MOBILE WEBSITES:MUST-HAVES ORHAS BEENS?

2 Mobile Websites: Must haves or has beens?

SHOULD YOU BUILD A MOBILE WEBSITE?

2 Mobile Websites: Must-haves or has beens?

SHOULD YOU BUILD A MOBILE WEBSITE?

3 Mobile Websites: Must haves or has beens?

HELL NO.

3 Mobile Websites: Must-haves or has beens?

HELL NO.

4 Mobile Websites: Must haves or has beens?

WHY NOT?

4 Mobile Websites: Must-haves or has beens?

WHY NOT?

5 Mobile Websites: Must-haves or has beens?

BECAUSE OF THIS GUY.

5 Mobile Websites: Must-haves or has beens?

6 Mobile Websites: Must haves or has beens?

STEVE DIDN’T JUST INTRODUCE THE iPHONE. HE INTRODUCED A REAL MOBILE BROWSER.

6 Mobile Websites: Must-haves or has beens?

STEVE DIDN’T JUST INTRODUCE THE iPHONE. HE INTRODUCED A REAL MOBILE BROWSER.

7 Mobile Websites: Must haves or has beens?

IT LET MOBILE DEVICES RUN EVERYTHING ON THE WEB. EXCEPT FOR FLASH.

7 Mobile Websites: Must-haves or has beens?

IT LET MOBILE DEVICES RUN EVERYTHING ON THE WEB. EXCEPT FOR FLASH.

8 Mobile Websites: Must haves or has beens?

THAT’S OK.

8 Mobile Websites: Must-haves or has beens?

THAT’S OK.

9 Mobile Websites: Must-haves or has beens?

FLASH SUCKED AND APPLE’S MOVE PRETTY MUCH KILLED IT DEAD.

9 Mobile Websites: Must-haves or has beens?

10 Mobile Websites: Must haves or has beens?

BTW, IF YOU’RE STILL USING FLASH ON YOUR SITE, STOP DOING THAT.

10 Mobile Websites: Must-haves or has beens?

BTW, IF YOU’RE STILL USING FLASH ON YOUR SITE, STOP DOING THAT.

11 Mobile Websites: Must-haves or has beens?

SERIOUSLY, IT’S NOT 2007 ANYMORE.

11 Mobile Websites: Must-haves or has beens?

12 Mobile Websites: Must haves or has beens?

BUT WE DIGRESS.

12 Mobile Websites: Must-haves or has beens?

BUT WE DIGRESS.

13 Mobile Websites: Must haves or has beens?

IF YOU THINK THAT MOBILE REQUIRES A SEPARATE STRATEGY, YOU’RE THINKING ABOUT THINGS ALL WRONG.

13 Mobile Websites: Must-haves or has beens?

IF YOU THINK THAT MOBILE REQUIRES A SEPARATE STRATEGY, YOU’RE THINKING ABOUT THINGS ALL WRONG.

14 Mobile Websites: Must haves or has beens?

YOU JUST NEED ONE STRATEGY: COME UP WITH EXPERIENES THAT WORK EVERYWHERE.

14 Mobile Websites: Must-haves or has beens?

YOU JUST NEED ONE STRATEGY: COME UP WITH EXPERIENCES THAT WORK EVERYWHERE.

15 Mobile Websites: Must haves or has beens?

TRUST US. MOBILE DEVICES CAN HANDLE IT.

15 Mobile Websites: Must-haves or has beens?

TRUST US. MOBILE DEVICES CAN HANDLE IT.

16 Mobile Websites: Must-haves or has beens?

STEVE SAW THAT YEARS AGO.

16 Mobile Websites: Must-haves or has beens?

17 Mobile Websites: Must haves or has beens?

MOBILE WEBSITES ONLY MADE SENSE BEFORE UNLIMITED DATA PLANS.

17 Mobile Websites: Must-haves or has beens?

MOBILE WEBSITES ONLY MADE SENSE BEFORE UNLIMITED DATA PLANS.

18 Mobile Websites: Must haves or has beens?

AND BACK WHEN A BUGGY APP COULD CRASH YOUR ENTIRE PHONE.

18 Mobile Websites: Must-haves or has beens?

AND BACK WHEN A BUGGY APP COULD CRASH YOUR ENTIRE PHONE.

19 Mobile Websites: Must-haves or has beens?

PLUS, NOW YOU HAVE THIS BAD BOY.

