Blog : davidmerzel.wordpress.com

Twitter : @davidmerzel

Trends from the Battle Field

Imperatives for New Marketeers

4

4

Kinect Marketing Approach

The adoption of technologies has never been so quick 1

The New Consumer Era is coming

The New Marketing Era is booming

You control the information age

Trends from the Battle Field

Imperatives for New Marketeers

4

4

8

Multi Task with TV

The Marketer’s Dilemna…

Dare to be different 1

Co-Created Solutions Customisable Value

Convenience Communication

Consumer

Stop Using 4 P’s and Start Using 4 C’s

Do not interrupt your target audience

Advertising as we known it.

Channels you create and control.

People talking about your brand.

Be authentic and engage personally

Trends from the Battle Field

Imperatives for New Marketeers

4

4

Kinect Marketing Approach

Dare to be different

Thank you for your time

David Merzel Country Manager

Retail Sales Marketing

Microsoft BeLux

Blog : davidmerzel.wordpress.com

Twitter : @davidmerzel