Post on 22-Dec-2015
transcript
Museums of the FutureResearch & InnovationBy Int b.3
Executive summary
The main purpose
The museum
The target group
Visualization
Introduction The need to experience something out of the
ordinary
Technology has become so advanced the possibilities seem endless.
A highly interactive room that is controlled by a touch panel. Room changes appearance & temperature according to your destination of choice
Thesis statement How can we make the museum more
interactive and irresistible for each member of the family?
Method In order to approach this project in a proper,
structured way we used the AIDA communication model, SWOT analysis and visualization, in order to develop concept.
Some of the questions we asked ourselves regarding the success of our concept were:
* How are we actually going to “build” the magic room?* How can we promote it?
Limitations Location of museum is overseas
Desk research
Budget plan unknown Holding back
Prematurely start of assignment without tools to start
Analysis 1.1 Target group analysis
Researching website + Use of Gallup compass Target group = Modern socially orientated
Analysis 1.2 Target group expectations of future
technology
Adults Greener & environmental friendly.
Family Fun, exciting & interactive hands-on for kids & curiosity for adults
Analysis 1.3 Personal
Name: John Age & martial status: 40 & married Kids: 1-2 of age 8-11 Job: Humanitarian Teacher City: Birmingham or London Hobbies: Cinema, theatres, museums
Analysis 1.4 Aida communication model
A: Advertising banners in the museum I: Leaflets for more information D: Reveal everything about attraction
A: Give them the date for opening visit again life enchanting experience posetive word about the attraction to friends and family more costumers
Analysis 1.5
Budget plan
CurrentIssue
Name
Number of pieces
Price/piece
Technological details
Total price/equipment
1 4D Projector 4 100 000$/£62,000
3.200.000 coloursIndividual position recognition
248 000£
2 Gloves 10(pairs) 160$/ 99.9312972£
5 motion sensors 999.3£
3 Glasses 10 25$/15.6£
3D 156£
4 Projection Panels
43 230$/143.65£
1.27m*2.50m 6176£
5 LCD 1 410$/257£
Multi-touch22`` dimension
257£
6 Main Computer
1 1600£ Alien Ware special pack
1600£
7 Interactive Floor
169 81.19£ Individual position recognition1m*1m
13721£
8 Salaries 3 4000£ 12000£9 Sound
Sistem1 1800£ 10.2 sound
design1800£
10 Electricity 2100£ 18.519 pence per kWh
2100 £
Total 286809£
Conclusion In order to attract people from their
homes into the museum
Highly unique
Different & Interesting.
The End
Thank you for listening!