backbone Mobile IP VoIP
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Internet Evolution
• World Wide Web
• HTML HDML XML
• Internet as Interconnect
• Mobile IP - Version 6
• VoIP
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
Association Preparation
• Liaison with - MDA / WDF- GMCF- WAP Forum- Blue Tooth
• Public Relations- Mobile Data Guides- CD ROM
D@T@ Task Force
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
SERG: - Requirements / IETF
- Mobile IP ‘Roadmap’
IREG: - Signalling / Addressing- GPRS Awareness
BARG:- Data Billing
TWG: - Data TerminalsWAP Liaison
CSG: - Data Publicity- MDA / WDF Liaison
D@T@
Task Force
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
GSM D@T@ Task ForceGSM D@T@ Task Force
• Know-how transfer
• Data Roaming
• Business development
• Loyalty
• Cost reduction
• Preparing for competitive threat.
GSM Association ©`Plenary # 41, Helsinki 20 - 23 April 1999
D@T@ Task Force