Mobile UX London Conference Talk - HARA MIHAILIDOU, How Mobile Phones can Change the World of Giving

Post on 07-Jan-2017

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How mobiles can change giving

How mobiles can change giving

How WE can change giving

mobile definition

220,000,000

mobileˈməʊbʌɪl/Submitadjective1.able to move or be moved freely or easily."he has a weight problem and is not very mobile"synonyms: able to move, able to move around, moving, walking, ambulant, ambulatory; More

2.relating to mobile phones, handheld computers, and similar technology. "the next generation of mobile networks"

mobility definition

75,400,000

mobilityməʊˈbɪləti/Submitnoun

the ability to move or be moved freely and easily."this exercise helps retain mobility in the damaged joints"synonyms: ability to move, movability, moveableness, motility, vigour, strength, potency More

‘We have connected the sense of being mobile with mobiles’

TECHNOLOGYFREEDOM

THE NUTSTHE CONTEXT

‘Technology is not always it.’ ‘What we need are human centred

solutions.’ Mileha Soneji

MOBILITY ‘TRUMPS’ MOBILEDavid Armano, Harvard Business Review

Why is this relevant toGiving?

2,739,380 /week

62.48% of visits

So what have we done so far to enrich context?

We’ve evolved online storytelling

3.3mins to start a campaign

discover your cause

expression to showcase impact

We took it a step further…

We introduced our APIs

‘To me it seems that all sciences are vain and full of errors that are not born of Experience, mother of all certainty’

Leonardo Da Vinci

What’s next?

Technology

Context

Giving =(something) to (someone) to (achieve something greater)

fundshelpgoods

charitybusinessindividual

fight homelessnessto plant trees to their garden help them in a time of difficulty

£10.5

30m

ShelterWe support people at risk of homelessness to

make sure there’s a home for everyone

DONATE

Thank you@haramihailidou