19 Mobile Websites: Must-haves or has beens?

20 Mobile Websites: Must haves or has beens?

SO DON’T HOLD BACK WHEN IT COMES TO MOBILE.

20 Mobile Websites: Must-haves or has beens?

SO DON’T HOLD BACK WHEN IT COMES TO MOBILE.

21 Mobile Websites: Must haves or has beens?

BEFORE YOU GET TOO CRAZY, CONSIDER:• What users expect• What different devices allow• How/where they’re being used• What they offer at that moment

21 Mobile Websites: Must-haves or has beens?

BEFORE YOU GET TOO CRAZY, CONSIDER:• What users expect• What different devices allow• How/where they’re being used• What they offer at that moment

22 Mobile Websites: Must haves or has beens?

TODAY’S PUSH FOR DEVICE CONVERGENCE IS ALL ABOUT A USER-CENTERED DESIGN THAT WORKS ACROSS PLATFORMS.

22 Mobile Websites: Must-haves or has beens?

TODAY’S PUSH FOR DEVICE CONVERGENCE IS ALL ABOUT A USER-CENTERED DESIGN THAT WORKS ACROSS PLATFORMS.

23 Mobile Websites: Must-haves or has beens?

LIKE THIS.23 Mobile Websites: Must-haves or has beens?

24 Mobile Websites: Must-haves or has beens?

AND THIS.24 Mobile Websites: Must-haves or has beens?

25 Mobile Websites: Must-haves or has beens?

NOT TO MENTION ALL OF THESE.25 Mobile Websites: Must-haves or has beens?

26 Mobile Websites: Must haves or has beens?

FUN FACT: 1.2 BILLION MOBILE DEVICES WILL BE SOLD THIS YEAR ALONE.

26 Mobile Websites: Must-haves or has beens?

FUN FACT: 1.2 BILLION MOBILE DEVICES WILL BE SOLD THIS YEAR ALONE.

27 Mobile Websites: Must haves or has beens?

FUN FACT: 5.9 BILLION MOBILE DEVICES WILL BE IN USE BY THE END OF THE YEAR.

27 Mobile Websites: Must-haves or has beens?

FUN FACT: 5.9 BILLION MOBILE DEVICES WILL BE IN USE BY THE END OF THE YEAR.

28 Mobile Websites: Must haves or has beens?

FUN FACT: BY 2017, MOBILE DEVICES WILL OUTNUMBER PEOPLE ON THE PLANET.

28 Mobile Websites: Must-haves or has beens?

FUN FACT: BY 2017, MOBILE DEVICES WILL OUTNUMBER PEOPLE ON THE PLANET.

29 Mobile Websites: Must haves or has beens?

OK, LET’S RECAP.

29 Mobile Websites: Must-haves or has beens?

OK, LET’S RECAP.

30 Mobile Websites: Must haves or has beens?

YOU DON’T NEED A MOBILE WEBSITE.

30 Mobile Websites: Must-haves or has beens?

YOU DON’T NEED A MOBILE WEBSITE.

31 Mobile Websites: Must haves or has beens?

YOU DON’T NEED A MOBILE STRATEGY.

31 Mobile Websites: Must-haves or has beens?

YOU DON’T NEED A MOBILE STRATEGY.

32 Mobile Websites: Must haves or has beens?

INSTEAD, YOU NEED A COMPANY STRATEGY FOCUSED ON DEVICE CONVERGENCE.

32 Mobile Websites: Must-haves or has beens?

INSTEAD, YOU NEED A COMPANY STRATEGY FOCUSED ON DEVICE CONVERGENCE.

33 Mobile Websites: Must haves or has beens?

WE CAN HELP WITH THAT.

33 Mobile Websites: Must-haves or has beens?

WE CAN HELP WITH THAT.

34 Mobile Websites: Must haves or has beens?

AFTER ALL, WE’RE THE BEST.

34 Mobile Websites: Must-haves or has beens?

AFTER ALL...

35 Mobile Websites: Must haves or has beens?35 Mobile Websites: Must-haves or has beens?

C’MON, HIRE US TODAY. SLIDESHARE@CHAOTICMOON.COM

*These thoughts were first shared by Chaotic Moon’s @CKSample at Innotech 2013.

36 Client NameDocument Name

Page NameSection Name Chaotic Moon Confidential

AENEAN EU LEO QUAM. PELLENTESQUE ORNARE

C’MON, HIRE US TODAY. SLIDESHARE@CHAOTICMOON.COM

*These thoughts were first shared by Chaotic Moon’s @CKSample at Innotech 2013.